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Publicis launches dedicated sports division to chase soaring ad spend

Ad buyers now allocate roughly 60% of their upfront media budgets to live sports, up from 30% five years ago. Publicis Groupe is responding with a new sports‑focused unit and a partnership with Microsoft to capture the expanding market.

Bob Myers Valued at $30M for Bulls Rebuild
SocialApr 13, 2026

Bob Myers Valued at $30M for Bulls Rebuild

Thesis that I’m stealing/borrowing/evolving from @SherwoodStrauss Warriors book. If this is what NBA players are worth, Bob Myers should be worth at least $30 million to a team like the Bulls that desperately needs to get it together https://t.co/Bayy5lZoO1

By Ryan Glasspiegel
Big Ten's Strategist Unnecessary Amid Smooth College Sports
SocialApr 13, 2026

Big Ten's Strategist Unnecessary Amid Smooth College Sports

Hard to figure why the Big Ten would possibly need a strategist given the seamless state of major college sports

By Jon Wilner
Sponsor Interview: BBright's Guillaume Arthuis
VideoApr 13, 2026

Sponsor Interview: BBright's Guillaume Arthuis

In a sponsor interview at NAB, Bbrite founder Guillaume Arthuis explains how the broadcast industry’s shift to IP has progressed from experimental to operational reality. He notes that the conversation in 2026 is no longer about feasibility but about achieving...

By SVG Europe
WNBA Draft Top Pick Salary Jumps to $500K
SocialApr 13, 2026

WNBA Draft Top Pick Salary Jumps to $500K

Tonight's WNBA Draft will be the most financially historic in league history because of the new labor deal. Last year, No. 1 pick Paige Bueckers got a $78,831 first-year salary. Tonight, No. 1 will get a $500,000 salary, $2.2 million over...

By Rachel Bachman
Watch NBA Play-In on Prime Video with Free Trial
SocialApr 13, 2026

Watch NBA Play-In on Prime Video with Free Trial

How to Watch the NBA Play-In Tournament On Amazon’s Prime Video; Free Trial Available https://t.co/LvTFg1jiGe via @TVAnswerMan

By Phillip Swann
Stegawave Debuts Real-Time Forensic Watermarking to Tackle Piracy in Live Sports Streaming
NewsApr 13, 2026

Stegawave Debuts Real-Time Forensic Watermarking to Tackle Piracy in Live Sports Streaming

Irish firm Stegawave launched a real‑time forensic watermarking platform for live sports streaming. The solution embeds invisible watermarks into live feeds, enabling detection of illegal IPTV redistribution within minutes and allowing content owners to block source accounts. In a pilot...

By Irish Tech News
Curry's Jersey Leads; Knicks Dominate Merch; Thunder Re‑enter Top Ten
SocialApr 13, 2026

Curry's Jersey Leads; Knicks Dominate Merch; Thunder Re‑enter Top Ten

Stephen Curry had the NBA's top-selling jersey for 25-26 season, while the Knicks ranked #1 for team merch sales. The Thunder (No. 8) make the top 10 team sales for the first time since 2018-19. https://t.co/UI9aYNuGIf

By Kurt Badenhausen
A Snapshot of College Athletes: Who Are They and How Much Do They Earn?
NewsApr 13, 2026

A Snapshot of College Athletes: Who Are They and How Much Do They Earn?

College athletics have evolved into a multibillion‑dollar industry, with Division I schools generating $14.6 billion in 2024—almost all NCAA revenue. Recent legal shifts, including the 2021 NIL policy and the *House v. NCAA* settlement, now allow athletes to profit from name, image,...

By Economic Policy Institute – Blog
Dink Pate's College Move Proves Sports Line Blurry
SocialApr 13, 2026

Dink Pate's College Move Proves Sports Line Blurry

Dink Pate going to play college basketball is further proof that efforts to draw a "line" between pro and college sports will need to be dotted and zigzagged and it will be persistently subject to legal challenge and change. My...

By Michael McCann
NHL Agents Divided on CBA, Eye Bill Daly as Commissioner
SocialApr 13, 2026

NHL Agents Divided on CBA, Eye Bill Daly as Commissioner

Some interesting insights here: 🏒 NHL agents are split almost evenly on whether the players “got enough” in the recent CBA. 🏒 Agents were largely “stumped” on who should be the next Commissioner, with many defaulting to Bill Daly. Sentiment is Bettman...

By Alex Silverman
Olivia Miles Signs Multi-Year Deal With Unrivaled Ahead of Pro Debut
NewsApr 13, 2026

Olivia Miles Signs Multi-Year Deal With Unrivaled Ahead of Pro Debut

Olivia Miles, the former Texas Christian University star, has inked a multi‑year contract with the emerging women's basketball league Unrivaled, with her professional debut slated for the league’s third season next winter. Miles concluded her collegiate career averaging 19.6 points...

By The Source
Extra Points Library 2.0 Adds 11k+ Contracts and Analytics
SocialApr 13, 2026

Extra Points Library 2.0 Adds 11k+ Contracts and Analytics

Introducing a massive update to our college sports data tool: Extra Points Library 2.0 With more than 11,000+ contracts/budgets, historical attendance data, custom analytics and more: https://t.co/FGtIFGBtnW

By Matt Brown
NBA's Woes Trace to Overpaid Media Rights Deals
SocialApr 13, 2026

NBA's Woes Trace to Overpaid Media Rights Deals

On some level I think the NBA’s problems stem from the league getting overpaid for media rights because streamers were desperate for content and agreed to uneconomic deals, which made the owners rich and reduced the financial pressure on them...

By Conor Sen
SportyTV Secures Pay‑TV Rights for 2026 FIFA World Cup in South Africa
DealsApr 13, 2026

SportyTV Secures Pay‑TV Rights for 2026 FIFA World Cup in South Africa

SportyTV announced that it has acquired the exclusive pay‑television rights from FIFA to broadcast all 104 matches of the 2026 World Cup in South Africa. The deal marks the platform’s first major rights acquisition in the market, challenging incumbent SuperSport....

TechCentral (South Africa)
Lifetime NIL Deals for College Athletes Are Unrealistic
SocialApr 13, 2026

Lifetime NIL Deals for College Athletes Are Unrealistic

It would be crazy for a school to offer a lifetime NIL deal to a student-athlete... How long can an NIL agreement between a school and athlete last? The full explanation is in my book NIL 101: The House Settlement Now 40% off https://t.co/yBVisUkFCL...

By Blake Lawrence
WNBA's Top Draft Pick Set for $500K Salary
SocialApr 13, 2026

WNBA's Top Draft Pick Set for $500K Salary

WNBA’s No. 1 Draft Pick Will Earn $500,000. But Who Will It Be? https://t.co/hdNoRVXXB8 via @sportico @germanotes

By Scott Soshnick
Roundhouse Capital Settles £251m Loans, Pays Moshiri £67m
SocialApr 13, 2026

Roundhouse Capital Settles £251m Loans, Pays Moshiri £67m

Everton new parent company Roundhouse Capital publishes accounts. It paid Farhad Moshiri £25m up front with a further £42m due at future dates, as well as paying off £251m of existing loans. https://t.co/pS7qY8I1Wl

By Kieran Maguire