Wes Bush

Wes Bush

Creator
1 followers

Here for your pleasure https://t.co/lszfgKBzQI

More Trials, Same Revenue: Execution Beats Metrics
SocialOct 13, 2025

More Trials, Same Revenue: Execution Beats Metrics

We recently signed a $3M ARR SaaS in the CRM space. This company doubled their trial volume in 12 months but the revenue barely moved. Worse, their trial-to-paid conversion has stagnated at 9.8%, down from ~15% historically. Here’s what was...

By Wes Bush