NRF
About NRF
The National Retail Federation is the world’s largest retail trade association that represents the interests of retailers and the retail ecosystem. It provides news, insights, policy advocacy, research, and industry events to support retailers in navigating governance, legislation, and market trends. NRF operates from Washington, DC, with a focus on global retail issues, advocacy, and education through its foundation and member networks.
Recent News
How Pattern Beauty’s CEO Sets up Brand Strategy to Win in a Multi-Channel World
Drill, Baby, Drill! How Walmart's Agentic Experimentation with Google and OpenAI Promises a New Shopping Experience
Dick’s Sporting Goods Chairman Ed Stack on House of Sport, Corporate Culture and Fixing Foot Locker
Route Acquires Frate Returns to Bolster Package Protection
Modern Retail Podcast: The High Cost of Free Returns
The Weekly Closeout: Valentine’s Day Spending to Top $29B, Merit to Raise Prices
1-800-Flowers.com Announces Instacart Partnership Ahead of Valentine’s Day
Jivox Raises Strategic Financing, Rebrands As DaVinci Commerce To Power The New Era Of Agentic Commerce Marketing
Marketplace Briefing: Inside the Marketplace Strategies of Target, Best Buy and Nordstrom
US Senator Demands Answers on Google’s New Commerce Protocol
NICE Strategy Leader Talks Agentic AI, Retail Industry Trends
Home Depot’s Key to Great AI Experiences? Ensure It Remains an Authority
Report: Retail Sales Grew in March Thanks to Tax Refunds
ATEC America VP Details C3L Cash Recycler Capabilities
Retail Sales See Gains, Reports Commerce
Big Difference in E.U., U.S. Return Rules
Greenbaum Home Furnishings Closes Final Bellevue Store, Ends 67‑Year Brick‑and‑Mortar Run
Modern Retail Podcast: Cautious Optimism at NRF Around AI and Shopper Sentiment in 2026
How Barnes & Noble Used Its Stores to Launch a New Chapter
Returns Are Rising Due to Failures in Product Info - Report
Walmart’s Decade of Change with Doug McMillon
How Gymshark and Good American Found Success by Bucking the Norm
Retail Crime and the Price of Justification in 2026
Valentine’s Day Spending Projected to Be Record-Setting
URway Holdings Details AI Connect Bar Capabilities
Behind Pacsun’s Strategy for Keeping a Pulse on the Changing Tastes of Gen Z
Pacsun Looks Beyond the Standard App with New Co-Creation Platform
The Real Cost Of Shipment Damage: How One Crushed Box Can Impact Your Business
Seafood Inflation Soars at US Retail in March as Consumer Sentiment Continues to Fall
Limited Inventory and Thoughtful Partnerships: How Brands at NRF Are Making the Most of TikTok Shop
Retailers Bring Conversational AI and Analytics Closer to the User
Wiliot Unveils Next-Gen IoT Pixel, Powering the Data Layer Behind Physical AI
Listening, Adapting and Earning Loyalty: How Retailers Can Win Customers in a More Intentional Economy
U.S. Ports to See Rising Uncertainty, Falling Container Imports
SAP Expands AI Options for Retailers
HiStone Refreshes Flagship Portfolio
Google and Walmart Join Forces to Shape the Future of Retail
Santander's Getnet Lays Out Agentic Commerce Strategy
AI in Luxury: Why LVMH Won’t Let AI Eclipse Humanity or Creativity
Levi’s Claims ‘Home Turf’ Advantage with Super Bowl Pop-Up Activations
Merchandising Strategies: Boost Retail Sales With Effective Techniques
How SharkNinja Creates Products Consumers Love — Really Love
Rhone Debuts Resale Site Built on Customer Returns
Build a Better Cash Wrap Counter for More Sales (2026) – Shopify
Supply Chains Brace for Renewed Turbulence as Supreme Court Strikes Down Trump Tariffs
Inside the Invite-Only Space Tech Dealmaking Summit Launching This Year
Creative Realities Shares Insight on Drive-Thru Tech, Acquisition, Adtech Stack Innovation
SharkNinja CEO Mark Barrocas on Building Strong Consumer Advocacy
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