Hyperscaler Marketplaces Set to Capture $42B by 2029
Hyperscaler Marketplaces are becoming a mainstream enterprise procurement channel. By the end of 2025, over $21B in third-party software purchases will flow through hyperscaler-operated marketplaces, rising toward $42B by 2029. These marketplaces now represent roughly 5% of global enterprise software GMV, signaling structural adoption rather than experimental use. $AMZN $GOOGL $MSFT
AI Platforms to Grow 10x by 2030, Inference Leads
AI Platforms market will surge more than 10x by 2030, driven by the enterprise adoption of model training, inference, and AI agents. This highlights the power shift from hyperscalers to emerging independents and the rise of inference as the dominant...
Employee Experience Drives Superior Customer Experience
In my publication titled The Experience Mindset, I uncover a vital insight: Significant improvements in customer experience are unattainable without first focusing on and enriching the employee experience. Research indicates that 69% of employees would be inclined to exert greater effort...
Innovation Without Harm: Redefining Growth Beyond Disruption
Consider a Fresh Perspective on Innovation Imagine a world where innovation flourishes without inflicting harm on anyone. In the latest episode of my podcast, What’s Next!, I engage in an insightful discussion with Renee Mauborgne, who is well-known as the co-author of...
Replace Moats with Rooms: Embrace Dynamic Competitive Advantage
If you’ve followed our Playing to Win: Practitioners Insight series, you know we’re not afraid to challenge conventional thinking—especially when it comes to strategy. In this ninth episode, Roger Martin and I took on a sacred cow of business thinking:...
Adaptability, Not Fortresses, Is Today's Competitive Edge
Numerous leaders tend to view competitive advantage as a stronghold—safeguarded and impervious to external forces. Yet, in the fast-paced environment we live in today, that viewpoint could very well turn into your most significant weakness. It's time to reconsider the...
AI Platforms Market to Hit $292B by 2030
Global AI Platforms market to surge from $24.9 billion in 2024 to $292 billion by 2030, reflecting an approximate 50.8% CAGR in the base scenario. Our latest report maps out Bull ($819.4B) and Bear ($155.1B) scenarios, driven by key factors...
AI Transforming Analyst Research and Vendor Evaluations
When you get Daniel Newman and me together in front of a microphone at Ingram Micro ONE a few weeks ago, you never know what we might say about research, vendor evaluations, and the role AI will play in an...
Curiosity‑Driven CEOs Build Trust Through Open Dialogue
I came across a recent Fortune article on McKinsey’s “CEO whisperers,” and it made me think about what truly enables leaders to excel. The most successful CEOs were portrayed as active learners, constantly asking questions, inviting discomfort, and building systems...
Respect, Equip, Trust Employees to Win Customers
I was reading a sharp Forbes piece about how employee experience makes or breaks customer experience, and it sparked a familiar reminder from my own work: the brands customers love are usually the ones where employees feel respected, equipped, and...
Invest in Employee & Customer Experience to Double Growth
Organizations that dedicate resources to enhancing both employee and customer experiences tend to experience twice the growth rate and generate more than 50% additional revenue. This isn't just empty talk—it's a calculated approach. Discover More: https://t.co/8aMJ6Tt1ZM https://t.co/tKeb8u3fRM
Greatest Innovations Work Quietly Behind the Scenes
Take a moment to truly contemplate this notion: the most significant innovations usually don’t attract much attention; rather, they function subtly in the background, influencing our environment without seeking the spotlight. https://t.co/jGmXS2Nkor
Loyal Customers Start with a Team‑backed Culture
If you aspire to cultivate a base of loyal customers, the first step is to establish a culture that your team truly supports and believes in. https://t.co/Js4jyb8Ker
Integrate AI Deeply to Turn Hype Into Real Impact
The most significant benefits of AI arise not just from the technology itself, but when it is thoroughly integrated into your business workflows. It is at this stage that Agentic AI transitions from merely being a trending topic to genuinely...
Bullish on the Channel Delivering Top Tech Solutions
I’m always bullish on the channel (and its role in delivering the best tech solutions to the market). Thank you #IngramMicroOne for having us 🙏
AI Redefines RevOps: CROs Shift to Predictable Performance
https://t.co/8kfP3o3TrD What happens when one of the most human-centric roles in business—Revenue Operations—meets the most transformative technology of our time? Join me, and Meredith Schmidt, longtime Salesforce executive and trailblazer in modern RevOps, for a provocative conversation on how Agentic AI is...
Employee Influence on Tech Doubles Job Satisfaction
I was reading a Gallup analysis on workplace tech adoption, and it sparked a bigger reflection. When employees have influence over the tools they use, their job satisfaction climbs sharply. In fact, workers who say they have a lot of...
Fix Employee Experience First for Genuine Growth
Numerous companies concentrate on performance metrics while overlooking the individuals who contribute to them. Seeking genuine growth? Begin by addressing the flaws in the employee experience. Your future relies on it. https://t.co/bqt57arByW
IBMThink 2025: Partners Must Adapt to AI Evolution
https://t.co/UP1SxBhoyY The tech landscape is evolving at breakneck speed, and at IBMThink 2025, the message was clear: Organizations must adapt to thrive. ⚡ The Futurum Group Chief Strategy and Research Director, Tiffani Bova, sat down with Kareem Yusuf Ph.D, Senior Vice President,...
Flexibility, Not Fortresses, Is the Real Competitive Edge
Many leaders perceive competitive advantage as a fortress—protected, invulnerable. However, in our rapidly changing world, that perspective may become your greatest flaw. Rethink the barriers. Welcome flexibility. That’s the true advantage. View: https://t.co/vMm2vq9jJV @RogerLMartin
OKRs Aren’t Strategy: Align Goals With Real Choices
https://t.co/SWse0SEbKs Are OKRs (Objectives and Key Results) helping your business grow—or are they creating a false sense of strategic clarity? Join Roger Martin, one of the world’s leading strategy thinkers, and Tiffani Bova, bestselling author and growth strategist, for a candid LinkedIn...
Metrics Alone Won’t Fix a Flawed Strategy
You don't resolve a flawed strategy by excessively committing to ineffective OKRs. If your team is focused on metrics without a clear path to victory, it’s not about execution—it’s about evasion. In this edition of Playing to Win, we explore why...
Strategy Starts With Aspiration, Field, and True Advantage
Strategy isn't just a trendy term—it's about making a series of courageous, coordinated decisions. In our newest Playing to Win: Practitioners Insight, @RogerLMartin and I explore why effective strategy begins with a distinct aspiration, a strategic playing field, and a...
Innovation Without Harm: Rethinking Disruption for All
Rethink Everything You Know About Innovation What if innovation could thrive without causing harm? In this episode of my podcast, What’s Next!, I have a conversation with Renee Mauborgne—co-author of Blue Ocean Strategy—where we explore market creation that leaves no collateral damage. In...
Fearless Mindset and Structure Drive Scalable Growth
Prepared to move beyond uncertainty and begin your growth journey? Realizing sustainable, repeatable, and reliable growth begins with a fearless mindset—and a clear structure. In my latest LinkedIn Learning course, I unveil the precise strategies I’ve applied with some of the...
Better Customer Experience Starts with Valued Employees
In my book The Experience Mindset, I reveal an important truth: You cannot improve customer experience without first enhancing employee experience. 69% of employees would put in more effort if they felt valued. Engaged employees lead to 1.5 times better CX. Looking for better...
Winning Marketplace Vendors Embrace Service Delivery Partners
After that fight, it becomes a fight of Marketplaces to reach customers and scale solutions. “The most successful vendors in the marketplace will be the ones that understand how to include service delivery partners as part of their marketplace strategy.”
True Success vs Growth for Its Own Sake
Are you genuinely succeeding—or merely expanding for the sake of it? In Episode 11 of Playing to Win: Practitioners Insight, I collaborate with Roger Martin to examine how strategic growth is frequently mistaken for immediate triumph. Let’s rethink the strategy. Watch...
Great Leaders Place People in Roles Where They Thrive
I came across a Wall Street Journal article about the single trait that sets great bosses apart. It turns out that the best leaders share a common strength: they help people find roles where they can thrive. The research showed...
Invest in People, Experience, and Trust to Drive Growth
When I was asked to spend National CX Day with two outstanding leaders, Van Wolfe from REPAY and Ines van Daalen Thornburg from @splunk, that was an easy yes! After (re)listening to the conversation, I had a few powerful takeaways...