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Lincoln Murphy

Lincoln Murphy

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VP of CX @ListKitio

Recent Posts

Leaders' Excuses Limit Teams; Ask, Don’t Assume
Social•Jan 28, 2026

Leaders' Excuses Limit Teams; Ask, Don’t Assume

"The team won't do it" is rarely about them. It's about you. We were talking about having CSMs tell customers when they're getting in their own way. Not being rude. Just direct. "We can only help you if you do your part." One of my leaders said "I don't think the team will do it." I stopped the meeting. This is how leaders become the bottleneck. Not by blocking things. By never asking in the first place. The team will push back on a customer if you show them how. They'll have the direct conversation if you give them the words. They'll hold the line if you make it clear that's the job. But not if you've already decided they won't. "They won't do it" is not insight. It's an excuse. And it's usually the leader's discomfort disguised as the team's resistance. You're not protecting your team. You're projecting onto them. Your assumptions about your team become their ceiling.

By Lincoln Murphy
Scale Expertise with Tools, Not Years of Training
Social•Jan 22, 2026

Scale Expertise with Tools, Not Years of Training

Stop trying to train your team into experts. Build tools that make them experts faster. One of the ListKit cofounders, Christian , is an absolute cold email genius. Took him 4+ years to get there. That expertise is incredibly valuable. Too...

By Lincoln Murphy
Teach AI to Unlock New Possibilities, Not Just Speed
Social•Jan 20, 2026

Teach AI to Unlock New Possibilities, Not Just Speed

I gave my Ops leader Lewis one prompt: forget faster. What's possible now that wasn't before? He said hold my Monster Energy and did the wildest thing. A lot of Ops people might have tried to keep this all to themselves,...

By Lincoln Murphy
Empower Teams with AI Fluency for Future Success
Social•Jan 20, 2026

Empower Teams with AI Fluency for Future Success

We're teaching everyone on the team to build AI workflows. Not to replace them. To unleash them. Most companies pick one of two paths: automate people out of jobs, or ignore AI and fall behind. We're doing neither. Customer experience....

By Lincoln Murphy
Guard Small Signals: Culture Drift Undermines Growth
Social•Jan 15, 2026

Guard Small Signals: Culture Drift Undermines Growth

We lose a team member before that team member drags down culture. That's not about the person we lose. It's about the people who stay. My job as a leader is to create an environment where everyone can thrive. Culture...

By Lincoln Murphy
Leadership Fails when You Suppress It, Not Talent
Social•Jan 14, 2026

Leadership Fails when You Suppress It, Not Talent

There are no leaders on my team." That's not an observation. It's a confession. What you're really saying is one of two things: 1. I'm not creating the conditions for leadership to emerge 2. I don't have a method for...

By Lincoln Murphy
Slow Down to Break the Urgency‑Error Cycle
Social•Jan 9, 2026

Slow Down to Break the Urgency‑Error Cycle

Your team isn't slow. They're too fast, and that's the problem. The operational doom loop: Urgency creates errors. Errors create escalations. Escalations create churn. Churn creates panic. Panic creates more urgency. Urgency creates new errors. You're not moving fast. You're...

By Lincoln Murphy
Listen, Validate, Solve Together—Turn Angry Customers Into Advocates
Social•Jan 8, 2026

Listen, Validate, Solve Together—Turn Angry Customers Into Advocates

A customer was ready to crash out. 30 minutes later he asked my team member "Are you the CEO?" All he did was let the guy talk, skip the defensiveness, and solve it together. Seen. Heard. Validated. That's the whole playbook.

By Lincoln Murphy
Make Customers Feel Heard, Turn Churn Into Advocacy
Social•Jan 8, 2026

Make Customers Feel Heard, Turn Churn Into Advocacy

A customer was about to crash out. 30 minutes later, he asked a question no one expected: "Are you the CEO?" My team member laughed when he told me. He thought it was funny because all he did was let...

By Lincoln Murphy
ListKit's AI Score Filter Finds Every AI‑focused Company
Social•Jan 8, 2026

ListKit's AI Score Filter Finds Every AI‑focused Company

Yes. The AI Score filter in @ListKitio helps you find companies doing AI work. From AI-native startups, to those that just mention it. It's pretty sick.

By Lincoln Murphy
Lead by “Calling Up” To Unlock Team Potential
Social•Jan 7, 2026

Lead by “Calling Up” To Unlock Team Potential

There's a difference between calling someone out and calling someone up. I think about this constantly as a leader. Calling out says "you're wrong." Calling up says "you're better than that." When someone on my team misses a step or...

By Lincoln Murphy
AI‑powered Service Delivery Turns Complexity Into Scalable Revenue
Social•Jan 5, 2026

AI‑powered Service Delivery Turns Complexity Into Scalable Revenue

“Services revenue kills valuation.” So we tried to keep it “pure SaaS.” We ran customers on world-class cold email infrastructure. But they had to do everything else: write campaigns, build lists, optimize. Most failed. So we did the typical “scaled CS” move: hours of coaching, trainings, live...

By Lincoln Murphy
Do the Work for Customers, Not Just Teach Them
Social•Jan 5, 2026

Do the Work for Customers, Not Just Teach Them

“Services revenue kills valuation.” So we tried to keep it “pure SaaS.” At ListKit , we ran customers on world-class cold email infrastructure. But they had to do everything else: write their campaigns, build their lists, and optimize. Here’s what...

By Lincoln Murphy
If You’re Not Selling, It’s Not a Market Problem
Social•Jan 2, 2026

If You’re Not Selling, It’s Not a Market Problem

"We haven't found product-market fit yet." Okay. Which part? If you're inventing a new category, doing something nobody's done before, you might have a market problem. Maybe the market doesn't exist. Maybe it's not ready. That's real. But if you're...

By Lincoln Murphy
AI Amplifies Your Beliefs, Not Just Efficiency
Social•Dec 23, 2025

AI Amplifies Your Beliefs, Not Just Efficiency

AI will scale whatever you already believe about customers. Including the limits you’ve been mistaking for reality. Same technology. Two questions. Completely different outcomes. Question #1: What’s the most we can do for our customers? That question breaks constraints. It...

By Lincoln Murphy
Demand Generation Should Be Year‑Round, Not Seasonal
Social•Dec 19, 2025

Demand Generation Should Be Year‑Round, Not Seasonal

Sometimes we have to push our customers out of their comfort zone. What's in their best interest is not always the easiest path. We had a customer at @ListKitio that wanted to only run outbound cold email campaigns a couple of...

By Lincoln Murphy
Never Make Lead Generation Seasonal—Build Demand Year‑Round
Social•Dec 19, 2025

Never Make Lead Generation Seasonal—Build Demand Year‑Round

Sometimes we have to push our customers out of their comfort zone. What's in their best interest is not always the easiest path. We had a customer at ListKit that wanted to only run outbound cold email campaigns a couple...

By Lincoln Murphy
Stop Forcing Customers to Master What You Should Do
Social•Oct 15, 2025

Stop Forcing Customers to Master What You Should Do

We've all optimized for the craziest thing. 臘♂️ Trying to get customers to execute perfectly when they don't have experience, expertise, or even the desire to do so. Yet, we've designed our entire operation and organization to try to make this work....

By Lincoln Murphy

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