Graham Cochrane (DIY Music Biz)
Music creator/business educator discussing streaming compensation, production music, and sustainable careers.
Rejection Today, Acceptance Tomorrow: Keep Pitching
One sync company rejects your pitch. Months later, another accepts it. Around and around we go.
Speculating Substack’s Trending: Possible Controversy or Heist Connection
I'm afraid to ask but... Why is Substack trending? Did they piss someone off? Were they responsible for the 12 ton candy bar heist?
Even Top Producers Started From Scratch—Keep Persisting
LATE NIGHT REMINDER: The music producers you look up to were once in your shoes. Some were worse off. But they just stuck with it.
Consistent, Well‑formatted Music Builds Sync Licensing Success
If you want to break into sync licensing Write music that’s easy to use Format it properly. Pitch it consistently. Build your catalog over time. Yes, it's tiring But it works. I promise.
One Synced Library Unlocks Belief in Your Music
Sync Plug Of The Day 9 ☕ All it takes is 1 sync music library to believe in your music ↴
Most Artists Chase Sync Deals without Researching Libraries
Sync Licensing Fact A lot of artists and producers say they’re looking for an 'in'... Very few are actually researching music libraries, what they place and following submission guidelines.
Silence Isn't Rejection—Keep Pitching Your Track
You send out a track to a music library You’ve played it a hundred times, you know it knocks... 2 weeks go by No reply No feedback No Nothing ^^^ That's where a lot of people quit
Make Tracks Easy to Scrub, Avoid Being Skipped
Music supervisors and editors have deadlines If they can’t find usable sections as they're scrubbing through your tracks they skip them
5 Sync Licensing Lessons Every Young Producer Must Hear
I’m 42 Spent 5–7 years being cocky and ignoring sync licensing advice from music publishers... Here are 5 lessons every 20 to 30 year old music producer needs to hear ↓
Music Mastery Delayed Until Opportunity, Then Cycle Repeats
Gonna say what many won't say Some people don't take their music seriously until an opportunity pops up. Then they scramble to learn what they should've mastered years ago, fail, and blame everything from saturation to gatekeeping. And then... they...
How to Leverage Your New Music Industry List
Someone sold you a big ass list of music libraries/sync agents and music supervisors Here's what you do next ↴
New Sync Licensing Spot: Submit Your Music Today
🔌 Sync Plug of the Day 8 Here’s another company you can submit music to for sync licensing opportunities ↴
Turn Invisible Producer Into Sync Licensing Success
If you feel invisible as a music producer, but you’re serious about making sync licensing work This resource is for you ↴
Motorized Keyboard Fader Cuts Cables, Boosts Convenience
I decided to go with the motorized fader on my midi keyboard instead of the faderport. Less cables Less desk clutter Overall, just more convenient.
Track Your Sync Pitch Progress by Day 84
84 days into 2026 ☕️ How many sync licensing companies have you pitched music to?
Going Analog: My 1‑2 Month Music Production Detox
Every now and then I fancy a good detox. This consists of me using an Roland SP sampler and a crate of records. I drop all daws and applications for 1-2 months. The only exception is if a music publisher needs...
Edit Your Tracks Before Pitching—It Pays
I’m showing my members how tracks need to be edited before pitching to music publishers for sync opportunities A lot of music producers skip this part because its boring...but it pays Want to get better at this? ↓
Free Guide: Master Sync Licensing for Music Producers
If you're a music producer or beat maker who wants to understand how sync licensing works (For Free) Go here ↴ https://skool.com/sync-made-simple
Focus on One Platform Instead of Spreading Thin
That 'Be everywhere' advice doesn't work for everyone. Sometimes, it's best to pick 1 platform or path and stick with it.
Sync Licensing Demands Edits, Not Fast Cash
Don't look at sync licensing as a way to make a quick buck with all of your old music. If you're walking in with multiple albums and you've never done this before, you'll be doing lots of edits.
Land Your Music on TV Shows Like Selling Sunset
Getting Your Music Placed in TV Shows Like; Selling Sunset, Holiday Wars 📺 This is what you do ↴
Simple Setup, Sounds, Formats Drive Sync Placements
All of these sync placements were created using ↴ → Simple setup → Simple sounds → Simple format(s) I'll walk you through the process
Track Your Sync Pitch Count by Day 54
54 days into 2026 ☕️ How many sync licensing companies have you pitched music to?
Turn TV Music Credits Into Your Next Playlist Pitch
Today might be a good day to make some coffee, watch a few of your favorite tv shows, and really listen to the music being used (and how it's used) Let the credits roll. Write down the music publishers, supervisors, and libraries. And...
Enjoy Sync Licensing Without Burnout: Do It Right
Sync licensing shouldn’t make you resent making music. If it does, you’re doing it wrong. Here’s how to stop burning out in sync ↓
New Sync Licensing Publisher Added – Save It Now
diymusicbiz Good morning Here's another music publisher you can submit music to for sync licensing opportunities 👇🏽👇🏽👇🏽 --- diymusicbiz Author Lemon cake (add your own dot com) --- diymusicbiz Author 100% Save them all. I'll be adding a few more to the portal as well. Be on the look out for...
Stop Shifting Goals—One Email Can Land Sync
A lot of music producers are one email away from a sync placement but keep moving the goal post Stick to something
Submit Sync Licenses Free—No Payment Required
❌ Don't pay to submit for sync licensing opportunities. There are plenty of music libraries, music publishers and sync agents that'll listen to/audition music for free. They get paid when they get you paid. Here’s a list of sync libraries you can...
5 Sync Licensing Lessons Every Young Producer Must Hear
Almost 42 After 5–7 years of being cocky and ignoring sync licensing advice from music publishers... Here are 5 lessons every 20 to 30 year old music producer needs to hear ↓
Get Your First Sync Placement as a Music Producer
1 of my goals is to help more music producers land their 1st sync placements Skool.com/sync-made-simple ↴