Social•Apr 7, 2026
Friday Night Slots Remain PayTV's Biggest Revenue Engine
The Friday night prime windows were identified in 2016 as material incremental economic value drivers from PayTV partners…And PayTV still pays nearly all the bills. Playing on Fridays isn’t new. Saying that you can’t schedule a particular team in that window because “Muh local Saturday gate” shows a baffling non-strategic grasp of how college football media value is derived…
By Patrick Crakes