Scott Soshnick

Scott Soshnick

Creator
0 followers

Sportico co‑founder/editor‑in‑chief; covers the business of sports media, rights and distribution.

Supreme Court Blocks John Stockton COVID Speech Case
SocialMay 8, 2026

Supreme Court Blocks John Stockton COVID Speech Case

John Stockton Blocked by U.S. Supreme Court in COVID Speech Case 🏀https://t.co/SuUFeHjHp2 via @sportico @McCannSportsLaw

By Scott Soshnick
Players Era Secures ESPN Rev‑Share, 24 Teams for 2026
SocialMay 7, 2026

Players Era Secures ESPN Rev‑Share, 24 Teams for 2026

Players Era Unveils ESPN Rev-Share Partnership, 24 (Not 32) Teams in ’26 https://t.co/tMVGnWHCgg via @sportico @DanielLibit

By Scott Soshnick
NFL Schedule Release Still Unclear Ahead of Ad Upfronts
SocialMay 5, 2026

NFL Schedule Release Still Unclear Ahead of Ad Upfronts

NFL Schedule Release Timing Remains a Mystery as Ad Upfronts Loom 🏈https://t.co/3i5r0reWB6 via @sportico @crupicrupicrupi

By Scott Soshnick
WNBA Stands Apart From All Other Major Leagues
SocialMay 5, 2026

WNBA Stands Apart From All Other Major Leagues

🏀New Episode🏀 Sporticast: The WNBA Is Unlike Any Other Major U.S. League https://t.co/gF0bR5MoSc via @sportico

By Scott Soshnick
Valkyries Valued at $850M, Timeline Shorter Than Five Years
SocialMay 1, 2026

Valkyries Valued at $850M, Timeline Shorter Than Five Years

BTW, Matt (and rest of world) @sportico today valued the @valkyries at $850M. It ain’t gonna take five years.

By Scott Soshnick
Ch
SocialMay 1, 2026

Ch

Look Who's Chining In on @WNBA Valuations (See what I did there?!) Here's @chiney with the man himself, @kbadenhausen https://t.co/fs0PuXoatO

By Scott Soshnick
WNBA Team Values Surge 59%, Valkyries Top Rankings
SocialMay 1, 2026

WNBA Team Values Surge 59%, Valkyries Top Rankings

It was a momentous offseason for the @WNBA. Everyone has been asking what the new labor contract will mean for team valuations. Well, here they are 🏀 WNBA Team Values 2026: Valkyries Lead, Average Jumps 59% 1️⃣ @valkyries 2️⃣ @nyliberty See...

By Scott Soshnick
LIV Golf Plots Future Independent of Saudi Funding
SocialApr 30, 2026

LIV Golf Plots Future Independent of Saudi Funding

The Plan for LIV 2.0 LIV Golf Begins Planning for Future Without Saudi Backing https://t.co/6tQAnBkAJ4 via @sportico @novy_williams

By Scott Soshnick
Former Bucks President Feigin Joins Michael Redd’s Mobile App Venture
SocialApr 28, 2026

Former Bucks President Feigin Joins Michael Redd’s Mobile App Venture

Former @Bucks President Peter Feigin joins the ownership group of the Michael Redd-founded We Build Mobile Apps, parent of https://t.co/kQpg7eYgbD

By Scott Soshnick
Upcoming Interview with Alex Bhathal at Invest in Sports
SocialApr 27, 2026

Upcoming Interview with Alex Bhathal at Invest in Sports

I'll chat with @ThornsFC and @theportlandfire co-owner Alex Bhathal next week at @Sportico's Invest in Sports San Francisco. Check it out: https://t.co/qck9WBOvLe

By Scott Soshnick
Iowa State Drowns in Emails After Gymnastics Program Cut
SocialApr 27, 2026

Iowa State Drowns in Emails After Gymnastics Program Cut

Only at Sportico 👇 How Iowa State Wrestled With Email Onslaught After Gymnastics Cut: https://t.co/8uXwfJ577S via @sportico @DanielLibit

By Scott Soshnick
Adidas Beats Nike's Sub‑2‑Hour Marathon Hype
SocialApr 26, 2026

Adidas Beats Nike's Sub‑2‑Hour Marathon Hype

Smart take filed in, coincidentally, under two hours 👇 Nike Marketed a Sub-2-Hour Marathon. Adidas Just Did It https://t.co/ETYuyINVWf via @sportico @germanotes

By Scott Soshnick
Saturday's Highlight Reel: Top Sports Business Stories
SocialApr 25, 2026

Saturday's Highlight Reel: Top Sports Business Stories

It’s Saturday, which means The Highlight Reel, @Sportico’s recap of the week’s top sports business stories. Sign up for all our newsletters here: https://t.co/YDv6TFimqx https://t.co/i2FJ6Jfd0R

By Scott Soshnick
TNT Sports Secures CFP Advertising Rights for Sublicensed Games
SocialApr 24, 2026

TNT Sports Secures CFP Advertising Rights for Sublicensed Games

SCOOP: TNT Sports Gains Right to Sell CFP Ads for Games it Sublicenses https://t.co/xkyvCf3H57 via @sportico @crupicrupicrupi

By Scott Soshnick
Smart, Original SportsBiz Coverage Drives Better Business
SocialApr 23, 2026

Smart, Original SportsBiz Coverage Drives Better Business

Unparalleled coverage of the #sportsbiz industry. Smart, original editorial designed for better business outcomes: Check it all out at https://t.co/Ja1yYjwFgP https://t.co/Cq0rqIOTkx

By Scott Soshnick
Vrabel Photos Highlight NFL Privacy and Conduct Issues
SocialApr 23, 2026

Vrabel Photos Highlight NFL Privacy and Conduct Issues

You can read A LOT of gossipy Mike Vrabel stories. Or you can read something smart 👇 Vrabel Photos Test Realities of NFL Privacy, Workplace Conduct: https://t.co/QKLdXLCqpY via @sportico @McCannSportsLaw

By Scott Soshnick
Top Athletes Team Up with New Investment Platform
SocialApr 23, 2026

Top Athletes Team Up with New Investment Platform

Star Athletes Join Investment Platform. - Cade Cunningham - Cooper Flagg - Kevin Durant - Tyrese Haliburton - Azzi Fudd - Cameron Brink - Sophie Cunningham - Dak Prescott - Justin Jefferson - Bobby Witt Jr. - Corbin Carroll - Logan Webb - Mike Trout - Tarik Skubal - Nacho...

By Scott Soshnick
Valuable Spurs Tumble Into Premier League Relegation Zone
SocialApr 23, 2026

Valuable Spurs Tumble Into Premier League Relegation Zone

Tottenham is the 10th most valuable soccer team in the world. And, oh, if you haven't peeked at the @premierleague table recently, @SpursOfficial sits in the relegation zone. Here's @novy_williams, @kbadenhausen and me on that and a whole lot more...

By Scott Soshnick
AI Draft Strategies Remain a Laughable NFL Fantasy
SocialApr 23, 2026

AI Draft Strategies Remain a Laughable NFL Fantasy

If Every NFL Team Used AI Before the Draft, Why Is It a Punchline? https://t.co/ICjJ6zbdbQ via @sportico @JacobFeldman4

By Scott Soshnick
Athletes Join L Catterton to Accelerate Consumer Brands
SocialApr 23, 2026

Athletes Join L Catterton to Accelerate Consumer Brands

News: Investment firm L Catterton and Patricof Co form partnership to pursue investment in consumer brands where athletes can drive growth. CHAMP - Champion Athlete Managing Partner - will be co owners of portfolio companies. Participating athletes ⤵️ Story to...

By Scott Soshnick
Relegation’s Financial Hit on Tottenham Explored
SocialApr 23, 2026

Relegation’s Financial Hit on Tottenham Explored

⚽️New Episode⚽️ - A conversation with @kbadenhausen on the most valuable soccer clubs Sporticast: What Would Relegation Cost Tottenham? https://t.co/cTZKubmyio via @sportico

By Scott Soshnick
NHL Expansion Fees Set to Top $2 B
SocialApr 22, 2026

NHL Expansion Fees Set to Top $2 B

So the commissioner today said > $1 Billion. 2 > 1 NHL Expansion Team Fees Will Reach at Least $2B, League Says https://t.co/CZstVh1Hmj

By Scott Soshnick
Rogers Eyes $18B Sports Stake Sale in Canada
SocialApr 22, 2026

Rogers Eyes $18B Sports Stake Sale in Canada

I've said for a long time not to sleep on what's being built in Canada 👇 Rogers Planning Sports Team Stake Sale at $18 Billion Valuation: https://t.co/4BqwV7G9n7 via @sportico @kbadenhausen

By Scott Soshnick
MLS Clubs Rank Among Top 50 Valuations
SocialApr 22, 2026

MLS Clubs Rank Among Top 50 Valuations

Here are the first @MLS team mentions in this year's list of most valuable soccer clubs. Where were they in the top 50? Click below to find out: https://t.co/iJ4UwR0kR9

By Scott Soshnick
Cap Director Acts as Double Agent for Big Ten Rivals
SocialApr 22, 2026

Cap Director Acts as Double Agent for Big Ten Rivals

👀👀👀 Double Agent? Washington Cap Director Reps Rival Big Ten Players https://t.co/Wl1EOxO4wP via @sportico @DanielLibit

By Scott Soshnick
Churchill Downs Spends $85M for Preakness IP Rights
SocialApr 21, 2026

Churchill Downs Spends $85M for Preakness IP Rights

Churchill Downs Drops $85 Million to Buy Preakness Stakes IP Rights 🏇 https://t.co/0nWgyU7bqu via @sportico @JustBirny

By Scott Soshnick
Padres' Revenue Surge Explained: Key Growth Drivers
SocialApr 20, 2026

Padres' Revenue Surge Explained: Key Growth Drivers

A look at the business of the @Padres. Words and pictures from @kbadenhausen, @JustBirny and @LevAkabas ⚾ San Diego Padres’ Business Is Booming. Here’s Why https://t.co/YAUpH4a5Zf via @sportico

By Scott Soshnick
Padres' Business Boom Drives Record Sale Price
SocialApr 20, 2026

Padres' Business Boom Drives Record Sale Price

Why did the @Padres command such a high sale process? Because business is good. Really good 👇 San Diego Padres’ Business Is Booming. Here’s Why https://t.co/YAUpH4a5Zf via @sportico @JustBirny @kbadenhausen

By Scott Soshnick
Unseen Challenges Threaten Sports Industry's Future
SocialApr 20, 2026

Unseen Challenges Threaten Sports Industry's Future

The Iceberg: What Sport Industry Leaders Miss—and Why It Matters -Guest OpEd https://t.co/ybUw3OO8W9 via @sportico

By Scott Soshnick
Saturday's SportsBiz Highlights: Subscribe to Sportico's Recap
SocialApr 18, 2026

Saturday's SportsBiz Highlights: Subscribe to Sportico's Recap

It’s Saturday, which means The Highlight Reel, @Sportico’s recap of the top #SportsBiz stories. Sign up for all our newsletters here: https://t.co/YDv6TFimqx https://t.co/LZNr4lLDJm

By Scott Soshnick
Data Reveals NBA Tanking Trends and Fixes
SocialApr 17, 2026

Data Reveals NBA Tanking Trends and Fixes

What the Data Says About NBA Tanking, and How to Fix It 🏀https://t.co/rekP0yqs1Z via @sportico @LevAkabas

By Scott Soshnick
CFP's Logo Tweak: Barely Noticeable, yet Intentional
SocialApr 17, 2026

CFP's Logo Tweak: Barely Noticeable, yet Intentional

Takes subtle to a new level 👇 Why the College Football Playoff Decided to (Barely) Change Its Logo https://t.co/gYv2sWPIRp via @sportico @DanielLibit

By Scott Soshnick
Iran War Dampens Middle East Sports Investment, Study Finds
SocialApr 16, 2026

Iran War Dampens Middle East Sports Investment, Study Finds

THE question in #SportsBiz LIV, NBA Europe: Has the Iran War Curbed Middle East Sports Spending? https://t.co/L9xulTPcIF via @sportico @novy_williams

By Scott Soshnick
NBA's New TV Deal Sparks 7-Year Rating Surge
SocialApr 15, 2026

NBA's New TV Deal Sparks 7-Year Rating Surge

NBA’s Broadcast-Friendly TV Deal Leads to Highest Ratings in 7 Years https://t.co/sNM2Mq2FM6 via @sportico @crupicrupicrupi

By Scott Soshnick
FIFA Faces Fallout From Trump‑Aligned Purchases
SocialApr 15, 2026

FIFA Faces Fallout From Trump‑Aligned Purchases

FIFA Is About to Find Out What All That Trump Bootlicking Bought https://t.co/roWz4bmSPg via @sportico @novy_williams

By Scott Soshnick
WNBA's Top Draft Pick Set for $500K Salary
SocialApr 13, 2026

WNBA's Top Draft Pick Set for $500K Salary

WNBA’s No. 1 Draft Pick Will Earn $500,000. But Who Will It Be? https://t.co/hdNoRVXXB8 via @sportico @germanotes

By Scott Soshnick
DOJ NFL TV Deal Probe Likely Just a Bluff
SocialApr 10, 2026

DOJ NFL TV Deal Probe Likely Just a Bluff

Why the DOJ Investigation of NFL TV Deals May Just Be Bravado  https://t.co/Xg4GQNDyc1 via @sportico @McCannSportsLaw

By Scott Soshnick
Varsity Nears Trial in New Cheer Antitrust Case
SocialApr 8, 2026

Varsity Nears Trial in New Cheer Antitrust Case

Cheerleading News 📣 Varsity Nears Trial in Latest Cheer Antitrust Suit. Will It Proceed? https://t.co/nNl05G5PAS via @sportico @DanielLibit

By Scott Soshnick
Invest in Sports Heads to San Francisco May 6
SocialApr 6, 2026

Invest in Sports Heads to San Francisco May 6

Reminder: Sportico is bringing Invest in Sports to San Francisco May 6. Great lineup of speakers, including: @warriors owner Joe Lacob @AcrewCapital's Theresia Gouw @SacramentoKings owner Vivek Ranadive @ThornsFC/@theportlandfire owner Alex Bhathal https://t.co/BtKMcy5za7

By Scott Soshnick
Saturday's SportsBiz Highlights: Subscribe to Sportico's Recap
SocialApr 4, 2026

Saturday's SportsBiz Highlights: Subscribe to Sportico's Recap

It’s Saturday, which means The Highlight Reel, @Sportico’s recap of the top #SportsBiz stories. Sign up for all of our newsletters here: https://t.co/YDv6TFimqx https://t.co/B252dlmLIU

By Scott Soshnick
Fox, Sinclair Slam NFL Antitrust Exemption for Streamers
SocialApr 3, 2026

Fox, Sinclair Slam NFL Antitrust Exemption for Streamers

An NFL Partner 👇 Fox, Sinclair Decry NFL Antitrust Exemption as Sop to Streamers https://t.co/ORRVrmc6xZ via @sportico @crupicrupicrupi

By Scott Soshnick
Sports Ad Spending Faces Pressure Amid Economic Uncertainty
SocialApr 3, 2026

Sports Ad Spending Faces Pressure Amid Economic Uncertainty

How Sports Ad Market Could React to This Dicey Economic Moment https://t.co/82dIgPJh0A via @sportico @crupicrupicrupi

By Scott Soshnick
Ranking the Highest-Paid Athletes of All Time
SocialApr 2, 2026

Ranking the Highest-Paid Athletes of All Time

So Much to Discuss From @kbadenhausen's great work on the Highest-Paid Athletes of All-Time: https://t.co/quqjLta1pg via @sportico

By Scott Soshnick
Athlete Billionaires: The Next Wave of Richest Sports Stars
SocialApr 2, 2026

Athlete Billionaires: The Next Wave of Richest Sports Stars

💰New Episode💰 - A Conversation With @kbadenhausen About the Richest Athletes 👇 Sporticast: The Next Wave of Athlete Billionaires Is Coming https://t.co/7iRuBER3bh via @sportico

By Scott Soshnick
LAFC Leverages Korean Culture to Boost Son’s Rise
SocialApr 2, 2026

LAFC Leverages Korean Culture to Boost Son’s Rise

Son Rise: LAFC Cashes In With Another Korean Culture Tie ⚽https://t.co/CnlplBlvLe via @sportico @JustBirny @LAFC

By Scott Soshnick
Netflix Targets 18‑49 TV Viewers in MLB Debut
SocialApr 2, 2026

Netflix Targets 18‑49 TV Viewers in MLB Debut

18-49 👀 Netflix Connects with TV’s Dollar Demo in MLB Debut https://t.co/bBajOiM693 via @sportico @crupicrupicrupi

By Scott Soshnick
Kevin Durant's Whoop Stake Grew 81‑fold Since 2017
SocialMar 31, 2026

Kevin Durant's Whoop Stake Grew 81‑fold Since 2017

81X 👀 Kevin Durant Whoop Valuation Up 81x Since His 2017 Investment https://t.co/olA2QmD9bf via @sportico @kbadenhausen

By Scott Soshnick
College Sports Face Legal Threats From Prediction Markets, NIL Fraud
SocialMar 31, 2026

College Sports Face Legal Threats From Prediction Markets, NIL Fraud

College Sports’ New Legal Risks: Prediction Markets and NIL Fraud - Guest OpEd https://t.co/jR1urXO6O4 via @sportico

By Scott Soshnick
Seattle Sports Empire Potentially Up for Sale
SocialMar 28, 2026

Seattle Sports Empire Potentially Up for Sale

Is there a Twofer Afoot? 🏈🏀 For Sale: A Seattle Sports Empire? https://t.co/f2DJxWfE1i via @sportico @novy_williams

By Scott Soshnick