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B2B GrowthVideosProgram Overview: Embrace Complaints & Boost Your Business
B2B Growth

Program Overview: Embrace Complaints & Boost Your Business

•August 8, 2024
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Jay Baer
Jay Baer•Aug 8, 2024

Why It Matters

Companies that systematically embrace and remediate complaints can reduce churn, improve loyalty, and outflank competitors; this program provides a targeted playbook and real-world examples to operationalize that opportunity quickly.

Summary

The program argues that rising customer complaints are an underused growth lever and offers a research-backed framework for turning dissatisfaction into competitive advantage. Drawing on proprietary research and examples from a best-selling author’s work with major brands, it explains who complains (and publicly) versus who suffers in silence, and prescribes specific, actionable service interventions. Sessions are customized to industry contexts and include proven recommendations to resolve internal and external customer dilemmas. The presenter promises tangible results—improved retention and business growth—delivered with engaging, practical teaching.

Original Description

Program overview of: Embrace Complaints & Boost Your Business by keynote speaker Jay Baer.
Haters aren’t your problem—ignoring them is.
In today's climate of complaint, people are more vocal with their dissatisfaction, making it feel like you're constantly managing negativity. But this rise in complaints actually presents a tremendous opportunity for growth.
In "Embrace Complaints and Boost Your Business," Jay Baer delves into The Science of Complaints—exploring why and where your customers (and team members) voice their dissatisfaction and how to convert it into a powerful business edge.
This eye-opening presentation equips attendees with critical steps to retain and delight customers in a disrupted era, where customer service has become a spectator sport.
Jay also shares strategies for effectively handling feedback, including negativity from colleagues and teammates, transforming discord into collaboration and growth.
All attendees will be taught a proven framework (developed by Jay in his work for hundreds of major brands) that provides specific, actionable tactics and techniques that can be implemented immediately.
JayBaer.com
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