Netflix's $72B Warner Bid Missed, Earnings Loom
The $72 Billion Netflix Question Facing Netflix Heading into Q1 2026 Earnings Tonight $NFLX You were prepared to a write a $72 billion cash check to acquire Warner Bros. studio and HBO up until last month when you got outbid and walked away. You clearly believed Warner Bros/HBO was additive. In turn, how does... https://t.co/Bu6R5pxQIk
Hands‑off Media Buying Redefines Creative Strategy
Killer video from @DenneyDara. So much to take away about creative and media buying, especially how they're doing very hands off media buying...
Exploring “The Photographer’s Eye” And Essential Photo Concepts
A New Episode of Beyond the Lens is now LIVE ⚡️ 114. Books that Matter: John Szarcowski and ‘The Photographer’s Eye’ — The Thing Itself, The Detail, The Frame, Time, and Vantage Point Listen on Apple...
Editing 60‑second Video for Two Hours? It's a Workflow Problem
A two-hour editing session for a 60-second video is a workflow problem, not a skill problem.
Instagram Adds In‑Reel Affiliate Tags, Boosting Creator Earnings
ICYMI: Instagram is rolling out the ability to use affiliate links to tag products in Reels. 🛍️ This removes friction that often comes with creators driving audiences to their link in bio or using comment automations to share affiliate links, likely...
Fire TV Gets Free UI Overhaul and New Channels
Own a Fire TV device? You're getting a free update soon, with refreshed layout and new streaming channels — and Amazon's also launching a slimmer Fire TV Stick https://www.techradar.com/televisions/streaming-devices/own-a-fire-tv-device-youre-getting-a-free-update-soon-with-refreshed-layout-and-new-streaming-channels-and-amazons-also-launching-a-slimmer-fire-tv-stick
Ready for BBC Breakfast: Maths, Comedy, and Awkward Seating
Very excited I’m about to hit the BBC Breakfast sofa to talk about maths and comedy. Please rate how awkwardly I sit on the couch. Show details: https://t.co/AVbB7zDPA2 https://t.co/BFPKJGNE3a
Amazon MGM Pledges 15+ Theatrical Releases, Hits #2 Box Office
In an electric #CinemaCon panel, #AmazonMGM made it clear: it’s not an experiment, they are fully committed to theatrical, officially renewing their commitment to exhibitors to deliver AT LEAST 15 theatrical Releases per year, & announcing that #ProjectHailMary just had...
Should HBO Cast a Black Actor as Aegon?
I wonder if HBO is going to be brave enough to cast a Black man to play Aegon The Conqueror. Aegon's mother was a Velayron...which means Aegon would more resemble Baela or Laenor...and not the Chris Hemmsworth/Henry Cavil that keeps...
Get Your New Release in Front of Global Media
Got a new single, EP, or album coming? I get your music in front of journalists, tastemakers, and media across the U.S. and worldwide — with full SEO built in, so people can actually find you. Eric@ThatEricAlper.com
TROAS + Lowest Cost Drives Scalable Brand Growth
tROAS + Lowest cost has been crushing for us across brands. They target different audience segments in the auction and the target ROAS allows us to scale into upside with inflated budgets.
Big Names Trump Diverse Voices in Reader Engagement
Back when I was reviewing for the Washington Post my co-writer and I coined what we called the Stephen King Random Moment. We could see that whenever we didn't mention a famous writer (like Stephen King) and we focused...
Objection Lets Anyone Pay $2k to Challenge Stories
Really excellent interview here by @RebeccaBellan with Aron D'Souza, whose new startup Objection allows anyone to pay $2,000 to challenge a story and trigger a public investigation into its claims. It's backed by Peter Thiel and Balaji Srinivasan. https://t.co/iLEBZ4paHE https://t.co/6Fe1t2W4XN
Will Apple Finally Deliver the Long‑Desired Second Screen?
I wonder if Apple will ever acknowledge this and give us the second screen we all crave
AdWeek Breaks Silence on Big Tech Accountability
Wow. Powerful headline running in AdWeek. On one hand, AdWeek should earn your trust and respect for running it. Many trade pubs stay away from upsetting the major tech companies including Meta. But something else needs to be pointed out....
