Account Manager

Why It Matters

The position offers rare front‑row exposure to the booming creator‑led performance marketing sector, building a skill set that’s highly prized by growth‑focused startups and media firms.

Key Takeaways

• Single Source partners with brands like Masa Chips, VanMan, Cowboy Colostrum
• Account Manager handles prospecting, campaign execution, analytics, and operations
• Direct access to CEO provides high‑exposure decision‑making experience
• Requires 1‑3 years agency or startup marketing experience
• Compensation includes competitive salary plus performance‑based upside

Pulse Analysis

The creator economy has reshaped how brands reach consumers, with podcast ad spend projected to exceed $2 billion in the U.S. this year and YouTube advertising continuing double‑digit growth. Single Source positions itself at the intersection of content, data, and distribution, helping high‑growth consumer brands such as Masa Chips and NicNac Naturals leverage host‑read ads and creator integrations to drive measurable revenue. By focusing on performance‑driven media buying, the agency taps into advertisers’ demand for transparent ROI and scalable audience engagement.

The Account/Operations Manager role is a cross‑functional hub that touches every stage of a campaign. From researching prospective brand partners and building outreach pipelines to coordinating timelines, managing deliverables, and tracking downloads, views, and conversions, the hire will develop a holistic view of modern media buying. Daily tasks include constructing internal dashboards, reviewing creative assets for quality, and collaborating with creators to refine ad reads. Familiarity with tools like Google Sheets, HubSpot, and analytics platforms accelerates workflow efficiency and data‑driven decision making.

Beyond the immediate responsibilities, the position serves as a fast‑track to senior growth roles. Direct interaction with the CEO provides strategic insight into scaling operations, performance‑based budgeting, and creator monetization models. As more DTC brands allocate budget to podcast and YouTube placements, professionals who master this blend of prospecting, execution, and analytics become scarce commodities. Candidates who excel will find their expertise in high demand across startups, media agencies, and e‑commerce firms seeking to harness the creator economy’s momentum.