Startup CPG

Startup CPG

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Independent community and insights for emerging food & beverage brands.

Choosing a Formulator 101: Demo of Our New Product Developer Directory | Startup CPG Webinar
VideoApr 2, 2026

Choosing a Formulator 101: Demo of Our New Product Developer Directory | Startup CPG Webinar

The Startup CPG webinar unveiled a new Product Developer Directory—a searchable database that matches consumer‑product‑goods (CPG) brands with food scientists, formulators and product developers. Daniel explained that the Slack community of 35,000 members repeatedly asks for formulation help, exposing a slow,...

By Startup CPG
Non-UPF Verified 101: The Why and How of the New Certification | Startup CPG Webinar
VideoApr 2, 2026

Non-UPF Verified 101: The Why and How of the New Certification | Startup CPG Webinar

The webinar introduced the new Non‑UPF Verified certification, a third‑party label designed to help consumers identify foods that are not ultra‑processed. Organized by the Non‑GMO Project and hosted by Startup CPG, the session explained why the standard was created, how...

By Startup CPG
Founders & Funders Roadshow Q&A | Startup CPG
VideoMar 27, 2026

Founders & Funders Roadshow Q&A | Startup CPG

The Founders & Funders Roadshow Q&A introduced Startup CPG’s new traveling event series, an extension of the December New York summit. Daniel, the founder, explained that the roadshow brings together early‑stage consumer‑goods brands and a curated pool of active venture...

By Startup CPG
Grocery Outlet 101: Closeout and Everyday Opportunities | Startup CPG Webinar
VideoMar 25, 2026

Grocery Outlet 101: Closeout and Everyday Opportunities | Startup CPG Webinar

The Startup CPG webinar highlighted Grocery Outlet’s pivotal role as a rescue channel for consumer‑packaged‑goods (CPG) brands facing excess or near‑expiry inventory. Founder Daniel explained how the retailer’s willingness to purchase closeout stock saves brands from costly destruction fees and...

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Packaging Spotlight: Caps & Closures with Silgan Closures | Startup CPG Webinar
VideoMar 25, 2026

Packaging Spotlight: Caps & Closures with Silgan Closures | Startup CPG Webinar

The Startup CPG webinar featured Silgan Closures’ experts Dustin Vance and Jeremy Yaka, who walked early‑stage food‑and‑beverage brands through the critical role of caps and closures in preserving product integrity and supporting brand differentiation. The session catalogued the full Silgan portfolio—from...

By Startup CPG
Amazon Best Practices | Startup CPG Webinar
VideoMar 25, 2026

Amazon Best Practices | Startup CPG Webinar

The Startup CPG webinar, hosted by founder Daniel and agency partner Rugved of Daybreak, walked CPG founders through practical Amazon selling tactics, promising concrete, data‑driven guidance rather than generic strategy. The core lesson was to validate demand before launching. Using Helium 10,...

By Startup CPG