The Official SaaStr Podcast

The Official SaaStr Podcast

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Founders and investors share how they scaled SaaS businesses to $100M+ ARR.

SaaStr 825: How the AI Era Has Directly Impacted Marketing and Sales with Snowflake's CMO and Founding CRO
PodcastOct 15, 20250 min

SaaStr 825: How the AI Era Has Directly Impacted Marketing and Sales with Snowflake's CMO and Founding CRO

In this episode, Snowflake’s founding CRO Chris Degnan and CMO Denise Persson explain how the AI era has reshaped the company’s culture, security posture and data‑first strategy, enabling both marketing and sales teams to automate busywork and deliver more personalized experiences....

By The Official SaaStr Podcast