Brands Briefing: AI Personalization Tools Become Sales Drivers
Leatherology introduced "Yours, Truly," an AI‑driven design tool that lets shoppers create or upload artwork for debossed leather products on its direct‑to‑consumer site. Launched in October ahead of Cyber Week, the feature helped the brand exceed its holiday sales goal by 156%, now representing 15% of personalized units and 11% of personalized revenue. Early demand outstripped production capacity, limiting promotional spend, but refinements to the ordering process have positioned the tool for a Valentine’s Day push. The case highlights AI personalization as a direct sales catalyst.
Bouqs Launches $5M Crowdfunding Raise to Support Future Store Openings
Floral delivery platform Bouqs has opened a crowdfunding round on DealMaker seeking up to $5 million to finance its brick‑and‑mortar rollout. The company, which posted $90.3 million in sales last year and remains EBITDA‑positive, aims to open 70 stores in the next...
What’s In Your Cart?: E.l.f. Beauty’s Chief Brand Officer Laurie Lam on Her Obsession with Black Sesame, Hotel Experiences and...
Laurie Lam, chief brand officer of e.l.f. Beauty, shared her personal shopping habits, emphasizing a preference for minority‑owned and female‑founded brands. She highlighted recent impulse buys such as a black‑sesame crunchy butter from Rooted Fare and sustainable travel experiences at...
Retail’s Busiest Streets Are Booming with New Investment, Flagships
Transaction volume in North America’s high‑traffic urban retail corridors jumped 82% from 2024 to 2025, signaling renewed investor confidence. Major retailers such as Uniqlo, H&M and luxury houses are opening flagship stores, with New York, Los Angeles and Miami accounting for 60%...
Modern Retail Podcast: The High Cost of Free Returns
The Modern Retail podcast examines the escalating cost of free returns, noting that 72% of brands now impose return fees. Hosts Melissa Daniels, Samantha Gold of Motette, and Arin Schultz of Naturepedic discuss how retailers can redesign policies to protect...
Fabletics Is Turning Its Stores Into Membership Growth Hubs
Fabletics is repurposing its 120‑store footprint as a primary engine for VIP membership acquisition, with roughly half of in‑store shoppers signing up. The VIP program now accounts for more than 95% of the brand’s revenue, supporting a $1 billion revenue milestone...
What It Takes for Startups to Pull Off a Costco Launch
After a regional test in Southern California, beverage brand Hiyo raced to launch in 400 Costco stores across 47 states within six weeks. The company produced an exclusive 18‑can variety pack, prepared over 1,000 pallets, and secured a national shelf...
Sam’s Club Aims to Make Free Samples More Measurable Using Kiosks, Tablets
Sam’s Club is integrating Freeosk’s free‑sample kiosks into its Member Access Program, rebranding the machines and managing sales opportunities in‑house. The retailer treats the kiosks as a retail‑media asset, linking sampling data to its broader advertising ecosystem. New interactive tablets...
Behind Pacsun’s Strategy for Keeping a Pulse on the Changing Tastes of Gen Z
Pacsun has launched a Youth Advisory Council and published its first Youth Report, gathering insights from 6,000 Gen‑Z and Gen‑Alpha respondents. The data fueled the creation of the PS Community Hub, a shoppable app that lets users curate purchases and...
What Amazon’s Proposed Big-Box Store Could Mean for Walmart
Amazon has filed plans for a 225,000‑square‑foot big‑box store in Orland Park, a Chicago suburb, that will combine groceries, general merchandise and dining, directly rivaling the average Walmart Supercenter. The concept marks Amazon’s first attempt at a full‑scale supercenter format, a...
Brands Briefing: Founders Hope for a ‘Dependable and Stable’ 2026 After the Chaos of 2025
The retail sector spent 2025 scrambling to absorb a wave of unpredictable tariff hikes that forced many brands to delay product launches, tighten inventory, and curtail hiring. Frequent duty changes eroded profit margins and triggered cost‑cutting measures, including layoffs. As...
Albertsons Is Putting Digital Screens for Ads in More than a Third of Its Stores
Albertsons Media Collective is rolling out an in‑store digital screen network to 800 of its more than 2,200 locations in 2026 after a successful pilot in 80 stores. The expansion follows the onboarding of over 50 advertising partners and a...
Goodwill’s E-Commerce Business Hits Record Sales as Online Thrifting Surges
Goodwill’s online marketplace ShopGoodwill.com recorded a record $450 million gross merchandise value in 2025, a 22 % increase over 2024 and the highest in its 26‑year history. The platform now exceeds $3 billion in cumulative sales, though it still represents less than 10 %...
Walmart’s Fashion Push Is Resonating with More Six-Figure Households
Walmart is rapidly expanding its fashion portfolio, adding ten private apparel brands since 2020 and debuting the teen‑focused Mills line in 750 stores and online. The retailer has also partnered with resale platform Rebag to offer pre‑owned luxury accessories, while...
Avocados From Mexico Turns to AI to Advertise Around the Super Bowl Instead of a TV Buy
Avocados From Mexico is forgoing a traditional $8 million Super Bowl TV spot in favor of an AI‑driven Prediction Pit that delivers real‑time football forecasts and custom guacamole recipes. The experience features a realistic Rob Riggle avatar powered by a predictive AI...
Modern Retail Podcast: Cautious Optimism at NRF Around AI and Shopper Sentiment in 2026
At the National Retail Federation’s 2026 conference, retailers displayed cautious optimism about AI’s role in commerce. Brands highlighted agentic commerce use cases, including AI-powered checkout and product discovery, while tech giants Google and Microsoft unveiled new retail AI tools. Despite...
The Next Retail Advantage Is Hiding in Merchants’ Payments Systems
Merchants are hitting conversion walls because legacy checkout systems can’t keep up with mobile traffic and buy‑now‑pay‑later demand. Adobe’s Payment Services, built into Adobe Commerce and Magento Open Source, offers a unified payments layer that simplifies adding digital wallets and...
Marketplace Briefing: Inside the Marketplace Strategies of Target, Best Buy and Nordstrom
At NRF’s Big Show, executives from Target, Best Buy and Nordstrom detailed how their third‑party marketplaces have evolved into strategic growth engines. After years of investment, each retailer is using the marketplace to broaden product assortments, boost margins and enhance...