Martijn Graat

Martijn Graat

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Founder/lead writer, LogisticsMatter; host of ‘Does Logistics Matter?’; curates logistics trends.

Relationships, Not Transactions, Drive Reliable Procurement
SocialMay 5, 2026

Relationships, Not Transactions, Drive Reliable Procurement

Anyone can click "Add to Cart." But when stock runs out or a shipment is late, that transactional supplier won't go out of their way for you. The ones who will? The ones you've built a real relationship with. Here's why that...

By Martijn Graat
Future of Work: Robots, Talent, and Logistics
SocialApr 30, 2026

Future of Work: Robots, Talent, and Logistics

Listen to the Does Logistics Matter? Podcast wherever you get your podcasts. In Episode 22, Talent and Recruitment specialist Radu Palamariu of Alcott Global talks about: What the future of work will look like, and if robots will take over, and more... #SupplyChain...

By Martijn Graat
Modern TMS: Real‑Time Tracking, Reaction, and Rerouting
SocialApr 29, 2026

Modern TMS: Real‑Time Tracking, Reaction, and Rerouting

Most people think a TMS is a planning tool. Something that gets goods from A to B. That description was accurate 20 years ago. Today's TMS tracks, reacts, reroutes, and manages execution in real time. Descartes' Elmer Spruijt explains what's changed 🎧 https://t.co/TraZI2qUVe

By Martijn Graat
AI Agent Debbie Scales Driver Tracking with 700k Calls
SocialApr 27, 2026

AI Agent Debbie Scales Driver Tracking with 700k Calls

An AI agent called Debbie has now made 700,000 calls to truck drivers, helping over 420,000 of them get connected to tracking systems. Previously done by human teams. Expensive, slow, impossible to scale. This is what AI actually looks like in logistics...

By Martijn Graat
Collaboration Beats Solo: Rethink Procurement Partnerships
SocialApr 24, 2026

Collaboration Beats Solo: Rethink Procurement Partnerships

"If you want to go fast, go alone. If you want to go far, go together." 2 million years of human history say collaboration wins. So why does procurement still treat suppliers as names on a screen? New read 👇https://t.co/tYERkizpoN

By Martijn Graat
Fast Delivery Crucial: 70% Abandon Cart Over 2 Days
SocialApr 23, 2026

Fast Delivery Crucial: 70% Abandon Cart Over 2 Days

Over 70% of shoppers abandon their cart when delivery takes more than 2 days. That's not a marketing problem. That's a fulfilment problem. Here's how to know when it's time to hand it off to a 3PL 👇 https://t.co/r4ctl4lH4h

By Martijn Graat
Your 2026 European Supply Chain Events Calendar
SocialApr 22, 2026

Your 2026 European Supply Chain Events Calendar

Planning your conference calendar for 2026? I've put together a full list of supply chain and logistics events across Europe: from LogiMat in Stuttgart to Breakbulk in Rotterdam and everything in between. Save this one 👇 https://t.co/uTijdB17Vx

By Martijn Graat
Supply Chain Digitalisation Fails when You Never Start
SocialApr 21, 2026

Supply Chain Digitalisation Fails when You Never Start

The biggest risk in supply chain digitalisation isn't picking the wrong technology. It's not starting at all. Davy Baars from @ConnectedLoadCarrier on what actually needs to happen before the first sensor is installed 🎧 https://t.co/DBWWiDVpOg

By Martijn Graat
Space Logistics Is the Next Transport Revolution
SocialApr 20, 2026

Space Logistics Is the Next Transport Revolution

Railroads unlocked industrial distribution. Container shipping made global manufacturing viable. Air freight created time-sensitive commerce. Each breakthrough seemed radical, until it didn't. Space-based logistics is next. Here's what it means for you 👇 https://t.co/ejFo8Iq8n9

By Martijn Graat
Delay Outsourcing Fulfillment; Leaders End up Packing Boxes
SocialApr 16, 2026

Delay Outsourcing Fulfillment; Leaders End up Packing Boxes

60% of online retailers already outsource at least part of their fulfilment. The ones who wait too long? They're the ones spending leadership time packing boxes instead of growing the business. Know the signs 👇 https://t.co/r4ctl4lH4h

By Martijn Graat
Focus on Inter‑org Handovers for Supply Chain Efficiency
SocialApr 15, 2026

Focus on Inter‑org Handovers for Supply Chain Efficiency

The biggest efficiency gains in a digital supply chain don't happen inside your organisation. They happen at handovers between organisations, where paperwork piles up, data gets re-entered, and responsibility gets blurred. That's where to focus first 👇 https://t.co/DBWWiDVpOg

By Martijn Graat
AI Agents Boost Real-Time Logistics Visibility
SocialApr 14, 2026

AI Agents Boost Real-Time Logistics Visibility

Listen to the Does Logistics Matter? Podcast wherever you get your podcasts. In Episode 65 Elmer Spruijt, VP Transportation Management EMEA at Descartes talks about: Real-time visibility and data collection, AI agents, and smart automation. #Logistics #AI #Podcast https://t.co/GP4ttYb9OS

By Martijn Graat
Distribution Firms Evolve Into Tech Startups Amid Shifting 3PL Search
SocialApr 13, 2026

Distribution Firms Evolve Into Tech Startups Amid Shifting 3PL Search

On the Does Logistics Matter? podcast, Ryan from @Warematch shares how a distribution company accidentally became a tech startup,and why the way buyers search for 3PL partners is changing faster than most of the industry realises. #logistics #podcast 🎧 https://t.co/VRCyCBQ7lz

By Martijn Graat
Know When Your Small‑Space Fulfillment Is Overwhelming
SocialApr 10, 2026

Know When Your Small‑Space Fulfillment Is Overwhelming

Every e-commerce brand starts the same way: packing orders from a spare room or small warehouse. At some point, that stops working. The question is: how do you know when you've hit that point? We have the guide 👇 https://t.co/r4ctl4lH4h

By Martijn Graat
Martijn Graat | Pulse