Zach Bussey

Zach Bussey

Creator
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Creator and live‑streaming industry reporter; Twitch/YouTube policy, events, opportunities for streamers/creators.

Streamer Awards 2026 Set Just Before TwitchCon
SocialApr 20, 2026

Streamer Awards 2026 Set Just Before TwitchCon

The Streamer Awards 2026 will be on November 12, 2026. That's one day before Twitchcon San Diego 2026.

By Zach Bussey
Creator Platforms Converge Into One-Size-Fits-All Toolkits
SocialApr 19, 2026

Creator Platforms Converge Into One-Size-Fits-All Toolkits

Axios reports that Creator Platforms are in their copycat era, with most players effectively offering the same one-stop toolkit for creators. Are you using any of these platforms as part of your creator business?

By Zach Bussey
Twitch Launches Fast‑track Partner Program for Cross‑platform Creators
SocialApr 17, 2026

Twitch Launches Fast‑track Partner Program for Cross‑platform Creators

Twitch has a new recruitment page that fast-tracks creators to get Twitch Partner. Creators with followings on Instagram, TikTok, YouTube, Twitter, or Snapchat are asked to enter their follower counts and usernames. Twitch will then reach out if you are a...

By Zach Bussey
Twitch Sponsorships Still Underpay Creators versus Competitors
SocialApr 15, 2026

Twitch Sponsorships Still Underpay Creators versus Competitors

Twitch Sponsorships continue to underpay creators... so sad, after the very fair Minecraft campaign. Twitch: Max $78.72 (Creators usually hit 40-60% of payout.) Sponsorship Platform: $80 Guaranteed (+).

By Zach Bussey
Twitch Streamlines Prime Subscriptions to Two Clicks
SocialApr 15, 2026

Twitch Streamlines Prime Subscriptions to Two Clicks

Twitch is testing an easier way to Subscribe with Prime. On click, it will confirm you want to use your Prime. This effectively reduces the flow to two clicks.

By Zach Bussey
Twitch TOS Now Lets Them Dissect and Monetize Your Content
SocialApr 14, 2026

Twitch TOS Now Lets Them Dissect and Monetize Your Content

Twitch just updated the Terms of Service. IANAL, but my analysis: Section 4: Covers Authorized Users (3rd parties, Business Manager role, etc.) Section 8: Pieces apart your content (video, audio, images, text) to allow Twitch to provide and improve the platform.

By Zach Bussey
YouTube Gifts Now Available on Horizontal Mobile Streams
SocialApr 13, 2026

YouTube Gifts Now Available on Horizontal Mobile Streams

YouTube is expanding Gifts to include Horizontal streams (on mobile devices). It had previously been limited to vertical streams on mobile.

By Zach Bussey
Twitch Adds Advertiser Data‑sharing Clause to Streamer Agreement
SocialApr 13, 2026

Twitch Adds Advertiser Data‑sharing Clause to Streamer Agreement

Twitch has updated the Monetized Streamer Agreement to include new language on how it shares user data with Advertisers.

By Zach Bussey
Discord Introduces Full‑Screen Hero Ads and Instant Play Quests
SocialApr 9, 2026

Discord Introduces Full‑Screen Hero Ads and Instant Play Quests

Discord is working on two new ad formats. 🖥️ Hero Ads: A full-screen takeover format. 🎮 Instant Play Quests: Stream/Play within Discord.

By Zach Bussey
TikTok Live Viewership Plummets 12% as Twitch Gains
SocialApr 9, 2026

TikTok Live Viewership Plummets 12% as Twitch Gains

TikTok lost nearly 12% of its live viewership in Q1 of 2026! Twitch +4.46% Kick +1.79% YouTube -0.24% TikTok -11.92% Stats via StreamsCharts

By Zach Bussey
YouTube Tests Auto-Speed to Save Viewers' Time
SocialApr 8, 2026

YouTube Tests Auto-Speed to Save Viewers' Time

YouTube is testing a feature called Auto-Speed that automatically adjusts video playback rates to save time without losing comprehension. It's exclusive to Premium subscribers until April 27.

By Zach Bussey
Twitch‑Minecraft Sponsorship Opens to Partners and Affiliates
SocialApr 6, 2026

Twitch‑Minecraft Sponsorship Opens to Partners and Affiliates

Twitch and Minecraft are teaming up for a major campaign. Twitch Partners and Affiliates can access a Minecraft Sponsorship (the first time Affiliates are eligible). Partner offers are good (~$1+/CCV/Hour). Affiliate offers are okay. > https://dashboard.twitch.tv/monetization/sponsorships

By Zach Bussey
Twitchcon Cuts Featured Creators From Rotterdam 2026
SocialApr 2, 2026

Twitchcon Cuts Featured Creators From Rotterdam 2026

Twitchcon has just removed the Featured Creators section from the Rotterdam 2026 page. As such, I deleted the tweet below.

By Zach Bussey
Twitch Tests New “Gift Turbo” Button on Usercards
SocialMar 27, 2026

Twitch Tests New “Gift Turbo” Button on Usercards

Twitch is running an experiment where they add a "Gift Turbo" button to a persons usercard.

By Zach Bussey