
The Firewall Was Supposed to Die. MSPs Are Still Betting on It
The article argues that firewalls are far from obsolete, despite decades of predictions that zero‑trust and cloud‑first models would render them irrelevant. The global firewall market, valued at roughly $6 billion, continues to expand as enterprises and MSPs modernize hybrid environments. New generations of firewalls have evolved into inline enforcement nodes that combine AI‑driven threat analytics with low‑latency TLS inspection and OT segmentation. Compliance mandates and the need for resilient local control keep the firewall a core component of security architectures.

Veeam's New DataAI Command Platform Connects Data, Access, Identities, and AI
Veeam announced the DataAI Command Platform, a unified solution that merges data resilience, backup, security, governance, compliance and AI identity management into a single trust layer. The platform builds on Veeam’s December 2025 acquisition of Securiti AI and comprises six integrated components...

Channel Brief: MSPs Are Moving Past the AI Add-On Conversation
The managed‑service provider (MSP) market is moving AI from a bolt‑on feature to a native layer embedded in platforms, security tools, and data systems. MSP platform vendors are weaving AI into daily workflows, making AI a foundational element of service...

Tenable OPEN Expands the Partner Play for Exposure Management
Tenable announced the Tenable Open Partner Exchange Network (OPEN), a platform that links its Tenable One solution with more than 330 validated security integrations. The initiative enables bi‑directional data movement, allowing customers to import third‑party findings and push Tenable’s exposure...

Moving Beyond Break/Fix: How to Integrate BIA and BCP Services
Managed Service Providers are moving beyond reactive break‑fix work by adding Business Impact Analysis (BIA) and Business Continuity Planning (BCP) to their portfolios. BIA uncovers critical functions and quantifies loss, while BCP translates those insights into actionable recovery roadmaps. The...

IBM Targets AI Inference Costs and VM Modernization With New Red Hat Cloud Services
IBM unveiled two managed services on IBM Cloud: Red Hat AI Inference, which delivers real‑time model serving without customers handling GPUs or platform ops, and Red Hat OpenShift Virtualization, a fully managed path to migrate VM workloads onto a Kubernetes‑based,...

Cybersecurity Is a Team Sport and Here’s How to Win
Cynomi’s Security Growth Platform tackles the chronic fragmentation of cybersecurity teams by providing a single, business‑aligned system that connects risk, tasks, controls, services, and revenue. The platform standardizes delivery, turns identified gaps into repeatable, sellable services, and gives sales, delivery,...

Dell Pushes AI Factory Toward Enterprise Deployment
Dell Technologies has broadened its Dell AI Factory through a partnership with NVIDIA, introducing tools for agentic AI, data preparation, and on‑premise infrastructure. The flagship Deskside Agentic AI lets enterprises run AI agents locally on Dell workstations, keeping sensitive data...

Thrive Takes Enterprise ITSM Downmarket With TransformIT AI Workflows
Thrive has upgraded its TransformIT platform with AI‑driven automation workflows aimed at midsize and small businesses. The solution combines ServiceNow‑based IT service management, ready‑to‑use employee lifecycle workflows, and a co‑managed service model that handles deployment, ongoing optimization, and compliance tracking....

Transform Cybersecurity Sales with the Cynomi GTM Academy
Cybersecurity services are the fastest‑growing segment of managed‑service‑provider (MSP) offerings, with the market projected to grow from $38.3 billion in 2025 to $69.2 billion by 2030. Yet many MSPs lose revenue because their go‑to‑market (GTM) messaging focuses on technical details rather than...

SUSE Targets AI, VMware Alternatives, and Open Source Infrastructure at SUSECON 2026
At SUSECON 2026 in Prague, SUSE unveiled AI Factory, an Industrial Edge IoT platform, and new VMware migration tools, signaling a shift from pure Linux distribution to a full‑stack open‑source infrastructure provider. The AI Factory bundles pre‑integrated AI stacks with...

The Hidden Deal Killer Threatening Channel Partner Margins
Channel partners are losing margin not because of delivery failures but due to misaligned expectations that surface after a deal is signed. The rapid expansion of the SaaS market—projected to grow from $133.5 billion in 2025 to $194 billion by 2029—combined with...

Tanium Atlas Brings AI Into Endpoint Operations, Gives MSPs a New Services Play
Security firm Tanium unveiled Atlas, an autonomous operating system that merges AI models with its real‑time endpoint data platform. The solution surfaces relevant information, recommends actions, and lets users interact via natural language, aiming to cut manual investigation and context‑switching...

MSPAlliance Launches Service Lines in Cyber Verify for Clearer Compliance Reporting
MSPAlliance has introduced Service Lines within its Cyber Verify platform, allowing managed service providers (MSPs) to directly map audited controls to the specific services they deliver. The new feature clarifies where the MSP’s security responsibilities end and the client’s begin,...

Why MSP Billing Breaks at Scale and How to Get Ahead of It
Managed service providers (MSPs) often rely on manual billing that works at low volume but unravels as client counts rise. Adding tools, licenses, and mixed pricing models creates fragmented data, leading to late invoices, missed charges, and payment delays. These...