Recent Posts
Social•Dec 16, 2025
When to Delegate Core SaaS Skills and Boost Retention
When should you start delegating the Four Core SaaS skills? Can great founders succeed with any product idea? What's a good freemium retention rate? I answer these listener questions (with a little help from Ruben Gamez ) and more in Episode 811 👇 https://lnkd.in/gBXqkdfT
By Rob Walling
Social•Dec 10, 2025
TinySeed Fund IV Launches with $60M AUM
We’ve raised our fourth fund for @tinyseedfund. To date we’ve back 210+ SaaS companies, and now have nearly $60M of assets under management. https://t.co/h7MW61ZUmF
By Rob Walling
Social•Dec 9, 2025
Ship Fast, Keep Polish: AI Tools & Security Timing
You’ve been there: the feature’s done, but the design’s not perfect. I asked Derrick Reimer how he balances shipping fast with keeping things polished, and threatened to cut his mic if he said “it depends.” He’s on the pod this...
By Rob Walling
Video•Dec 7, 2025
Coding in 2026 Is STILL a Superpower (Even with AI)
In the video “Coding in 2026 is STILL a Superpower (Even with AI),” entrepreneur and SaaS veteran Rob Walling argues that, despite rapid advances in AI‑generated code, learning to program remains a high‑leverage skill for anyone aiming to build wealth...
By Rob Walling
Social•Dec 2, 2025
Real AI Tools Founders Use, Not the Hype
Craig Hewitt spent 100 days building SaaS with AI and documented everything on YouTube. I had Craig on the pod to share what he learned including: • The AI tools founders are actually winning with • The ones that are...
By Rob Walling
Social•Nov 25, 2025
MicroConf Talk Powers SaaS Playbook Pricing Section
@ronzilla @_lhermann Thanks! Also did a talk at MicroConf that covers all of these questions: https://t.co/nWzaXhZLyI The SaaS Playbook section on pricing is an adaptation of this talk, with a bit more info included.
By Rob Walling
Video•Nov 23, 2025
6 Reasons Your SaaS MVP Is Not Converting
Rob Walling’s video tackles a painful reality for early‑stage SaaS founders: an MVP that garners little or no traction. He frames the problem as six distinct reasons why a minimum‑viable product can fail to convert, ranging from solving the wrong...
By Rob Walling
Social•Nov 18, 2025
Sustainable SaaS Growth Requires Sales Focus, Not Exit Chase
I've had the privilege of following many SaaS journeys over the years, but the story of Design Master Software is a pretty surprising. When founder David Robison came to the SaaS Institute after 25 years in the business and essentially 0%...
By Rob Walling
Social•Nov 18, 2025
Master 4 Core SaaS Skills to Scale Solo
Are you a technical founder wondering if you need a co-founder? Like so many things, I think "it depends". In episode 807, I explore: - A new mental model around the 4 Core SaaS Skills every startup will need - How...
By Rob Walling
Social•Nov 12, 2025
Ask Derrick Reimer: Design, AI Coding, SavvyCal Insights
.@derrickreimer is joining me on @startupspod again this week. What questions do you have for him about design, dev, product decisions, coding with AI, SavvyCal, or hand-crafting the perfect espresso? https://t.co/pGDKAfsNZP
By Rob Walling
Video•Nov 9, 2025
You're Working on the WRONG Things - Here's How to Fix It
The video warns founders they often spend 70% of their time on tasks they’re good at but that are certain, such as coding pre‑specified features, admin, and customer support, instead of focusing on uncertain, high‑impact work. It introduces a certainty‑versus‑uncertainty...
By Rob Walling
Video•Nov 6, 2025
Announcing the Fall 2025 TinySeed Accelerator Batch! 🎉
Tiny Seed announced its Fall 2025 accelerator batch, unveiling nine B2B SaaS startups ranging from AI‑driven SEC filing analysis to emergency‑response mapping and cannabis ERP solutions, and revealed that the batch will kick off with a two‑and‑a‑half‑day retreat in Cancun...
By Rob Walling
Social•Nov 6, 2025
Live in 4 Minutes: Meet TinySeed’s Newest Startups
Going live in 4 minutes announcing the newest batch of TinySeed companies 🔥👇🏼
By Rob Walling
Social•Oct 31, 2025
Must‑listen Episode for Aspiring SaaS Founders
This is a great episode. All aspiring SaaS founders should listen 👇
By Rob Walling
Social•Oct 28, 2025
AI Accelerates Category Creation for Bootstrappers
Does AI make it easier to “create a category” as a bootstrapper? Tune in to find out 👇
By Rob Walling
Video•Oct 26, 2025
5 Phases of Product-Market Fit - Which One Are You?
The video reframes product–market fit as a five-stage spectrum rather than a binary, guiding SaaS founders from pre-product-market-fit—where founders drive sales and early metrics are volatile—through weak and emerging fit, to strong fit characterized by predictable inbound demand, low churn,...
By Rob Walling
Social•Oct 21, 2025
Scaling Without a Team: Lessons From MicroConf Europe
$2M ARR. 2 co-founders. 0 employees. At MicroConf Europe, Kevin Sahin shared why scaling ScrapingBee that way was a huge mistake. In this week's episode, Laura Sprinkle and I break down our 8 key takeaways from MicroConf Europe in Istanbul just a...
By Rob Walling
Social•Oct 20, 2025
When AWS Fails, Self‑Hosting Suddenly Looks Viable
AWS is down, and for a brief, shimmering moment, self-hosting looks like a good idea. A broken clock that’s finally right.
By Rob Walling
Social•Oct 14, 2025
Founder Q&A: Prioritize Exit Strategies, Marketing, and Product Fit
You're working hard, but are you focused on what really matters? In this solo episode, I answer founder questions about: → Management buyouts vs traditional exits → Marketing that's not scaling → How to find product-market fit with a product already built → Where...
By Rob Walling
Social•Oct 14, 2025
Benchmark Your SaaS Marketing with 2025 Survey
You should fill out The 2025 State of SaaS Marketing Survey, hosted by @coreyhainesco. It’s short, just a few minutes, and will help you + other founders and marketers understand how you stack up against the rest of the industry. https://t.co/Z83nhGRe5L
By Rob Walling
Video•Oct 12, 2025
There’s ONLY 5 Ways to Use AI in SaaS (Prove Me Wrong)
The presenter argues founders should focus on using AI the right way, not just using more of it, and outlines a framework of five distinct AI use cases for SaaS. He details three categories—AI as the core product, AI as...
By Rob Walling
Video•Oct 31, 2024
Announcing the Fall 2024 TinySeed Accelerator Batch! 🎉
TinySeed announced its Fall 2024 accelerator cohorts, adding a new slate of bootstrapped SaaS startups across two regional batches (Americas and AMIA — Europe, Middle East & Africa). The remote program, which has invested in more than 190 startups to...
By Rob Walling
Video•Oct 27, 2024
STOP Building Your Audience (Do THIS Instead)
Founder Rob argues that obsessively building a large public audience is often a costly distraction — the “curse of the audience” — because many followers won’t be target customers and won’t convert. Instead, he recommends deliberately building a network of...
By Rob Walling
Video•Oct 13, 2024
If I Started SaaS in 2025, Here’s My B2B Content Strategy for $1M ARR
The speaker outlines a pragmatic B2B content strategy built around Eugene Schwartz’s five stages of customer awareness—unaware, problem aware, solution aware, product aware, and most aware—and shows how to prioritize content by where prospects sit in that funnel. He argues...
By Rob Walling
Video•Sep 29, 2024
SaaS Enterprise Sales Made Easy (5 SIMPLE Steps)
The video outlines a five-step SaaS enterprise sales framework for B2B founders: generate leads through channels like long-form content, social media, paid search, cold email, conferences and integrations; nurture those leads into qualified prospects with targeted content; run discovery-focused sales...
By Rob Walling
Video•Sep 15, 2024
Freemium as a Pricing Strategy Is DISASTROUS (Unless...)
The video argues that freemium is primarily a marketing tactic, not a pricing strategy, and is often a poor default for bootstrapped SaaS startups. The host explains the difference between freemium (forever-limited free use) and time‑limited free trials, and warns...
By Rob Walling
Video•Sep 8, 2024
How to Launch a PROFITABLE SaaS
Serial entrepreneur Rob Walling has launched the SaaS Launchpad, a paid online course that condenses 14 years of startup experience into 27 modules and more than nine hours of content aimed at helping founders move from idea to first paying...
By Rob Walling