Karen Puskovitz: How Virtual Accounts Are Unlocking the Asia-to-LATAM Payment Corridor
Why It Matters
Accelerating virtual‑account adoption streamlines Asia‑to‑LATAM payments, unlocking faster, cheaper cross‑border commerce for businesses and consumers.
Key Takeaways
- •Asia-to-LATAM payment corridor experiencing significant growth in the region
- •Virtual accounts identified as primary driver of cross‑border flow
- •Company debuting booth at Manny 2020 to showcase solutions
- •New virtual‑account product tailored for Latin American market launch
- •Strategic partnership enhances flexibility and product expansion across region
Summary
Karen Puskovitz opened the discussion by highlighting a surge in cross‑border transactions from Asia to Latin America, describing the corridor as one of the fastest‑growing payment pathways in the global fintech landscape.
She emphasized that virtual accounts are the single biggest contributor to this momentum, noting that the volume of funds moving through these digital identifiers has outpaced traditional remittance channels. To capitalize on the trend, her firm secured a booth at Manny 2020—its third consecutive appearance—showcasing a newly engineered virtual‑account solution designed specifically for Latin American merchants and consumers.
Puskovitz underscored the importance of a local partnership, saying, “We have a very good partner in Latin America, offering flexibility and co‑development of products.” The collaboration enables rapid onboarding, compliance alignment, and the ability to iterate on features such as multi‑currency settlement and real‑time reconciliation.
The broader implication is a more efficient, lower‑cost bridge for Asian businesses seeking LATAM markets and vice‑versa, potentially reshaping trade finance, e‑commerce, and remittance services while opening new revenue streams for fintech providers.
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