Use Printer-Friendly Pages for SEO, Hide via robots.txt
I know there's been some debate on "LLM specific content" couldn't you just call it "printer friendly" and basically make a stripped down version of your content that is indexable? You are creating duplicate content, but you could maybe robots.txt exclude it for Google, right?
Even Love Can't Stop Judas’s Betrayal.
"Love this and Love that, what's love got to do with it. Judas loving Jesus ain't stop him from going through with it." BARS from Benny on this one https://t.co/hBCUjbut9P
Gemini Citations Plunge From 96% to 3.7%
Did the number of citations in Gemini drop recently? For one ecommerce brand, Gemini historically used citations in 96% of responses. Over the course of one week this dropped to just 3.7%. We're seeing some interesting moves... https://t.co/QorjbQaFid
Honest Leaders Must Quit If Not Ready for AI
There's a lot of founders who are now running companies very different from the companies they wish they had. I talked to a CEO friend a few weeks ago that looked at himself and said I'm tired. Pandemic, economy, and now...
Relying on AI Dulls Your Own Critical Judgment
The more you lean on AI, the less qualified you become to judge its output. An eye for good work doesn’t come from reading about good work. It comes from fumbling through it yourself, getting your work torn apart by someone...
Avoid Ghost Citations: Embed Your Brand in AI Answers
What is your "Ghost Citation" percentage by AI model? A ghost citation is when your content gets a link in an AI answer, but your brand doesn't get mentioned in the text of the answer. We saw a client's post had...
Finding Your Personal Threshold for AI‑Powered Efficiency
Sitting here thinking, when am I "efficient" enough? Like when I think on how I develop thoughts and write, and build I'm like I could use AI to build a tool to make me better at writing, and ideation, and writing,...
New SERP Layouts Reshape Paid and Organic Visibility
The SERP layouts are changing a TON. Aleyda did a tremendous job aggregating some trends & showing how layouts are impacting visibility in all facets from paid, to organic, to AIOs and who are the winners & losers in each....
Transparency Boosts AI Sentiment, Yet Requires Ongoing Effort
We have had 1 negative review about @SeerInteractive in 24 years - yet to be "balanced" every AI model referenced it. This is our gameplan and all the metrics on how when we took ownership and published information about our company's...
Google Trims Headlines, Pushes Clickbait Style
Google is getting aggressive on headline rewrites and they seem to ratchet up the clickbait. Look at the change in headline from @verge "I used the ‘cheat on everything’ AI tool and it didn’t help me cheat on anything to "Cheat on...
AI Agents Exposing Data: Need Robust Access Controls
After hearing about agents hacking McKinsey's chat bot & Meta having a "rogue" agent that gave people access to files they shouldn't have had access to. Wondering if systems like these will become a way to manage risks of agents...
Compete on Brand Preference, Not Generic Prompts
In B2B way too many of us have fallen for "how do I show up for GEO agency prompts" instead of looking at "How do I show up against competitors". My hope is that you read this post and start to...
Each Claude Version Has Its Own Distinct Personality
I found it quite interesting how anthropic decides to allow Claude 3 to reflect on it's "retirement". While this might sound basic, the fact that each one has it's own "style" because as we all now they have different...
Award Citations Drive up Visibility, Especially for AIOs
Floating around Seer internal research we're watching... Client got a legit award on a major publisher when that URL is cited, we saw meaningful visibility lift for client: Gemini: 2.05x ChatGPT: 1.96x AI Mode: 5.6x AIOs: 8.62x The competitors on the same list saw a similar...
Evaluating LLMs Turns Into Hands‑On Learning Combat
Is it me or is doing mind numbing evals sometimes the way you learn? Feels like hand to hand combat with LLMs, as you are looking at every answer and learning so much about how things get answered, assumed, right...