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B2B GrowthVideosProgram Overview: Time Is Money: How to Exceed Customers' Need for Speed
B2B Growth

Program Overview: Time Is Money: How to Exceed Customers' Need for Speed

•August 8, 2024
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Jay Baer
Jay Baer•Aug 8, 2024

Why It Matters

Faster responsiveness is a measurable competitive advantage that can boost conversion and customer acquisition; companies that optimize speed internally and externally can capture market share and revenue. Applying AI and a structured internal framework lets businesses meet escalating customer expectations and turn time savings into profit.

Summary

The program 'Time is Money: How to Exceed Customers' Need for Speed' presents research showing responsiveness drives revenue—two-thirds of customers now value speed as much as price and over half choose the first responder regardless of cost. The host argues that giving customers time — by being faster and reducing delays — translates directly into increased sales, while costing customers time reduces revenue. The session outlines practical tactics including AI-enabled touchpoints and an internal 'six-piece Time to Win' framework to align operations with external responsiveness. It promises industry-tailored examples, immediate takeaways, and actionable steps to improve speed across the customer journey.

Original Description

Program overview of Time is Money: How to Exceed Customers' Need for Speed from keynote speaker Jay Baer.
How long are you willing to wait? If you’re like most of your customers, the answer is very little. In today's fast-paced market, your customers are deciding to buy from you based on how quickly you respond to their needs.
Speed is not just a luxury; it's a critical factor driving purchase decisions.
In "Time IS Money: How to Exceed Customers' Need for Speed," Jay Baer explores why over half of customers choose businesses that respond first, even at a higher price.
Discover why 2/3 of customers rate speed as important as price.
This engaging presentation will arm you with actionable insights and strategies to outpace your competition, exceed customer expectations, and turn speed into your ultimate competitive advantage.
All attendees will be taught a proven framework (developed by Jay in his work for hundreds of major brands) that provides specific, actionable tactics and techniques that can be implemented immediately.
JayBaer.com
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