Top A/NZ Hitachi Vantara Partners Recognised for FY25

Why It Matters

The awards validate Hitachi Vantara’s strengthening partner ecosystem, which accelerates market penetration and revenue growth in the ANZ hybrid‑cloud space. Robust channel performance also speeds adoption of AI‑ready infrastructure for enterprise customers.

Key Takeaways

• Cordant achieved Rising Star with significant digital infrastructure revenue surge
• The Missing Link secured most new logos after one year in channel
• Ethan Global posted 160% YoY growth, earning Elite Partner status
• Hitachi expanded channel incentives and MDF, driving regional net new logos

Pulse Analysis

Hitachi Vantara’s partner program has become a cornerstone of its growth strategy in Australia and New Zealand. By rewarding five distinct partners at the ANZ Exchange 2026, the vendor signals that channel collaboration is essential for scaling its storage, data‑infrastructure and hybrid‑cloud offerings. The ceremony also showcases how a diversified partner mix—ranging from emerging firms like Cordant to seasoned alliances such as Broadcom’s Brocade division—delivers complementary expertise that broadens market reach and deepens customer trust.

The award winners illustrate emerging trends in the ANZ tech landscape. Cordant’s rapid revenue surge reflects strong demand for digital‑infrastructure solutions as enterprises modernize legacy environments. The Missing Link’s ability to secure the most new customer logos after just one year highlights the appetite for turnkey, AI‑ready infrastructure. Meanwhile, Ethan Global’s 160% year‑on‑year growth underscores the rising importance of private‑cloud services, positioning the partner as a key driver of Hitachi’s AI and cloud ambitions. AGFA HealthCare’s growth accolades and Brocade’s technology‑alliance win further demonstrate how specialized expertise—healthcare data compliance and high‑performance SAN fabrics—continues to fuel niche market expansion.

Hitachi’s commitment to channel investment is evident in its expanded incentive programs, such as the Run‑to‑Win sales contest, and increased market‑development funds. These initiatives lower the barrier for partners to acquire new logos, accelerate solution deployment, and improve profitability. As competitors intensify their own partner strategies, Hitachi’s focus on funded headcount and MDF positions it to capture a larger share of the ANZ hybrid‑cloud and AI infrastructure market, reinforcing its long‑term revenue trajectory.