YouGov
About YouGov
YouGov is a global data analytics and market research company that collects consumer opinions through an online panel to deliver insights for brands, agencies, and public affairs. It provides services such as audience intelligence, brand tracking, market and category intelligence, and persona creation, with coverage across multiple sectors including retail, health, media, technology, government, and travel. The company operates worldwide, offering political polling, customer insights, and data-driven analysis to inform strategy and decision-making.
Recent News
ESPN’s YouTube Clip Crew Built an Empire With Billions of Views
Where Nike’s Marketing Comeback Is Stumbling — and Where It Can Still Win
Snapchat Releases Next Phase of ‘Say It in a Snap’ Campaign in Australia
We Should Have Let Kanye Play
Southeast Asia Wants Children Off Social Media. Will It Work?
Finding Qualified Candidates Tops Recruitment Challenges for UK Employers
Waymo Launches Autonomous Ride‑hailing Trials in London with Safety Drivers
From Skipping to Scrolling: ‘Bega Girl’ Reinvented for New Campaign
SOF-Ening the ICE: The Domestication of Special Warfare
UK Revives National Digital ID Plan With Digital Access to Services Bill
Ethical Clothing Australia Urges Local Manufacturing for Brisbane 2032 Olympic and Paralympic Uniforms
I Tested Allergy Supplements for a Whole Month. These Are the Ones That Helped Me Survive My Outdoor Runs.
How to Profit From the Global Leisure and Travel Boom
A Walmart Competitor Is Expanding in This Key State
UK Public Mostly Happy with ‘Age Verification’ Laws, Campaigners Less So
In Britain, a New Law Targeting a Beloved Vice Would Shock Americans. I Surprised Myself With My Reaction.
Stablecoins Gain Ground for Paychecks and Daily Spending: BVNK Report
Global Fintech Adyen and Raptor Join Forces to Streamline Business Processes in Singapore’s Retail Sector
As Upfront Negotiations Near, Buyers Chart Path Through Complex Sports Market
"Botched" Brexit: Should Britain Rejoin the EU?
Inside the Kotex Brand Overhaul
Kraft Heinz’s Biggest Portfolio Campaign to Date Celebrates America250
Subway Launches $5‑Under Value Menu to Stem Sales Decline
Ben Shapiro Dismisses Anti‑Trump Podcasts as Negligible Threat to GOP Base
Fidelity Names Three Spending Habits Costing You a Fortune
New Iran Leadership More Extreme, Israeli Intelligence Concludes
Half of U.S. Parents Report Depression Symptoms in 2026 Survey
The Highest-Quality Fast Food Chain Is This Southern Gem, According To Report
KFC Rolls Out $10 ‘Bucket of the Day’ Family Menu to Revive U.S. Sales
Your Customers Aren’t Keen on that Customer Service Chatbot You Introduced – Here's Why
South African Workers Love Their Jobs, but Younger Employees Are Still Looking
H‑E‑B Opens 25‑Acre Store in Royse City, Challenging Walmart’s Grocery Share
Affluent India Shifts to Experience-Led Spending, Travel Accounts for 58% of Discretionary Wallet: Report
Dining Out Is Getting Pricier — Here Are the 5 Cities Where It Costs the Most (and Least)
Global Survey Finds 19‑Point Gap Between Workers' Training Priorities and Employer Perception
Canada-Mexico Air Travel Hits Record Highs: Why Canadians Are Boycotting the U.S.
US Agentic Sales to Reach $1T by 2030: Report
When Did Northern Soul Get so Southern?
Iconic Skipping Girl Reimagined as ‘Scrolling Girl’ in Dairy Farmers’ Call to Get Aussie Kids Moving Again in New Campaign via The Royals
Anchor ‘Absolutely Buttered’ for Havas London Ad Debut
The US and Israel Ostracized by the Global Community
Republicans Still Not Sold on Cuba Action
Washington's $100 Phone‑Free Month Cuts Screen Time by One‑Third for Young Adults
AI Minister Kendall Says She Doesn't Use AI at Work
Less Than 40% of Us Recycle Old Tech. Some Are Even Taking a Risky Route, CNET Finds
Voters in Wales Failed by Inaccurate UK Media Reports on Devolved Issues, Study Finds
How Every 2026 Best Picture Nominee Will Feature ASL Interpretation Ahead of the Oscars
Three-Quarters of Retail Managers Would Rather Not Manage People
Value Menus Are the Top Driver of Frequency for QSR Diners
CBS/YouGov Poll Finds 75% Say Incomes Lag Inflation, Two‑Thirds Blame Trump’s Policies
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