AI-enhanced bots materially raise the risk and effectiveness of online disinformation campaigns, undermining public trust and complicating moderation for platforms, regulators and businesses. The shift makes detection and attribution harder, increasing potential reputational, political and security impacts.
The video explains how social media ‘botnets’—operator-controlled networks of fake accounts—are increasingly using large language and image models to mimic human behavior, generate original posts, images and tailored comments, and coordinate narratives. Using a local demo platform, the presenter shows bots producing a convincing post and threaded comments to gaslight users into believing a fabricated ‘aliens invading the UK’ event. The clip contrasts older rule-based bots, which were easier to spot, with modern AI-driven bots that interpret context, craft nuanced replies and amplify false content. It highlights how automation now handles content selection, generation and engagement to make disinformation seem authentic and viral.
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