Disney Demands $10M for 30‑second Super Bowl Ad
Scoop: Disney has told advertisers it believes they should pay $10M for a 30-sec ad in the company's 2027 telecast of Super Bowl LXI, according to four people with knowledge of negotiations, but the price tag has some marketers sitting on the sidelines. https://t.co/ZLYsVPSLPe
Paramount Hires New Ad Chief to Chase Streaming Dollars
Paramount’s new ad sales chief Jay Askinasi, takes his first public spin as the company readies for upfront meetings. His task is to snare new ad dollars for streaming even as PSKY's TV properties are shedding Madison Avenue support.... https://t.co/0stHwS9Jzn via...
CBS Greenlights “Flint” Starring JB Flint, a Rogue Cop
They finally made @JBFlint into a TV show? CBS developing "Flint," about “a burnt-out LAPD detective who, on the verge of retirement, is blindsided when the city extends his service... Determined to get fired, he breaks rules and disobeys orders..." https://t.co/Qy9GxVOLMB
Christine Romans to Host New NBC News Now Show
TV-news veteran Christine Romans is getting a new two-hour show on NBC News' live streamed service while being elevated to chief business correspondent. Her program, which launches this summer, will bring NBC News Now to 14 original hours per weekday ...
Ari Shapiro Joins Audie Cornish for CNN Podcast
NPR veteran Ari Shapiro follows Audie Cornish over to CNN....the two will team on a new podcast https://t.co/hflf6XC4wQ via @variety
Meta‑media Newsletter Author Suspended After Factual Errors
I think all six people who care intently about this have been able to weigh in.... Writer of media newsletter recapping media newsletters suspended after errors https://t.co/09pn5Q5CN1
Ally Shifts Ad Spend From Cable to Women's Sports
Financial-services firm Ally wanted to increase the ad dollars it spent on women's sports. To do so, it cut the commercials it ran on traditional entertainment-focused cable networks.... https://t.co/BmFwrCvBNw via @variety
Even Wholesome Historical Fiction Can Inspire Bizarre Behavior
'Silly Philly' would appear to be exactly the sort of historical fiction any young person would do well to read, but it also seems to have taught young Billy how to turn his head around 180 degrees like a demon-spawn,...
Veteran CNN Correspondent Stephanie Elam Departs After 20 Years
Stephanie Elam, a veteran CNN correspondent, is leaving the network after working there for 20 years across two different stints that had her covering financial markets, natural disasters and even the death of Prince.... https://t.co/rE5R91jb6a via @variety
CNN Promotes Digital Veteran Alex MacCallum to COO
CNN names Alex MacCallum chief operating officer, a move that appears to boost an exec known for her digital expertise over colleagues who specialize in more traditional journalism.... https://t.co/osNbVzRd7t via @variety
Warner Revives TNT Boxing with Monthly DAZN Partnership
HBO got out of the TV-boxing arena in 2018, but Warner Bros. Discovery is putting TNT back into the ring with a monthly boxing showcase under a new partnership with DAZN https://t.co/TelewKL1dV via @variety
Shaq to Lead New Professional Dunking League
Shaquille O’Neal is going to be the commissioner of a new professional sports league devoted to dunking. Yeah, I said it.... https://t.co/SOf4OXuY52 via @variety
Coca-Cola Taps Iconic Jingle Archive to Stand Out
Coca-Cola uses something only a handful of corporations can -- a massive archive of promotions that won over large audiences -- in bid to stand out in the ad pack. Beverage giant revives its famous 'I'd like to buy...
Ozempic Launches Mac‑vs‑PC Style Ad with Long, Hodgman
Ozempic appears to have hired Justin Long and John Hodgman for an ad campaign that tries to evoke the old Apple Mac vs. PC ads.... https://t.co/iTmputOvQk
Savannah Guthrie's Return Could Redefine Morning TV
Inside Savannah Guthrie's return to NBC's 'Today' -- a brave choice by the anchor that could take morning TV into uncharted territory... https://t.co/9pNaPrbqmu via @variety
