Confessions of a B2B Entrepreneur
Tom Hunt: The Guy Who Makes $4 Million From Podcasts (Success Clues)
AI Summary
In this episode, Sam Winsbury interviews Tom Hunt, founder and CEO of the remote B2B podcast agency Fame, about how he built a £4 million ARR business by prioritizing client retention over acquisition. Hunt explains his low‑cost, no‑office model, "no‑brainer" pricing, and a leadership strategy that promotes managers from within to handle high‑leverage tasks while he focuses on strategic acquisitions. He also warns that diversifying into software and extra service lines diluted his focus and slowed growth, underscoring the importance of staying laser‑focused on the core offering.
Episode Description
In this episode of Confessions of a B2B Entrepreneur, host Sam Winsbury is joined by Tom Hunt, Founder and CEO of Fame, who details the counter-intuitive strategy behind scaling his remote B2B podcast agency to over £4M ARR. Tom reveals how he obsessively focuses on client retention as the foundation for growth, enabling him to run a low-cost operational model (zero office, minimal ads) to ensure "no-brainer" client pricing. He explains his shift to a CEO role focused on strategic acquisitions and high-leverage problems, detailing his unique remote leadership approach: promoting the entire management team internally from entry-level. Crucially, Tom shares the biggest mistake that slowed his growth: a painful lack of focus from attempts to build software and expand service lines outside his core offering.
Show Notes
Tom Hunt: The Guy Who Makes $4 Million From Podcasts (Success Clues)
November 27, 2025
In this episode of Confessions of a B2B Entrepreneur, host Sam Winsbury is joined by Tom Hunt, Founder and CEO of Fame, who details the counter‑intuitive strategy behind scaling his remote B2B podcast agency to over £4 M ARR. Tom reveals how he obsessively focuses on client retention as the foundation for growth, enabling him to run a low‑cost operational model (zero office, minimal ads) to ensure “no‑brainer” client pricing. He explains his shift to a CEO role focused on strategic acquisitions and high‑leverage problems, detailing his unique remote leadership approach: promoting the entire management team internally from entry‑level. Crucially, Tom shares the biggest mistake that slowed his growth—a painful lack of focus from attempts to build software and expand service lines outside his core offering.
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