Tink Media to Co-Present International Women’s Podcast Awards with Naomi Mellor of Everybody Media

Why It Matters

By moving the IWPAs to Toronto and adding Tink Media as a co‑presenter, the awards gain greater exposure in the North American market, helping women podcasters secure recognition and sponsorship opportunities. This signals growing commercial interest in gender‑focused audio initiatives.

Key Takeaways

• Tink Media co‑presents 2026 IWPAs with Everybody Media.
• Awards ceremony moves to Toronto, expanding North American presence.
• Event highlights queer, trans‑inclusive women creators across podcasting roles.
• Partnership aims to boost visibility and industry recognition for women podcasters.

Pulse Analysis

The International Women’s Podcast Awards have evolved from a niche online celebration into a globally recognized platform that spotlights the creative and technical contributions of women in audio. Since its inception in 2021, the IWPAs have emphasized inclusivity, welcoming queer and trans creators, and covering a spectrum of categories from solo productions to large‑scale network shows. This year’s shift to a physical ceremony in Toronto underscores the event’s maturation and its appeal to a broader, North‑American audience eager to engage with diverse audio talent.

Tink Media’s entry as co‑presenter aligns with its core mission of accelerating podcast growth through targeted marketing and strategic partnerships. Founded in 2019, the firm has built a reputation for delivering data‑driven audience development for independent podcasters and established networks alike. By leveraging its industry connections and expertise, Tink can amplify the IWPAs’ promotional reach, attract new sponsors, and provide participants with actionable insights that translate into sustainable listenership and revenue streams.

The collaboration reflects a larger trend of gender‑focused initiatives gaining traction within the rapidly expanding podcast market, which is projected to exceed $2 billion in U.S. advertising spend by 2027. As advertisers seek authentic voices and diverse storytelling, events like the IWPAs become valuable pipelines for talent discovery. Hosting the ceremony in Toronto also positions Canada as a hub for inclusive audio innovation, potentially inspiring similar regional awards and fostering cross‑border collaborations that enrich the global podcast ecosystem.