
Beyond the Pipeline: Why Park City’s Growth Is a Function of Scale, Not Oversupply - By Katy Black
Park City is witnessing a surge of residential and hotel construction, highlighted by Deer Valley’s East Village project that will deliver 800 hotel rooms and 1,700 luxury units. The region’s skiable acreage will near 20,000 acres, outpacing the combined terrain of Colorado’s Summit and Eagle counties, while lodging density remains low at 0.44 rooms per acre. A pipeline of roughly 1,500 hotel rooms—potentially rising to 3,000—positions the market to absorb new inventory without oversupply concerns. Easy access via Salt Lake City International Airport further fuels demand across seasons.

Connecting Revenue and Profitability: Flow Through and Flex Explained
The article introduces Flow Through and Flex as complementary metrics that translate hotel revenue changes into profitability outcomes. Flow Through measures the percentage of incremental revenue that becomes gross operating profit, while Flex gauges how well a property shields profit...

HSMAI DC Webinar to Focus on Sales Prospecting Strategies, Tactics
The Washington, D.C. chapter of the Hospitality Sales and Marketing Association International (HSMAI) is hosting a free, one‑hour webinar on February 25 to sharpen hospitality sales prospecting strategies for 2026. The session features Bob Anderson of Star Performance Inc., who will...

Is Your Hotel Technology Stack Ready for the Future? 7 Key Considerations for Revenue Managers - By Jonathan Gough
The article outlines seven essential considerations for hotel revenue managers aiming to build a future‑proof technology stack. It stresses the shift from legacy tools to AI‑driven platforms that automate pricing, distribution and demand analysis. Consolidating solutions, leveraging real‑time data, and...

COMO Hotels and Resorts to Open COMO Cordeillan-Bages in Bordeaux in May 2026
COMO Hotels and Resorts will reopen the historic COMO Cordeillan‑Bages in Pauillac, Bordeaux on May 1, 2026. The 19th‑century estate will feature 28 rooms and suites, a 25‑meter pool, gym, sauna, and a restaurant, all designed by Paola Navone. A...

HVS Report - Room Supply Constraints Limiting Convention Growth in Hartford - By Jimmy Radwan
Hartford’s hotel market has rebounded, with occupancy and ADR surpassing pre‑pandemic levels. Yet the city has shed roughly 1,300 rooms since 2019, and recent conversions have turned former hotels into residential units. The shortfall leaves the Connecticut Convention Center with...

Exceptional Investment Opportunity: Ohio 2-Motel Boutique Portfolio in Premier Lakefront Resort Location
Laurel Real Estate Co. is marketing a two‑motel boutique portfolio in Geneva‑on‑the‑Lake, Ohio, for $2.4 million. The assets—The Palms Motel and Pete’s Lakefront Motel—offer 32 keys and sit on a prime lakefront strip with private beach access. Recent capital improvements exceeding...

HSMAI Celebrates 69th Annual Adrian Awards
Hospitality Sales and Marketing Association International (HSMAI) hosted its 69th Adrian Awards on February 18 in New York, honoring the year’s most innovative travel and hospitality campaigns. The ceremony introduced a refreshed structure with 30 categories split across Paid, Earned,...

January U.S. Travel Agency Air Ticket Sales Top $10 Billion
U.S. travel‑agency air ticket sales reached over $10 billion in January 2026, a first since ARC began tracking. The figure represents a 7 % year‑over‑year increase and a 39 % month‑over‑month surge. Passenger trips rose to 28.2 million, with domestic travel up 4 % and...

AI-Driven Infrastructure Dominates Travel Tech’s Third Start-Up & Investor Connect
The Travel Technology Association’s third Quarterly Start‑Up & Investor Connect webinar highlighted a clear industry shift toward AI‑driven operational infrastructure. Four early‑stage founders—Chirrup, HousMthr, Lake.com and Vibe Adventures—presented solutions targeting payments, communications, and supply‑chain efficiency rather than incremental consumer features....

Costa Rica Shifts From Tourism Icon to Diversified Investment Powerhouse
Costa Rica is evolving from a tourism destination known for low‑density eco‑luxury to a diversified investment hub that blends eco‑lodges, ultra‑luxury resorts, and branded all‑inclusive properties. Long‑standing sustainability policies and political stability have become qualifying criteria for global luxury brands...

Staybridge Suites Columbus-Airport Hotel Listed for Sale
Staybridge Suites Columbus‑Airport, an 87‑suite all‑suite hotel built in 2001, has been placed on the market by CBRE Hotels. The property sits on 2.15 acres just a mile from John Glenn International Airport and offers studio, one‑ and two‑bedroom suites with...

Los Cabos Reports Nearly 130% Growth in Visitor Arrivals Over Past Decade
Los Cabos closed 2025 with nearly 3.8 million visitors, marking a 130 % rise over the past decade. Average Daily Rate climbed to $440 USD, the highest in Mexico, while RevPAR grew to $306. Hotel inventory expanded from 15,000 to over 22,000...

Cendyn Honored With Three Adrian Awards at HSMAI Celebration
Cendyn was honored with three Adrian Awards at the 69th HSMAI ceremony, winning a silver for its multi‑channel campaign with The Watergate Hotel and bronze awards for a paid‑media campaign for Royalton Resorts and a website redesign for The Maven....
Host Hotels & Resorts Sells Two Four Seasons Resorts for $1.1 Billion

Reimagining Tourism Futures: Six Priorities Shaping the Sector’s Transition - By Dr Carlos Martin-Rios
EHL Hospitality Business School convened a two‑day workshop in November 2025, bringing together researchers and industry leaders to chart tourism’s decade‑ahead transition. Participants identified six interconnected priority areas—climate & mobility, food & circularity, social & work, governance & policy, measurement &...

Cluster-Based Insights to Improve Hotel Direct Bookings - By Dr. Cindy Heo and Dr. Luciano Viverit
The article argues that hotel direct‑booking conversion is a critical yet misunderstood performance lever, and that a single conversion rate masks underlying demand dynamics. By applying machine‑learning clustering to segment stay dates, researchers identified distinct demand contexts where different factors...

Luxury Hotels Embrace Discreet Service and Local Experiences
Luxury hospitality is pivoting from overt extravagance to "quiet luxury," emphasizing discreet locations, understated design, and authentic local experiences. Research by EHL students shows affluent travelers now prefer secluded settings, private entrances, and personalized service over traditional opulent displays. Brands...

Hospitality Leaders Highlight Investment Opportunities Despite Economic Headwinds
Hospitality executives at the Americas Lodging Investment Summit argued that current economic headwinds are cyclical, not structural, and that demand for hotel assets remains robust over the past decade. They highlighted attractive yields and a functioning capital market, urging investors...

HSMAI Announces 2026 Recipients of the Robert A. Gilbert Award for Career Achievement in Commercial Strategy
Hospitality Sales and Marketing Association International (HSMAI) announced the 2026 recipients of the Robert A. Gilbert Award for Career Achievement in Commercial Strategy. The honorees—Mary Casey, Jeff Doane, and André Fournier—are recognized for shaping sales, marketing, distribution and revenue optimization across...
Hotel Trio Healdsburg in Sonoma County, CA Sold for $38 Million

Sol Arona Tenerife Reopens Following €25 Million Renovation Under SOL by Meliá Brand
Sol Arona Tenerife has reopened after a €25 million overhaul, becoming the first property relaunched under Meliá Hotels International’s new SOL by Meliá brand. The renovation, executed with investment partner Petra, introduced family‑focused amenities, self‑service features, and a sustainability‑driven design. The hotel now...

Downloadable Guide: Is Your Hotel Website Ready for AI-Driven Travelers?
Cendyn has released a downloadable guide titled “Is Your Hotel Website Ready for AI‑driven Travelers?” that outlines how hotels must redesign their sites for both human guests and AI search engines in 2026. The guide details UX, content structuring, trust‑building...

CHICOS 2026 Returns to The Bahamas for Landmark 15th Edition at Atlantis Paradise Island
Caribbean Hotel Investment Conference & Operations Summit (CHICOS) will convene November 10‑12, 2026 at Atlantis Paradise Island, marking its 15th edition and a return to the venue where it launched. Backed by HVS and partnered with the Bahamas Investment Authority...

Construction Officially Begins on The Chambray in Historic Downtown Roswell
Construction broke ground on The Chambray, a 125‑key boutique hotel in historic downtown Roswell, slated to open in summer 2027. Developed by DSM Real Estate Partners and Stafford Development, the property will be operated by Indigo Road Hospitality Group and...

China’s Super-App Ecosystem Offers Preview of AI-Driven Hotel Booking Shift
AI‑driven hotel booking systems are reshaping the travel value chain, shifting decision‑making from travelers to algorithms. China’s super‑app ecosystem—exemplified by Xiaohongshu and Douyin—offers a live preview of this transformation, integrating discovery, trust signals, and instant booking within a single platform....