Recent Posts
Social•Nov 10, 2025
Are Customers Ready for AI Agents?
At last week's keynotes, several people asked me about AI agents and whether customers want or are ready for them?
By Jay Baer
Social•Oct 24, 2025
Adapting Advice Across Industries: Consulting on Mic
This is the BEST part of my job! Figuring out how to tailor my advice to different business leaders in totally disparate industries is a fun (and sometimes challenging) assignment. It's basically consulting, but while holding a microphone. Here's the...
By Jay Baer
Social•Oct 23, 2025
Live Demo Shows AI Agents Revolutionizing Customer Experience
You probably need to know this. Do customers want AI service? I think yes, once they really experience it. What AI agents can do inside a unified customer experience program is ASTONISHING compared to even nine months ago. But there's a...
By Jay Baer
Social•Oct 21, 2025
Leverage Human Touch to Outperform AI-Driven Competition
See you tomorrow? My new keynote is about how to use the human touch to out-perform your competition in the age of AI and automation. It might be my best work, ever. Live on Zoom. Tomorrow! Human.Kind: How to Keep it Real and...
By Jay Baer
Social•Oct 17, 2025
AI Becomes Commodity; Strategy and Creativity Win
In a fight between robots, the strategist is king. AI is going to be commoditized. Which means you cannot ultimately win with AI, you can only keep pace with your competitors. Do you agree? As a marketer, I'm excited about...
By Jay Baer
Social•Oct 15, 2025
You're Invited: Connect at Our Upcoming Event
You're Invited
By Jay Baer
Social•Oct 14, 2025
Leverage Human Touch to Win in the AI Era
Want to see my new keynote? It's all about how to use the human touch to out-perform your competition in the age of AI and automation. It might be my best work, ever. I'm doing the whole talk for you. No...
By Jay Baer
Video•Sep 29, 2024
Mastering Communication: Why Speed of Response Trumps Speed of Resolution
When someone asks a question, delaying any reply while you hunt for the answer causes anxiety and uncertainty for the asker. Instead of staying silent until you have a full solution, respond immediately with acknowledgement — e.g., “Good question; I...
By Jay Baer
Video•Sep 27, 2024
The 'Right Now': Mastering the Perfect Timing for Customer Interactions
Presenter introduces the concept of the “Right Now,” a Goldilocks zone of responsiveness for customer interactions where timing is slightly faster than customer expectations. A two-axis chart—trust (vertical) and speed (horizontal)—illustrates reactions from anger when too slow, to satisfaction when...
By Jay Baer
Video•Sep 24, 2024
Why Empathy Is the Ultimate Competitive Advantage: Lessons From Chewy.com
The speaker argues that empathy, not product range or lowest price, can be a company’s decisive competitive advantage, using Chewy.com as a case study. Chewy reportedly tracks customers who lose a pet and sends personalized gestures — including commissioned oil...
By Jay Baer
Video•Aug 8, 2024
Program Overview: Embrace Complaints & Boost Your Business
The program argues that rising customer complaints are an underused growth lever and offers a research-backed framework for turning dissatisfaction into competitive advantage. Drawing on proprietary research and examples from a best-selling author’s work with major brands, it explains who...
By Jay Baer
Video•Aug 8, 2024
Program Overview: Ignite a Word of Mouth Wave
Ignite a Word of Mouth Wave is a program that teaches businesses how to intentionally create customer-driven promotion by turning satisfied customers into volunteer marketers. The presenter argues that word of mouth—already influencing over half of purchases—is becoming more valuable...
By Jay Baer
Video•Aug 8, 2024
Program Overview: Time Is Money: How to Exceed Customers' Need for Speed
The program 'Time is Money: How to Exceed Customers' Need for Speed' presents research showing responsiveness drives revenue—two-thirds of customers now value speed as much as price and over half choose the first responder regardless of cost. The host argues...
By Jay Baer
Video•Aug 8, 2024
Program Overview: Quick Clear Kind: The 3 Unbreakable Laws of Customer Loyalty
The presenter argues that customer experience is not a single switch but the sum of many daily decisions, and firms should prioritize the elements that drive loyalty. Based on proprietary research and work with major brands, the program identifies three...
By Jay Baer