Rams' Post Becomes NFL Teams' Top-Performing Content
Not only was this EASILY the best performing piece of content the @RamsNFL have ever had, but it's also likely the best performing brand content any @NFL team has had (with a nice assist from @SnoopDogg sharing on Instagram to 14 million followers) @terrycrews @OsheaJacksonJr
Fans Want WWE‑SEC Netflix Docu‑Series Featuring Stars
Between Oba Femi, @BiancaBelairWWE and @_trickwilliams (and likely others), why not a docu-series on Netflix from @WWE and the @SEC ?
Golf Betting Surges: Handle Up 33% YoY
Great golf wagering info from my colleague @Bill_KingSBJ : Betting handle on @PGATOUR events -- not counting the Masters, which does its own thing -- is up 33% vs. this time last year. The number of bets is pacing 18% ahead. The...

Netflix's Sports Strategy Expands with Women's World Cup
What’s the future of sports on @netflix ? Bela Bajaria, head of content, getting into it with @elleduncantv Women’s World Cup, Drive to Survive, Full Swing and more https://t.co/ujNZfxsOQV
CBS Simulcast Delivers UFC’s Biggest Audience in a Decade
CBS simulcast once again pays off for @ufc with the most-watched telecast for the MMA outfit in 10 years 2.65 million viewers for UFC 327 on Saturday. That tops the 2.47 million for the UFC 326 simulcast
Preakness Media Rights Signal Extra Week in Triple Crown Schedule
🚨🚨🚨The media rights future of the @PreaknessStakes is coming into focus, and it will likely be part of a historic shift in the Triple Crown calendar in the form of an extra week between the first and second legs 🚨🚨🚨 https://t.co/vay3ClpQ0x
ESPN Launches Star‑studded “Inside the NBA” Promo
On Sunday, ESPN is unveiling new creative from Arts & Letters to highlight "Inside the NBA" ahead of the playoffs, with @SHAQ, @TheJetOnTNT, Charles Barkley and Ernie Johnson all featured in the spots https://t.co/aiAj7lZ8L8
FloSports Elevates COO Jayar Donlan to President
FloSports is promoting Jayar Donlan from COO to president, reporting to CEO & co-founder Mark Floreani. Donlan joined FloSports in 2023. Check out his 2021 Forty Under 40 profile (when he was with WWE): https://t.co/kP07OW8MhT
Griffin Debut Draws 260K, MLBN Out‑of‑market up 46%
MLB Network’s out-of-market telecast of Pirates SS Konnor Griffin debut Saturday averaged 260,000 viewers 🔲On par with Paul Skenes debut on MLBN (253,000 on 5/11/24) 🔲Through Sunday, @MLBNetwork out-of-market live games are +46%, led by Guardians-Dodgers (447,000) on April 1
Agent Gideon Cohen Discusses Career Moves and NFL Insights
Longtime media talent agent Gideon Cohen of @AthletesFirst joins the @SBJ Sports Media Podcast this week We talk his career path, the decision by @M_Ryan02 to go from the @CBSSports to the @AtlantaFalcons front office and what else he's watching https://t.co/0Ac9dtoWNW
Alt-Cast Draws 6% Viewership, Peaks at 1.5 M Viewers
The Fab Five alt-cast on truTV drew 810,000 viewers Saturday night -- or around 6% of the total audience for Michigan-Arizona. But the blowtout meant the audience peaked in the first half -- to the tune of 1.5 million viewers https://t.co/rDh9sEg8XT

Konnor Griffin's TV Debut Beats Skenes, Sets Streaming Record
For TV, @KonnorGriffin22 > @Paul_Skenes? @SNPittsburgh drew 6.15 local rating for the rookie's debut Saturday. That topped Skenes' 2025 debut (Skenes starts would go on to be 20% better than other Pirates games in 2025). Sat/Sun games also streaming records for SNP...
College Football Title Games Worth $50‑75 Million Each
Important price to remember as CFP expansion discussion comes up, with talk of eliminating title games. Overall, sources have indicated football title games for Big Ten, SEC can each be worth $75+ million annually. Maybe closer to $50+ million for ACC, Big...
Predators Secure Scripps Sports Broadcast Deal Post
Latest development on local game delivery @PredsNHL ink broadcast deal with @ScrippsSports following Main Street demise More with @AlexMSilverman https://t.co/C7s6V9EKvY