Partner with GEOs to Curb AI Spam, Boost Ad Adoption
I hope they work with those GEO partners to reel in risky or spammy tactics to game AI search. :) This can be a good thing. Also several mentions of advertising in AI... So maybe working with those GEO partners to get more of their clients on board with AI Mode ads as they expand. Just some random thoughts after reading this. :) e.g. "shape the future of advertising in the AI-era"
Google Launches Antigravity to Rival Claude Code, Codex
Antigravity to combat Claude Code and OpenAI's Codex. And no, that's not the next Marvel movie :) -> Google's Chief AI Architect Koray Kavukcuoglu is working to unite its internal AI coding tools under the Antigravity platform, to counter...
OpenAI Introduces Persistent 24/7 ChatGPT Agents
Always-on Agents that can run a small AI-run organization -> OpenAI develops platform for always-on Agents on ChatGPT "OpenAI is testing a ChatGPT Agents feature codenamed Hermes, enabling users to create persistent agents with custom skills, tasks, and workflows."...
Gemini for Home Enables Seamless Follow‑up Chats
"Continued conversation" comes to Gemini for Home -> Make chats more natural and efficient with Continued Conversation, now in Gemini for Home "Here’s how it works: After your first “Hey Google” request, Gemini provides an answer and keeps the...
OpenAI Launches AdsBot to Vet Ad Landing Pages
We've got a new OpenAI crawler and it makes total sense. Meet OAI-Adsbot: From OpenAI: OAI-AdsBot is used to validate the safety of web pages submitted as ads on ChatGPT. When you submit an ad, OpenAI may visit the landing page to...
Google and ChatGPT Decline Evident Despite Radar Lag
Yep, drop in Google, drop in ChatGPT. It can take Brand Radar a bit of time to catch up (just based on how it refreshes prompts), but it's clear as day. See below.
ChatGPT Ads Launch CPC Campaigns with $3‑5 Bids
Interested in ChatGPT ads? Looks like CPC campaigns are live for some advertisers. @juokaz pinged me with some screenshots. You can select between Reach or Clicks for objective and then enter your Max CPC for the campaign. ChatGPT says to...
Apple's New CEO Must Revamp Lagging AI Strategy
Yep -> Apple incoming CEO John Ternus faces a defining challenge: Fixing the company's AI strategy "So far, Apple’s AI strategy has involved avoiding hefty capital expenditures while Microsoft, Google, Amazon and Meta commit to hundreds of billions of dollars a...
Cloudflare Forces AI Crawlers to Follow Canonical URLs
This seems to be flying under the radar -> Redirects for AI Training enforces canonical content Once a site opts in via Cloudflare: "When a request arrives from a verified AI Crawler, Cloudflare reads the response HTML. If a non-self-referencing canonical tag...
OpenAI's New Image Model Challenges Google, Near‑Photorealistic
As it tries to hit 1 billion weekly active users -> OpenAI Takes Aim at Google with New Image Model "The images generated by that model, which some are calling “gpt-image-2,” are genuinely impressive and, in some cases, nearly indistinguishable from...
Removing AI-Generated News Slashes ChatGPT Citations
My latest case study is a great example of "Mt. AI" in action (and its impact on ChatGPT citations) -> When “Mt. AI” crumbles, ChatGPT can follow [Case Study] There was a big manual action applied recently after Futurism published an...
ChatGPT Displays Unexpected Competitor Ads, Raises Questions
Competitor ads in ChatGPT. Not sure if this was the strategy by Sonic or if ChatGPT just matched up the company with the topic, but interesting to see. :) https://t.co/RsBAYBiBav
GitHub Reports Record DMCA Takedowns, 41% Surge in Circumvention Claims
DMCA news: Circumvention Claims Increased 41% -> GitHub Reports DMCA Takedown Record and Surging Anti-Circumvention Claims "As an intermediary, GitHub allows rightsholders to submit DMCA takedown notices to get infringing content removed. In addition, it also accepts DMCA anti-circumvention...
AI-Generated News Site Peaks, Then Rapidly Declines
We have a new "Mt. AI". It took a news article about this operation to get Google's attention I guess... It scaled to close to 900K urls indexed with AI-generated news content by city. It ranked across news surfaces including...
Tinder and Zoom Adopt Orb Iris Scans for Human Verification
Oh boy, would you verify via the Orb? -> Tinder and Zoom offer 'proof of humanity' eye-scans to combat AI (via Altman's Orb) "Users of the dating app, as well as other major platforms such as video calling service Zoom, will...
ChatGPT Ad Costs Halve, Minimum Spend Slashed to $50K
ChatGPT ads are getting cheaper -> Ad buyers say ad rates for ChatGPT are falling from $60 CPM to as low as $25 and the minimum spend to advertise is down to $50K from $250K at launch "One ad exec said...
AI Mode Now Orders Nearby Items via Voice
Expanding from Search to AI Mode -> AI Mode can now call nearby stores for last-minute shopping "This tool launched directly on Search last November, and it’s rolling out in the coming weeks on AI Mode in the U.S." "Just describe what...
Immersive Map View Videos Revolutionize Google Ads
If you focus on the ad side of Google, you should be following Anthony. Here's just another great find, which is super interesting. "Immersive map view videos in ads".
Google’s Gemini Powers Massive Ad Purge and Local Dominance
And beyond 8.3B ads removed by Google (with the help of Gemini), here is another important area where Google has a massive advantage -- Local. I'm sure OpenAI is like, "Whoa... do we have to do that as well? Can...
OpenAI Stunned by Its Own Ad Platform Launch
I'm sure OpenAI is like, wait, what? ... as they roll out their new ad platform. LOL
YouTube Mobile App Now Supports Timestamped Video Sharing
Small, but great addition -> You can now share a timestamped video via the YouTube *mobile* app - finally https://t.co/Oh7r8BfN1b https://t.co/47TfWrfyHM
Robotics AI Hits LLM‑like Inflection Point, Solving Untrained Tasks
Amazing... and terrifying :) -> Physical Intelligence, a hot robotics startup, says its new robot brain can figure out tasks it was never taught "If the findings hold up to scrutiny, they suggest that robotic AI may be approaching an...
Google AI Mode Introduces Split-View, Threatening ChatGPT
Quasi-split view, it follows you throughout your search journey, it's a blow to ChatGPT (and other AI search platforms), and I touch on the impact to Navboost (or what I'm now calling "Driftboost") -> Google's AI Mode Now Opens Links...
OpenAI Unveils GPT‑Rosalind for Pharma Drug Discovery
I truly believe OpenAI is hoping to drive a ton of revenue based on what it can do with health/medical -> OpenAI launches GPT-Rosalind, an AI model for life sciences research, including drug discovery, as a research preview for customers...
Google’s Gemini AI Cuts Scammers, Blocks 8.3B Ads
Google's 2025 Ads Safety Report: With Gemini's help, Google blocked a record 8.3B ads, up 63% YoY, but suspended 36% fewer advertisers, attributing the disparity to its use of AI "Google said the rise in blocked ads also reflects the...
AI Mode Now Shows Sites Side‑by‑side for Seamless Research
Oh boy, I'm not sure publishers will be thrilled with this change -> AI Mode will now open publisher links side by side with AI Mode (versus taking you directly to the publisher website). So both AI Mode and the...
Gemini Adds Personal AI Photo Generation with Google Photos
Another step towards Jarvis -> Gemini is now bringing together Personal Intelligence, Google Photos, and Nano Banana 2 "If you have manually connected Google Photos to Personal Intelligence, Gemini will “use actual images of you and your loved ones to...
Google Maps Rolls Out AI‑Powered Scam and Edit Protections
Focus on Local? This is big news -> New ways we’re protecting businesses on Maps *Stopping review scams before they start *Using Gemini to catch fake edits even faster *Making it easier to manage Business Profiles "Our systems now better detect specific scam patterns,...
Avoid Offerwall: It Will Frustrate Your Users
Offerwall, or as I call it, "Navboost Killer" is now generally available to all publishers. I highly recommend NOT implementing Offerwall. You will anger and frustrate your users to no end. I have covered this before. Beware.
Google Testing Real-Time Voice Live Mode on Gemini Desktop
Live Mode on Gemini desktop -> Google tests Live Mode with screen sharing for Gemini desktop "Hidden within the app's settings are configuration options for Gemini Live voice mode, including the ability to select from different voices, mirroring the...
Teens Prefer TikTok for Reviews and News Over Snapchat
Pew Study about how teens are using TikTok, Instagram, and Snapchat - Check out the parts about product reviews and news below "In fact, roughly six-in-ten TikTok users say they go there for product reviews. Fewer on Instagram and even smaller...
March 2026 Core Update Far Less Volatile Than December
I think they are smoking something over at SEL 🤣 -> March 2026 Google core update more volatile than December — here’s what changed The March 2026 core update wasn't even close to the power of the December 2025 core update....
Google Gemini Tests Built-In Shopping Cart for Seamless Checkout
Expanding agentic shopping soon? -> Google Gemini is testing a built-in Shopping Cart and revamped settings "A dedicated cart inside Gemini would give that checkout flow a persistent home, making multi-item purchases and comparison shopping more practical for everyday users."...
The Web's Power: Shared Solutions Help Solve Problems
This has always been the power of the web. Someone out there has probably come across the same situation and problem you are experiencing. His site ran into the same exact situation my case study covered (and I posted that...
Starbucks Beta App in ChatGPT Eases Drink Discovery
This is pretty slick and helpful but 1) nobody knows it's available as an app, and 2) you have to summon it within ChatGPT. Again, the friction is too much. But again, once using it, it's pretty slick and helpful...
Spam Report Abuse Could Harm Innocent Users, Bad Move
The more I think about this, the more I think this is going to cause *many problems* for all parties involved. E.g. What would stop someone from filing a spam report (even if legit), but using someone else's name in...
Google's New Desktop App Makes AI Mode Default
AI Mode is the default there -> Google released a Windows desktop app yesterday. It defaults to AI Mode. Yes, we are already at a point where AI Mode is the default (for some search products). :) https://t.co/IdgaUpIN5M
Google Will Forward Your Spam Report Text to Site Owners
Important change from Google for how spam reports are handled AND for people filing the spam reports. 1) Google can now use those reports to issue a manual action on a site. They said that wasn't the case before. And...
Anthropic AI Design Tool Slashes Adobe, Wix, Figma Stocks
Sending web design/presentation platform stocks down -> Anthropic is preparing to release Claude Opus 4.7, along with a new AI-powered tool for designing websites and presentations, as soon as this week "News of the upcoming AI design tool sent the share...
Google’s New Changes May Finally Fix Impression Tracking
Could this be the start of Google correcting the impressions situation? These emails could just be a byproduct of the changes they are making (and maybe Google didn't realize these emails would be triggered). :)
Google Search Exec Affirms Barry Schwartz’s Notability
This is pretty awesome from Danny. Will Wikipedia listen? They should... -> "But I am a director within Google Search, and I would definitely classify Barry Schwartz as notable in the field of search. I'm happy to attest that people...
Google Tests Agent Tab, Prepares Desktop App to Challenge Cowork
They need to compete with Cowork -> Google develops its own desktop Agent to compete with Cowork "Google is testing a new Agent tab in Gemini Enterprise, hinting at an upcoming agentic workflow with task management features ahead of Google...
Meta AI Launches Contemplating Mode with 16‑Agent Parallel Reasoning
Contemplating mode is rolling out -> Meta started rolling out Contemplating mode for Meta AI "The mode orchestrates multiple agents that reason in parallel, with up to 16 working simultaneously on a single prompt before synthesizing a unified response....
OpenAI Preps Dual-Mode Codex Upgrade to Beat Claude
The release is expected this week. They need to catch up to Claude Code and Cowork -> OpenAI is laying the groundwork for a major Codex update that would push the platform well beyond its origins as a coding agent. "Hidden...
Google's Gemini to Launch Proactive “Your Day” Feed
"Your Day" -> Google preps Gemini-powered ‘proactive feed’ called ‘Your Day’ "It’s unclear what the interface for Your Day will be, but a series of cards detailing upcoming events and relevant reminders seems likely. Like Personal Intelligence, this should be sourced...
AI Back‑Button Tactics: Smart UX, Risky Geo Strategy
Published on the same day Google just announced a new manual action for hijacking the back button. Good timing @MediaWyse :) -> AI buttons: Smart UX play, risky GEO tactic, or both? https://t.co/lDNUuhP7Q2
OpenAI Accuses Anthropic of Inflating $8B Run Rate
The AI Wars Rage On -> Internal memo: OpenAI Chief Revenue Officer says Anthropic is "grossing up rev share with Amazon and Google" and overstating its "run rate by roughly $8B" "Dresser also addressed the intensifying competition between...
Google Engineer Proposes Unified Agentic Engine Optimization Stack
New post from @addyosmani (a Google engineer working on Gemini and Cloud). And yep, he has a new version of the acronym AEO -> Agentic Engine Optimization (AEO) I think at some point, Google needs to come out with an official...
News Sites Block Wayback Machine Over AI Copyright Fears
The AI Data Wars Rage On -> Originality AI: 23 major news websites and Reddit block the Internet Archive's crawler; journalists and advocacy groups sign a letter supporting the Archive "Other publishers have justified their decision to block the Wayback Machine...
Meta Creates AI Zuck Avatar for Employee Feedback
Anyone ever see the movie "Surrogates"? We are creeping closer to that -> Meta is building photorealistic, AI-powered 3D characters; Mark Zuckerberg helped train and test an AI version of himself that offers feedback to staff "The Financial Times reports...