Mavis Launches Mavis Studio iPad For Media Production

Why It Matters

Mavis Studio lowers the barrier to professional multi‑camera live production, enabling small teams to replace costly fixed rigs with a portable iPad solution and accelerating the shift toward IP‑centric workflows.

Key Takeaways

• Mavis Studio bundles switching, graphics, audio, and streaming in one iPad app.
• Supports four NDI inputs and one output for IP workflows.
• Free version watermarked; full features $24.99/mo or $39.99/mo with NDI.
• 16‑channel audio desk offers EQ, gain, pan, and grouping controls.
• Targets podcasts, worship services, corporate events, and live‑stream creators.

Pulse Analysis

The live‑production market has long been dominated by bulky, expensive broadcast trucks, but the proliferation of powerful tablets is reshaping how creators deliver multi‑camera content. Mavis Studio leverages the iPad’s processing power and touch interface to provide a mobile‑first workflow that rivals traditional switchers, appealing to a growing segment of freelancers, churches, and small studios that need high‑quality output without a permanent infrastructure. By integrating NDI, RTMP and SRT protocols, the app aligns with the industry’s move toward IP‑based video distribution, allowing users to route signals over standard networks and connect seamlessly to cloud platforms.

Technically, Mavis Studio packs a four‑input NDI switcher, ProRes support, and a 16‑channel audio desk with EQ, gain, pan and grouping—all within a single app. The pricing model—free with a watermark and tiered subscriptions for full features—mirrors the SaaS approach gaining traction in media tools, offering predictable costs for creators. The ability to record clean PGM feeds while simultaneously sending branded streams expands production flexibility, making the solution viable for corporate webinars, university lectures, and live‑streamed concerts where branding and quality are paramount.

The launch signals intensified competition among mobile production platforms, from Blackmagic Design’s ATEM Mini to NewTek’s NDI‑enabled apps. As NDI adoption spreads beyond traditional broadcast, tools like Mavis Studio democratize professional video, potentially reshaping budgets and staffing models for live events. Industry observers will watch how quickly creators migrate to iPad‑centric workflows and whether Mavis can sustain innovation to keep pace with evolving codec standards and emerging immersive formats.