The Old Rules of B2B PR Are Dead—Here’s What Works Now
The 2026 analysis of over 200 B2B journalist queries shows a fundamental shift in public relations strategy. CEOs remain valuable for brand narratives, but functional experts—product managers, growth marketers, and client specialists—are now preferred for niche coverage. Reporters also seek human‑focused stories about leadership, culture, and remote work, rewarding lived experience over polished marketing copy. Consistent, multi‑platform narratives that acknowledge market uncertainty are emerging as the new trust currency for B2B firms.
Tim Cook Says Apple Meetings Are Full of Arguments. That’s the Point
Apple CEO Tim Cook revealed that the company’s meetings are deliberately filled with arguments and debate, rather than seeking quick consensus. He explained that this culture forces every detail to be scrutinized, turning disagreement into a source of stronger ideas....
My Employee Is Sobbing at Her Desk Every Week
A manager is struggling with an employee, Brenda, who cries frequently at her desk, often without clear triggers. Brenda’s emotional volatility is disrupting team productivity as the company approaches a high‑demand period. While she is receiving therapy, the manager wants...
How 1 Leadership Advisory Firm Measures a Potential CEO’s Agility
In a climate where 70 percent of CEOs cite high disruption, boards are shifting focus from résumé credentials to executive agility. Russell Reynolds Associates (RRA) uses its 26‑year‑old Leadership Portrait to quantify traits such as curiosity, resilience, and social intelligence, adding...
Ethics: My Board Chair’s Behavior Is Stressing Everyone. What Should I Say to Her?
An executive director at a young nonprofit reports that the newly appointed board chair repeatedly has emotional breakdowns, creating tension among board members. The chair’s recent outburst during a meeting highlighted a perceived power struggle and prompted a request for...
Bad News for Your Burner Account: AI Is Surprisingly Effective at Identifying the People Behind Them
A new ETH Zurich and MATS study shows large language models can de‑anonymize burner accounts with striking accuracy. The AI system identified 68% of users in the test set and achieved a 90% precision rate. Researchers warn that the assumed...
This Overlooked Instagram Feature Might Be the Most Powerful Tool in Your Marketing Stack
Instagram’s Close Friends, originally a privacy tool, is being reframed as a high‑intent marketing channel. By curating a small, exclusive list of creators, editors, and brand advocates, marketers can turn the green‑ring stories into a micro‑CRM. The invitation itself signals...
20 C‑Suite Leaders Reveal Their Burnout‑Proof Rituals—From Having Kids to No‑Email Fridays
A new roundup of 20 C‑suite leaders reveals personal rituals designed to prevent burnout, ranging from family game nights and meditation to street‑level consumer engagement and no‑email Fridays. Executives emphasize protecting non‑negotiable family time, managing energy before and after work,...
The 3 Words Michael Jordan to Instantly Build Self-Respect and Camaraderie
Michael Jordan, at the peak of his NBA and branding career, approached Dream Team assistant coach Mike Krzyzewski after practice and asked, "Coach, I’d like to work on some of my offensive stuff. Would you please work with me?" The...
How Outfit Formulas CEO Alison Lumbatis Turned 500 Followers Into Paying Members
Alison Lumbatis, CEO of Outfit Formulas, turned a fashion blog with roughly 500 followers into a subscription business charging $19 per month. She bypassed traditional affiliate and sponsorship models, instead surveying her audience to discover a demand for curated shopping...
19 C-Suite Leaders Reveal How They Stop Burnout Before It Starts
C‑suite executives from Reddit, Advancing Health Equity, Daytrip and other high‑growth firms disclosed how they pre‑empt burnout through strict attention controls, delegated workflows and intentional recovery rituals. Leaders like Apothekary’s Shizu Okusa lock their phones on Do Not Disturb and...
How The Gund Company’s ‘No Layoffs’ Policy Drives Business Results
Steve Gund, third‑generation CEO of The Gund Company, has maintained a strict “no layoffs” policy for over 75 years while delivering roughly 18 % growth. The employee‑owned firm scored 9.0 out of 10 on an economic‑engagement assessment, far above the top‑quartile...
The Myth of More Time
The article debunks the common belief that leaders simply need more hours, arguing that the real shortage is a lack of systems to protect existing time. It stresses that without structured processes, executives become bottlenecks, reacting rather than strategizing. High‑intent...
Inside Palantir’s Sudden HQ Move to Miami—And What It Signals for the Tech Industry
Palantir announced it is moving its corporate headquarters from Denver, Colorado to Miami, Florida. The relocation follows a broader wave of tech companies gravitating toward Florida, drawn by the state’s no‑income‑tax policy and lower regulatory pressures. Miami has emerged as...