
Turkey has overhauled its tech incentive framework, consolidating fragmented programs into a single model for mobile‑game studios and software exporters. The new scheme offers up to 25 million TL in marketing subsidies, 50 million TL for digital product promotion, and a 50 % rebate on Apple and Google store commissions. Additional support covers cloud services, analytics tools, and 50 % of eligible salaries, with funding available for up to five years. Brand initiatives such as Turquality can receive as much as 500 million TL annually.

Netflix has soft‑launched Netflix Playground, a kids‑focused gaming hub, in the Philippines. The ad‑free service is bundled at no extra cost with a standard Netflix subscription and targets preschool‑ and kindergarten‑age children. It offers a suite of minigames featuring familiar...

Playard, a Vietnam‑based mobile game studio founded in 2025, has secured an undisclosed investment from Replay Global to accelerate team expansion and portfolio growth. The partnership allows Playard to remain independent while receiving capital and strategic collaboration across strategy, operations,...

Mobile games studio Playard has secured an undisclosed investment from Replay Global to expand its team and grow its game portfolio. The capital and strategic support will help Playard scale its products and internal capabilities while remaining independent.

Helika and Avalanche are co‑hosting a joint Accelerator Demo Day at Pocket Gamer Connects in San Francisco on March 9, 2026, concluding a 12‑week program that equips game studios with funding, mentorship, and Helika’s data‑driven publishing support. The event will debut Helika’s AI‑powered...

The Dubai Esports & Games Festival is set to return on May 8 2026, reinforcing the emirate’s ambition to become a global gaming hub. Organized under Dubai’s digital‑economy strategy, the event will host competitive tournaments, influencer appearances, and interactive fan zones that...

PUBG Mobile has been confirmed as the 16th title for the inaugural Esports Nations Cup 2026, scheduled in Riyadh from November 2‑29. The mobile title’s competition runs November 3‑8, featuring 32 national teams in a four‑group round‑robin stage that narrows to a...

AI won’t build an entire game, but it can dramatically speed up asset creation for indie studios, according to Ludo.ai CTO Jorge Gomes. The technology excels at generating concept sketches, sprite animations, and 3D props, turning tasks that once took...

Steer Studios, a Savvy Games Group subsidiary, is gearing up for a 2026 milestone with the launch of its second title, Tom & Jerry Blast, slated for a global release this year. CEO Yannick Theler was recently named among Saudi Arabia’s Top 100...

BidOn, a non‑profit open‑source ad‑tech platform, has announced a new board of senior executives from leading mobile‑gaming companies and the creation of a dedicated engineering team. The board will guide strategy, product direction, and governance, while the engineering group will...

Microsoft Gaming announced its most significant leadership overhaul in a decade, with longtime Xbox chief Phil Spencer retiring and Xbox president Sarah Bond exiting. Core AI product president Asha Sharma will now lead the division, while Matt Booty steps up...

Arknights: Endfield earned $46 million in its first month on mobile, with iOS accounting for $28.3 million and Google Play $17.7 million. Japan and China drove 39% and 28% of global spend respectively, while the U.S. contributed about 10%. Player spending peaked on...

Ubisoft’s Rainbow Six Mobile officially launched worldwide on February 23, 2026 after an extended soft‑launch and a seven‑month development hiatus. The global version ships with seven maps—including two mobile‑exclusive locations—and a roster of more than 20 operators, up from 16...

Rewarded user acquisition (RUA) is a mobile marketing strategy that grants players in‑game rewards for completing post‑install tasks such as tutorials or level milestones. By tying incentives to meaningful actions, RUA drives higher engagement, retention, and ultimately better return on...

ByteBrew has introduced ByteBrew Ads, an AI‑powered cross‑promotion ad network that lets developers move high‑value users between apps in their portfolio. The service relies on Ctrl, the company’s proprietary AI engine trained on massive app data, to target users based...

Roblox announced a Global Parent Council of 80 parents and caregivers spanning 32 countries, alongside a new Parent Champions programme. The council, representing expertise in psychology, education, digital well‑being, law enforcement and gaming, will meet quarterly to advise on safety...

Clear Angle Studios announced the acquisition of DI4D's facial imaging technology and intellectual property, integrating its processing tools into Clear Angle's global capture network and the newly launched TopoTrack service. Terms were not disclosed. The deal aims to strengthen performance...
Saudi Arabia's Public Investment Fund (PIF) has transferred its $3bn stake in Take‑Two Interactive to Savvy Games Group, a Saudi‑backed gaming company. The deal gives Savvy Games a significant minority position in the video‑game publisher, marking a major move by...
Private equity firm Haveli announced it will acquire mobile game developer Budge Studios. The terms of the deal were not disclosed. The acquisition expands Haveli's portfolio in the gaming sector.