Streaming Silos Increase Friction in Content Discovery
Look, organic content discovery was and remains a simpler process with the Pay TV bundle echo system (including Broadcast TV) which is its own viewing silo that features a simple channel based content discovery system. Adding streaming platforms that are also their own silos (that a viewer has to cleanly leave a current silo to enter) each with their own particular navigation routines adds friction and drag to content discovery. That’s it.
Thunder's Local TV Rights Far Below $16.6M Benchmark
Hard to see how the Thunder come close to that (pretty low) local rights figure from FDSN via local broadcast TV….
Limited Inventory Hints at an Upcoming 18th Game
Well, yeah and good point…But there’s just enough inventory room to push it so expect an 18th game, eventually….
Locking NFL Rights Now Fuels Future Media Consolidation
lol…Here, let me help: Having NFL rights unquestionably locked down will be a strategic asset as the industry proceeds towards future media consolidation, which is coming for everyone, eventually…
Tier‑2 Sports Must Leverage New Non‑Rights Video Revenue
Even though the sports media rights pie will almost certainly grow over the next decade the tippy-top of Tier 1 sports (such as the @NFL) are going consume most of that growth. That means Tier 2 and 3...
Re‑bundling Long‑form Video to Combat Cheap Short‑form Rise
Re-bundling is picking up speed (although there's a long way to go) as connecting high cost low margin long form video to low cost high margin services is part of the solution...Strategic question is will re-bundling & consolidation be enough...
Friday Night Slots Remain PayTV's Biggest Revenue Engine
The Friday night prime windows were identified in 2016 as material incremental economic value drivers from PayTV partners…And PayTV still pays nearly all the bills. Playing on Fridays isn’t new. Saying that you can’t schedule a particular team...