William Wayland

William Wayland

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Strength coach to elite golfers and fighters; high-performance S&C for power sports.

Monozukuri Revives Human Craftsmanship Amid AI Hype
SocialMar 29, 2026

Monozukuri Revives Human Craftsmanship Amid AI Hype

‘In an era of AI-generated programs, quick-fix trends, and metric obsession, monozukuri brings back the soul of S&C: human craftsmanship.’

By William Wayland
Treat Strength as Insurance: Redundant Muscles Guard You
SocialMar 29, 2026

Treat Strength as Insurance: Redundant Muscles Guard You

Build redundancies like insurance: strong hamstrings, thick core, bulletproof neck. When force acceptance goes wrong, something still holds.

By William Wayland
Cluster Sets Boost Volume and Quality at 80‑90% 1RM
SocialMar 29, 2026

Cluster Sets Boost Volume and Quality at 80‑90% 1RM

Clusters are free gains, pretty much rest 10-20s and do another rep. My preferred method for strength 80-90% of 1RM. 1 rep Rest 10-20s 1 rep Rest 10-20s 1 rep Rest 10-20s Done Increased volumes at higher intensities and higher quality reps.

By William Wayland
Petrol Prices Seen as Government Profit Scheme, Small Businesses Suffer
SocialMar 29, 2026

Petrol Prices Seen as Government Profit Scheme, Small Businesses Suffer

People now just realising petrol / oil pricing is another extractive government scheme. And they have no plan to cut duty because this ‘crisis’ is far too profitable. Fortunately I only have to drive to see clients occasionally but small...

By William Wayland
Daily Reflection Fuels Resilience When Performance Falters
SocialMar 28, 2026

Daily Reflection Fuels Resilience When Performance Falters

In elite sports mind is the final redundancy. Two keys 🔑 I ask clients to reflect on. 🔑 1. Daily reflection: one sentence post-session, “What leaked? What held?” 🔑 2. When darkness falls (injury, doubt, stalled progress), the superficial things scatter. What remains...

By William Wayland
Define Your Coaching Core Philosophy in Four Points
SocialMar 28, 2026

Define Your Coaching Core Philosophy in Four Points

Something I do with mentees is get them to generate a ‘Core Philosophy’ 4 points that underpin your coaching approach. Here’s mine; https://t.co/gBc0XZCLjQ

By William Wayland
Adapt Your Training to Life’s Stress, Don’t Force Progress
SocialMar 28, 2026

Adapt Your Training to Life’s Stress, Don’t Force Progress

Be flexible with the plan. Life stress = training stress. Missed sleep or travel = immediate pivot, never forced progression.

By William Wayland
Uzbek High Pull Resurfaces as Grappler Strength Tool
SocialMar 28, 2026

Uzbek High Pull Resurfaces as Grappler Strength Tool

While I don't program full lifts often. I still program high pulls especially for grapplers. Neat to see a resurgence with what is being called Uzbek high pull, which is a hinge into a high pull. https://t.co/miW6fkMiS2

By William Wayland
Effective Training: Simple, Resilient, Purposeful, Measurable
SocialMar 27, 2026

Effective Training: Simple, Resilient, Purposeful, Measurable

If it can’t survive a missed meal or late night, it’s not a program. If you need more than one cue per lift, the movement isn’t polished. If the athlete can’t explain why they’re doing the exercise, scrap it. If progress isn’t measurable...

By William Wayland
Break the Fitness Fad Cycle for Lasting Sustainability
SocialMar 26, 2026

Break the Fitness Fad Cycle for Lasting Sustainability

Fitness is a carousel of recycling fads, the key is exiting the cycling and finding something meaningfully sustainable.

By William Wayland
Dissolve Ego's Fog by Facing Reality Precisely
SocialMar 25, 2026

Dissolve Ego's Fog by Facing Reality Precisely

The fog is the last refuge of the ego. True wisdom dissolves it: confront the exact nature of the stall, the leak, the fatigue, then you can act with precision https://t.co/2Wz5T6hEz1

By William Wayland
Olympic Swimmers Train on Ridiculously High Volumes
SocialMar 25, 2026

Olympic Swimmers Train on Ridiculously High Volumes

The S&C coaches I've known who have worked at Olympic level swimming all tell me athlete training volumes are ridiculous. Such an approach would'nt be that outlandish. https://t.co/AqDLDf1ciI

By William Wayland
Bench Press: High‑Impact Horizontal Press for All Sports
SocialMar 25, 2026

Bench Press: High‑Impact Horizontal Press for All Sports

Thanks for the mention @LukeKerrDineen Bench press is one tool of many in the horizontal press category, it’s one that gives a lot of bang for your buck that is a mainstay in other sports.

By William Wayland
Rotational Slams Replace Wall Throws for On‑the‑Go Golfers
SocialMar 25, 2026

Rotational Slams Replace Wall Throws for On‑the‑Go Golfers

Wall throws are great, but golfers can’t always do them in their gym, garage or home gym. A great substitute is rotational slam or floor throw. Demo’s here by @elliottjenkins_golf we often encounter this problem on the road so floor...

By William Wayland
X Enables Global Coaching Reach Beyond Anglo Limits
SocialMar 25, 2026

X Enables Global Coaching Reach Beyond Anglo Limits

I’m based in UK but most of my audience is in the US, then UK, Japan (growth market) respectively. S&C & performance coaching industry is heavily US facing because of market opportunities I need to have reach beyond just the...

By William Wayland
Your Grip Sets the Tone for Every Lift
SocialMar 24, 2026

Your Grip Sets the Tone for Every Lift

Grip is the interface. Crush it hard and irradiation transmits up the chain shoulders lock, core braces, the whole lift tightens. Gentle grip sets a soft tone. Tight grip sets a strong one. It might seem simple but setup with...

By William Wayland
Supine “Arm Drag” Rows Boost Rhomboids and Back Thickness
SocialMar 23, 2026

Supine “Arm Drag” Rows Boost Rhomboids and Back Thickness

Supine rows especially with this set-up have always felt good for Rhomboids and general back thickness. One of my MMA clients used to call these “Arm Drag” rows. https://t.co/Cu5zczg11s

By William Wayland
Set Night Thermostat to 15°C for Deeper Sleep
SocialMar 23, 2026

Set Night Thermostat to 15°C for Deeper Sleep

Turning your thermostat down to 15°C (about 59°F) at night is one of the simplest, most evidence-based “sleep performance hacks” available and it works because it directly supports your body’s natural biology. Your core body temperature needs to drop by around...

By William Wayland
Transformation Requires Relentless Incremental Force, Not Magic
SocialMar 22, 2026

Transformation Requires Relentless Incremental Force, Not Magic

Transformation isn't magic or motivation; it's incremental force applied relentlessly against resistance until the resistance yields.

By William Wayland
Seasonal Training: Embrace Bodybuilding with Heavy Front Squats
SocialMar 22, 2026

Seasonal Training: Embrace Bodybuilding with Heavy Front Squats

I’m currently in a bodybuilding phase and I’m quite enjoying the shift in focus. Training should be seasonal in some respects. I’m still using intensive methods, heavy front squats and RDLs are a mainstay. I’m keen on ‘Bus bench vs...

By William Wayland
Wood‑Fired Sauna Beats Electric: Worth the Journey
SocialMar 22, 2026

Wood‑Fired Sauna Beats Electric: Worth the Journey

Took the time to visit Elm Sauna this morning, wood fired saunas are harder to find in the UK so when I chanced open the flyer for this I couldn’t resist. Tucked away near Burnham-on-crouch. Morning group session for an...

By William Wayland
Wrangler vs Jimny: Choose Your Off‑Road Fighter
SocialMar 22, 2026

Wrangler vs Jimny: Choose Your Off‑Road Fighter

Full-size Wrangler and fun-size Jimny. Pick your fighter. 🥊 Out on the lanes this morning. https://t.co/MJaZK2CXqe

By William Wayland
Tailor Neck Training to Injury, Rehab, Performance Needs
SocialMar 21, 2026

Tailor Neck Training to Injury, Rehab, Performance Needs

Neck training is partly a battle of consciousness-raising and appreciating the difference between neck training for injury prevention, rehab, and performance enhancement as well as identifying the needs of the athlete and their sport neck performance requirements.

By William Wayland
Pushed Through Laziness: Front Squats for Brunch
SocialMar 20, 2026

Pushed Through Laziness: Front Squats for Brunch

Didn’t feel like training this morning, trained anyway. Front Squats for Brunch. Warmups then 3 x 3. https://t.co/uo3pTNjfNn

By William Wayland
Minimalist Workouts Deliver Maximum Performance
SocialMar 18, 2026

Minimalist Workouts Deliver Maximum Performance

Distillate workouts Warmup - few jump & hops Front Squat Bench Press Rows Curls You train long enough you learn what gets you maximum running at a minimum. https://t.co/VpFYNAgh0k

By William Wayland
Power Lunch: Heavy Narrow‑Stance RDLs, 5×10
SocialMar 18, 2026

Power Lunch: Heavy Narrow‑Stance RDLs, 5×10

Lunch time lift. Narrow stance RDL with heaviest DBs I could find 5 x 10 https://t.co/c1eRbHIxuf

By William Wayland
Elastic Tissues Store and Release Energy Within the Body
SocialMar 17, 2026

Elastic Tissues Store and Release Energy Within the Body

Elastic tissues aren't isolated; they're part of a messy, damped, energy-leaking body. What they do is store a chunk of it temporarily as stretch, twist, or shear then dump it back out as recoil.

By William Wayland
Consistent Training Shows Small Efforts Yield Big Change
SocialMar 16, 2026

Consistent Training Shows Small Efforts Yield Big Change

S&C is pretty rad, we are able to manipulate our physical capabilities if we challenge them consistently. Consistency in physical training reveals itself as a microcosm of the broader principle that incremental, persistent efforts lead to meaningful transformation in...

By William Wayland
Swiss Ball Jump Outperforms Squat Jump in Speed
SocialMar 16, 2026

Swiss Ball Jump Outperforms Squat Jump in Speed

I'd need to see it compared to band accelerated. As the exercise used "below the thigh" isn't how I have ever seen anyone do it in the weight room. https://t.co/iMgBsge8dD

By William Wayland
Science Over Stories: Debunking Bodybuilding Myths
SocialMar 16, 2026

Science Over Stories: Debunking Bodybuilding Myths

From Anecdote to Evidence: Dispelling Myths in Bodybuilding and Physique Sports ... : Strength & Conditioning Journal https://t.co/PsfDv8G23e

By William Wayland
Longevity Comes From Early, Consistent, Purposeful Hard Work
SocialMar 15, 2026

Longevity Comes From Early, Consistent, Purposeful Hard Work

Longevity isn't about avoiding hard work, it's about doing the right hard work early and often.

By William Wayland
Front Rack Lunges & Snatch Grip RDL: Underrated Man Makers
SocialMar 15, 2026

Front Rack Lunges & Snatch Grip RDL: Underrated Man Makers

In a world of never ending variants… 1. Front Rack Reverse Lunges 2. Snatch Grip RDL/Deadlift Getting Slept on, dare I say it “man makers”.

By William Wayland
90% Compliance Boosts Scores, Earning Golfers' Trust
SocialMar 14, 2026

90% Compliance Boosts Scores, Earning Golfers' Trust

“one of the kids at 90% compliance went from 105 ish to 116 maximum” ⛳️ Golfers trust the program.

By William Wayland
Heavy, Intentional Training Builds Strength and Prevents Injuries
SocialMar 13, 2026

Heavy, Intentional Training Builds Strength and Prevents Injuries

True performance training doesn't hide behind 'injury prevention' labels, it's bold, heavy, and intentional. When you chase real force production with quality reps at 80%+, the body adapts robustly; the injuries often prevent themselves as a byproduct. Golfers, fighters, and...

By William Wayland
Smart, Hard Training Beats Injury‑Prevention Exercises in Golf
SocialMar 12, 2026

Smart, Hard Training Beats Injury‑Prevention Exercises in Golf

Golfers often train neither smart nor hard. Golf fitness and its ‘injury prevention’ frame has a lot to answer for. Often repurposed rehab. ‘Injury prevention exercises’ are often not performance enhancing but performance enhancing training is often injury preventing.

By William Wayland
Conditioning Must Evolve With Training Age in MMA
SocialMar 11, 2026

Conditioning Must Evolve With Training Age in MMA

Much like with strength, speed & power training. Conditioning will look different with training age. In combat sports the aerobic base or work capacity you needed early on is not what you need later. MMA fighters in particular are involved...

By William Wayland
Athletes Flee UK Over Heavy Tax on Prize Money
SocialMar 11, 2026

Athletes Flee UK Over Heavy Tax on Prize Money

I'm in the privileged position of having many pro athletes as clients and friends. Many have thrown up their hands and decided to leave the UK. As a professional golfer for instance, £1 million in prize money is treated...

By William Wayland
RDLs Match Nordics in Hamstring Strength, Offer Systemic Benefits
SocialMar 11, 2026

RDLs Match Nordics in Hamstring Strength, Offer Systemic Benefits

"For a long time it was thought that RDL’s only really impact hamstring strength and tissue quality at the proximal end and in that case many coaches would use Nordic hamstring curls to strength hamstrings at the distal end. This led...

By William Wayland
Upper Pull Strength: Foundation for Grappling Success
SocialMar 9, 2026

Upper Pull Strength: Foundation for Grappling Success

I’ve worked with hundreds of grapplers and something we never slacked on was upper pulling strength. I emphasise a general to specific preparation model starts with building a broad foundation of strength, endurance, and movement patterns. It then progresses toward...

By William Wayland
Fast Cue Boosts Force; Height Cue Lengthens Time
SocialMar 9, 2026

Fast Cue Boosts Force; Height Cue Lengthens Time

What you say matters; counter movement jump cueing. “jump as high as possible” (CMJ-H), “jump as fast as possible” (CMJ-F), and “jump to the best of your ability” (CMJ-N) The CMJ-F condition elicits an increase in force production, whereas CMJ-H and...

By William Wayland
Supramaximal Isometric RDL Boosts Posterior Chain Strength
SocialMar 9, 2026

Supramaximal Isometric RDL Boosts Posterior Chain Strength

𝐒𝐮𝐩𝐫𝐚𝐦𝐚𝐱𝐢𝐦𝐚𝐥 𝐈𝐬𝐨𝐦𝐞𝐭𝐫𝐢𝐜 𝐑𝐃𝐋 A supramaximal Romanian Deadlift (RDL) held at the knee is an advanced strength training variation that uses loads exceeding your one-rep maximum (1RM), typically 105-125% or more, to target the posterior chain, primarily the hamstrings, glutes, erectors, and...

By William Wayland
Effective Recovery Requires Real Demand and Strong Foundations
SocialMar 8, 2026

Effective Recovery Requires Real Demand and Strong Foundations

While recovery strategies can be effective, their success hinges on two key factors: First, there must be a genuine demand for recovery, meaning your training or athletic pursuits need to be sufficiently challenging and intense. Second, your overall lifestyle foundation has to...

By William Wayland
Golf Core Must Handle Eight‑times Body‑weight Loads.
SocialMar 7, 2026

Golf Core Must Handle Eight‑times Body‑weight Loads.

A lot of golf core training is an underloaded faff, the core needs to respected and loaded thusly. Golfers lumbar has to tolerate loads up to eight times body weight, alongside significant shear, torque, and lateral bending. https://t.co/S116tZZ1VW

By William Wayland
Bent‑over Rows Are Fading—
SocialMar 5, 2026

Bent‑over Rows Are Fading—

We don’t talk about the disappearance of the bent over row enough. 5 x 5 lunchtime today. https://t.co/SwES1NaMQh

By William Wayland