Amazon Marketing Cloud Just Got a Lot More Powerful — Here’s What to Know
•October 28, 2025
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MarTech Series•Oct 28, 2025
Why It Matters
By providing actionable, privacy‑compliant LTV‑focused metrics, AMC enables advertisers to shift spend toward acquiring high‑value new customers, improving long‑term ROI and reshaping the e‑commerce advertising playbook.
Amazon Marketing Cloud Just Got a Lot More Powerful — Here’s What to Know
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