B2B Growth Pulse Daily Digest

B2B GROWTH PULSE

Sunday, May 31, 2026

Market Intelligence for B2B Growth Professionals


🎯 Today's B2B Growth Pulse

Zocks and Jump secure AI‑assistant partnerships to boost advisor productivity

Zocks has struck an exclusive AI‑assistant partnership with Hightower, extending across its 650‑advisor network that manages roughly $352 billion. Jump was selected as the AI operating system for Equitable Advisors, embedding intelligence throughout the firm’s client‑workflow stack. Both firms claim the integrations save advisors more than 10 hours per week.

⭐ Big Story of the Day

Polymarket Plugs Into OneFootball's 645M-Fan Network Two Weeks Before the World Cup

Polymarket Plugs Into OneFootball's 645M-Fan Network Two Weeks Before the World Cup

Polymarket announced an exclusive partnership with OneFootball, embedding its prediction‑market exchange inside the football app that serves over 200 million monthly active users and a broader 645 million‑fan ecosystem. The deal, timed two weeks before the 2026 FIFA World Cup, marks Polymarket’s seventh major soccer partnership in 2026 and its first media‑app distribution agreement. Sports markets already account for 39% of Polymarket’s volume, with World Cup contracts generating more than $1.2 billion in trading, and the OneFootball integration converts its OFC token and BALLS rewards into real‑money betting. The collaboration arrives amid intensified regulatory focus on prediction markets in the United States.

Source: The Defiant

💬 Top B2B Growth Social Posts

Tweet by @VinayKrKatiyar

Tweet by @VinayKrKatiyar

The retention number that actually matters isn't logo retention. It's account expansion. Clients who renew at the same scope are leaking value. Clients who renew at 1.5x scope are confirming the work. If nobody at your agency is expanding contracts, the work isn't deep enough.

by Vinay Katiyar
#ai #agents #agenticcommerce | Tom Pick

#ai #agents #agenticcommerce | Tom Pick

So...what was my favorite pitch? Last week I posted about the amazing lineup of speakers Graeme Thickins pulled together for the Startup Showcase at the MinneAnalytics Data Tech event. I left my favorite presentation as a cliffhanger. Hang no more. Agent Agnes is a world-changer for SMBs. As founder Janahan Rajaratnam (Jan) explained, for the past several years, small businesses have relied on visibility in Google search to get found by prospective customers. Over the next few years, AI Agents will change that. People will no longer type "best pizza near me" into a Google search box, they'll just ask their AI agent (on their phone, smart speaker, whatever) to find it. Businesses that don't have an AI agent of their own to respond will be like companies without websites today. They'll miss opportunities they don't even know exist. Agent Agnes solves that. Go ahead, try it out (see link in comments). It literally takes about a minute. Call your Agnes Agent once you receive your phone number (note that the voice in the paid version sounds less AI-ish than the free one). Get ahead of the curve. Make sure AI agents can find your business tomorrow. #AI #agents #agenticcommerce

by Tom Pick