Identify Site Visitors, Generate 500 Leads in 3 Months
A friend of mine got 500 quality opportunities in 3 months after adding RB2B to his company's travel insurance site. Already closing deals from it. RB2B identifies visitors on their product pages, sends them through Zapier to Teams. Their sales teams then follow up through email or LinkedIn. His exact words for RB2B: "Make the investment, try it. You won't be disappointed.” You just need to know who's on your site and reach out.
Success Comes From Many Small Clients, Not Just Whales
Some businesses are built on whales. Some are built on 2,450 customers at $200/month. https://t.co/KXEfn6QXS5
A 5‑minute Nudge Turns Site Drop‑offs Into Deals
We worked with a founder who helps leaders become thought leaders on LinkedIn. Had a major issue with drop-offs that he couldn’t track down, so he added RB2B to his site. Every week, he checked who visited. Sorts them as ICP...
Entrepreneurship: Expect Future Self to Question Today's Decisions
I think about where I was 10 years ago, and I wish I could go back and smack myself upside the head. The things I thought were correct were ABSOLUTELY not correct. There's almost nothing about how I made decisions in my...
AI‑first, Word‑of‑Mouth, Personal Brand: SaaS Survival 2026
It's almost 2026. If you're a SaaS founder, you're probably screwed. Anything you do that works gets copied, CAC is up, LTV is down. Here are the 7 things I see that ARE working - in a world where most...
Bootstrapped Profits Beat VC Promises Every Time
50+ VC and private equity firms. A full year of pitches, term sheets, and big promises. I walked away from every single one. And I’d do it again because: 1. Dividends Beat Lottery Tickets VC money is a lottery ticket that might pay...
Delay VP Hires Until You Hit Double‑digit ARR
Hiring a VP of anything before double-digit ARR is a horrible move. I am a pathologically lean startup builder … And I fully believe that $1-10M ARR should be the founder(s) only. VP of Sales only at $10M+. Once you have...
Automated Clay Emails Drive 5× Demo Growth
I just got off the phone with a GTM Engineer who is getting paid $10,000/mo for a Clay table that sends ONLY 8 EMAILS PER DAY. Here's the crazy part - he's booking 5x more demos than they were before…...
Stealth Mode Wastes Time; Validate Your Idea Early
If your LinkedIn profile shows building in “stealth mode”, you’re an idiot. 1. No one wants your idea Anyone who could execute it is already busy building something they think is better. 2. You need feedback to survive If you’re not talking to...
8 Costly Mistakes on the Road to $20M ARR
In 44 months, I grew Retention(.)com from $0 to $20M ARR. These are the 8 BIGGEST mistakes I made along the way (and the revenue levels I made them at) 🧵
Funding Won’t Rescue a Fundamentally Broken Business
Look, the implication of this is “I should’ve burned investor cash instead of my savings.” Even if he raised money, it still wouldn’t have worked. He’d still be in the same spot, except he lost other people’s money instead of his...
When Your Product Fails, Pivot to Real Value
I hit rockbottom February 26, 2018. It was midnight and I was lying in bed with my wife, having just left the Traffic & Conversions trade show, and I remember saying to her... “We're screwed. Nobody cares what we built.”...
Non‑AI Startup Hits $1M MRR, Rethinks Fundraising
CEO: We just hit $1m MRR in 12 months. Me: Wait.. ARR? or MRR? CEO: MRR. Me: WHAT?!?! CEO: Yeah … We will do around $900k of cash this month, but we did a few big deals that paid upfront....
Turning Corporate Threats Into Free Publicity
A billion-dollar company threatened to sue my 3-week-old startup over a LinkedIn post. Naturally, I posted their cease & desist letter. In 2023, SaaS was getting brutal (people canceling, contracts shrinking), then they called us. Them: “We’re doubling your price....
Leverage Trusted Logos, Repeat Their Names, Drive ROI
We landed one of the absolute darlings of the ecom very early at Retention(.)com. Everyone knew them. Every brand respected them. Every ecom founder wanted to be them. We said the brand’s name no less than 100,000 times over the next...
Scale Gradually: Bootstrap Before Raising Massive Funding
CEO: My startup is at $2.5m ARR after 24mo, and it’s just me and my co-founder. We want to raise $5-7m at around $30m post. What do you think? Me: I hate that idea. CEO: Why? Me: What are you...
AI Ran Our $6.6M Business Solo, Boosting Growth
In April, we switched all customer interactions to AI. Then a few months later, AI ran our entire $6.6M ARR business alone for 7 days. 0 humans around. Sales: 176 conversations initiated with a 96.6% accuracy. Only 6 wrong answers...
Customer Interviews Cut Churn: Talk Directly to Users
One year ago our churn was over 15%/mo. I was focused on Founder Brand, one-to-many selling, and building a community. Jonathan Shuster, DM’d me and said there was one OBVIOUS thing I was ignoring completely: Actually talking to my customers....
Small Audience, Six‑Figure Deals via Direct Visitor Outreach
A friend of mine has a TAM of only 1,700 people, but he’s closed multiple 6-figure deals from RB2B. No high-volume game, fancy workflows, or automations. RB2B identifies a website visitor, they do their research, look them up, and reach out...
AI Managed $6.6M ARR Business Solo for One Week
Last month, AI ran our entire $6.6M ARR business alone for 7 days. A lot of founders and LinkedIn warriors said I was insane, but RB2B grew faster than we had in months because of it. 👇 https://t.co/LMK9S1wyKh
Eight Must‑Read Books That Built $25M Bootstrapped Startup
Over the past 10 years I’ve read over 250 books about startups. Here are the 8 books that got me from $0-$25m ARR with zero funding (in order of impact) and what I learned from each of them: 1. Four...
Built $6.6M SaaS Solely Through LinkedIn Content
I’ve probably made more money directly from posting on LinkedIn than anyone else. In March 2024, I posted an idea for RB2B on LinkedIn. Solicited feedback, iterated in public, pivoted in front of everyone, and built the product while you watched. 18 months...
Unlock LinkedIn Growth with Alec Paul’s Proven Method
Over the past 18mo, I’ve generated 35m views, 250k engagements, had more than 40 viral posts, and (most importantly) booked $6m ARR from LinkedIn alone. I don't use a ghostwriter, but I do have a secret weapon: Alec Paul ....
From $2.5M to $25M: Blueprint for Startup Growth
I was stuck at $2.5M ARR for 4 years. Every big swing failed, and I was told I’m wasting my life on a tiny startup. I wrote down exactly what I wanted in 2016. 9 years later, I'm living it at $25M ARR. This...
No Product-Market Fit Fuels Founder Frustration
Year 1: You’re eating ramen. Year 5: You’re still eating ramen. And you’re starting to wonder if this will ever become your retirement plan. It can get pretty anxiety-inducing. You're on social media, and you see no one else stuck like you....
No Feedback? Your Product Is the Wrong One
Last week, a founder with 500K LinkedIn followers reached out to me. $6K MRR SaaS that won't budge, and he asked how to incentivize feedback. Me: “Bro, if nobody will take your tool seriously enough to give you feedback, then you're...
Persistence Pays Off: 9‑Year Journey to $25M ARR
I found a letter I wrote to myself in May 2016. 9 years later, it breaks my heart to read it. I wrote down exactly what I wanted: $25M ARR, lean team, freedom, and the lie I couldn’t afford while stuck...
How I Used ABM to Scale to $12M ARR in 36 Months
In the video, founder Adam Robinson explains how his SaaS, GetEmails, grew from zero to roughly $13 million ARR in just 36 months by relying on a lean, manually‑driven account‑based marketing (ABM) engine rather than expensive sales hires or off‑the‑shelf database tools....
Partnering with Signals Vendors Turns Outbound Into Cash
Pocus just closed a $100,000 deal FOR us. Why??? Because these 3 outbound plays inside Pocus PRINT MONEY. Here’s the breakdown 👇 BACKGROUND When we launched RB2B in March of last year, I thought every “signals” vendor was a competitor....
AI‑driven Outbound Cuts Accounts to Three Ready Buyers
If you're an early-stage SaaS trying to scale AI outbound and have no idea what intent signals actually matter, this is for you 👇 My friend Alexa Grabell (CEO of Pocus) just spent 9 months rebuilding her entire sales motion...
Lower Churn Fuels Faster ARR Growth Despite Similar Headcount
Here’s a quarter-by-quarter MRR and churn rate comparison of Retention.com ($20m ARR) and RB2B ($6.6m ARR), from launch until 2 years in: ————————— Retention.com Q419: $25k / 12%/mo Q120: $37K / 20%/mo Q220: $210k / 11%/mo Q320: $233k / 15%/mo...
Even Unicorns Stall: Why Bootstrapping Matters
One of my CEO friends raised over $100M. His startup had a $1.2B unicorn valuation in 2021. I always thought he was CRUSHING IT on every observable metric. So did he. Then last week we went jogging and he started...
Outdated SaaS Marketing Fails; New Strategies Drive Growth
These are the 7 best SaaS marketing strategies for 2026. 👇 I've scaled 3 different SaaS startups to $35M ARR combined, and what I found is that 95% marketing advice is outdated, inefficient, or flat-out doesn't work. So, I made...
AI Ran My Startup for a Week, Revenue Soared
I just spoke to a group of 130 CEOs, CMOs and CROs about my backwards approach to AI. And despite all the AI guys thinking it's stupid, I seem to be the only guy who has an autonomous business… and...
Bootstrap Success: Efficiency, Small Teams, Profit Over Perks
I got VERY offended by a comment that said I wasn’t REALLY a bootstrapper because I’m not eating Ramen in my parent’s basement. What makes a real bootstrapper? It’s not what you think: 1. You love doing more with less....
Turning LinkedIn Followers Into Real Revenue
Eric Partaker has 10x more followers than me. Is his LinkedIn audience worth 10x more? We'll find out tomorrow 👇 Everyone loves talking about “going viral" and “building a personal brand.” But here's the real question: are all those people...
Bootstrapped Success Beats VC: $1M Monthly Profit
Over the past 12 months, I spoke to more than 50 top-tier VC firms about investing in my $25M ARR SaaS company. After a full year of pitches, term sheets, and big promises... I walked away from every single one and decided...
Hyper‑Growth Blueprint: $10M ARR Without Brand Fame
How do you go from $0-$10m ARR in under 18 months when you AREN'T Lovable, Cursor, or Replit? 👇 I can't say that I know... I only got to $6m ARR in 18 months... But Alan D'Souza founder of Zapmail.ai...
Free 90‑Minute Bootstrapping Blueprint: $0‑10M ARR
Yesterday I dropped a free 90-minute course on how to bootstrap your startup from $0-10M ARR. We got 1,000 views the first 24 hours. Here's the course lesson breakdown (and where to watch it): PART ONE: $0-1M ARR Secrets Lesson...
Customer Discovery, Not Growth, Fueled Clay’s $3.1B Valuation
Everybody thinks @clay raised at a $3.1B valuation because they grew 300% in 6 months. They’re wrong. They raised at $3.1b because they built a culture of Customer Discovery and Product Iteration. Here’s what NOBODY knows about Clay: Varun Anand...
How to Grow Your SaaS From $0 to $10M ARR (1+ Hour FREE COURSE)
Serial entrepreneur Adam Robinson presents a free course outlining how to scale a SaaS from $0 to $10M ARR using the lessons from his three bootstrapped companies (Robly, Retention.com, RB2B). He argues most startups fail because founders do steps in...
Paul Graham Recommends Bootstrapping Over VC Funding
As the Founder of Y-Combinator, Paul Graham has invested in 4,000 startups (including 85 unicorns) and helped create over $600B in enterprise value. When he was asked how he would fund a startup if he were starting TODAY, I was...
9 Proven LinkedIn Content Ideas for B
Every B2B founder I talk to wants to start posting on Linkedin. But 95% of them have no idea where to start. Here's a list of 9 content ideas that helped me go viral and generate 50M views on Linkedin...
Cold Email Drives 32% of $6.5M ARR Revenue
32% of RB2B 's $6.5M ARR comes from one channel. (And no, it's NOT my Linkedin) It's COLD EMAIL. But when I ask most founders about cold email... They say it’s dead. So I just recorded a video breaking down......
This Cold Email Strategy Makes $160k/Mo for My SaaS (Copy This)
The founder of RB2B grew the SaaS to $6.3 million ARR, with 32% ($1.9 million) generated by a sophisticated cold‑email engine. The system prioritizes bullet‑proof deliverability (200 warmed‑up domains), AI‑driven personalization, and a four‑month testing cycle, combining three tactics: LinkedIn‑warmed wait‑list outreach,...
Redesign Your Business Around AI, Not Just Augment It
Founder: I’ve got 35 AI agents now. They're making me 100x more productive! Me: And you’re still on Zoom calls all day??? [Founder nods.] Me: Then you’re missing the whole point of AI. Founder: What do you mean? Me: You’re trying to bend AI to...
Win First Customers by Targeting Event Influencers
In 9 years, Alina Vandenberghe grew Chili Piper to over $30m ARR. Here’s her 5-step “IRL Influencer” sales playbook for finding your startups first customers (and why it still works for them today): 1. Go to EVERY industry event Alina’s...
Most SaaS Startups Need 2‑5 Years to Hit $1M ARR
Kyle Poyar just analyzed new data from 6,525 SaaS startups and it's WILD. Only 3.3% reach $1 million ARR in less than a year from first revenue. And just 1-in-1000 reach $10 million in less than a year!! Thats not...
How I Grew My SaaS From $0-$1M ARR in 6 Weeks
Eighteen months after conceiving a SaaS product, the founder says his company reached $1M ARR within six weeks of launch and scaled to over $6M ARR with a three-person team and no external funding. Growth hinged on a public audience-building...
RB2B Fuels Growth Amid Core Business Stagnation
Retention.com & RB2B grew 1.2% in Sep ‘25 to $25.6m ARR. RB2B grew 5.6% to $6.3m ARR and Retention shrank 0.7% to $19.5m ARR. Here’s the good, bad, and ugly that happened last month: GOOD: - RB2B hit $6m ARR...