Ben Bajarin

Ben Bajarin

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CEO and Principal Analyst at Creative Strategies; covers consumer tech devices, PCs, wearables, and semiconductors.

Skipping the DTC Playbook, They Launched Soft Basics
SocialMar 31, 2026

Skipping the DTC Playbook, They Launched Soft Basics

They didn’t follow the DTC playbook and get into soft joggers, short shorts, quarter zips, soft polos, etc.. 😂

By Ben Bajarin
Understanding 800VDC: Shaping Data Center Power Future
SocialMar 30, 2026

Understanding 800VDC: Shaping Data Center Power Future

Tomorrow on @DiligenceStack Primer on 800vDC and how to think about the future of power in the data center. https://t.co/HIMjUJ0hIB https://t.co/5Bpqj83kUT

By Ben Bajarin
Enterprise AI Adoption Still Under 7%, Not Fully Deployed
SocialMar 27, 2026

Enterprise AI Adoption Still Under 7%, Not Fully Deployed

Definitely a fad. Fewer than ~7% of enterprises have deployed AI at any kind of scale. 0% fully deployed. https://t.co/DePSverGtr

By Ben Bajarin
H100 GPUs Skyrocket in Price, Supply Remains Scarce
SocialMar 27, 2026

H100 GPUs Skyrocket in Price, Supply Remains Scarce

Lots of SKUs of H100 commanding much higher prices. Inference has moved to N-2,3 etc compute hardware. And we don’t have nearly enough.

By Ben Bajarin
Future Silicon Will Be Built for Agentic AI
SocialMar 27, 2026

Future Silicon Will Be Built for Agentic AI

From here on out, all silicon architecture designs will be designed with agentic AI in mind. Basically, all silicon becomes agentic workload-focused.

By Ben Bajarin
Compute Gap Vast; AMD Poised to Fill It
SocialMar 27, 2026

Compute Gap Vast; AMD Poised to Fill It

The compute gap is very large. I'd love to come up with an estimate of how large, will try, but its large. NVIDIA alone can't fill the gap, not sure even TPU scale can help fill the gap at...

By Ben Bajarin
MicroStrategy Discusses BE Strategy with Applied Materials
SocialMar 26, 2026

MicroStrategy Discusses BE Strategy with Applied Materials

MS on $BE Had a long chat with folks at AMAT on all this last month. https://t.co/KWTiLzZLV5

By Ben Bajarin
TSMC's CoWoS Pattern Drives Silicon Photonics Growth
SocialMar 26, 2026

TSMC's CoWoS Pattern Drives Silicon Photonics Growth

Had a lot of optical discussions at GTC last week. While it may not be one foundry to rule them all, we still think all roads will lead back to TSMC. TSMC COUPE: Why the CoWoS Pattern Is Repeating...

By Ben Bajarin
Optical Supply Gap Hits 20‑30% Amid Rapid 800G Demand
SocialMar 25, 2026

Optical Supply Gap Hits 20‑30% Amid Rapid 800G Demand

Interesting interview with a Sr Engineer in networking at AWS. Optical is ramping fast. Looking to shift to 1.6T but still can't get all the capacity they need at 800G. Diversified across vendors with InnoLight currently the most share....

By Ben Bajarin
TurboQuant: When It Hurts vs Helps Memory Demand
SocialMar 25, 2026

TurboQuant: When It Hurts vs Helps Memory Demand

Ok, class, listen up. Your homework today is to come up with scenarios where TurboQuant is negative to memory demand and scenarios where it may actually boost memory demand.

By Ben Bajarin
Conversational Maps Redefine Everyday Navigation with Gemini
SocialMar 25, 2026

Conversational Maps Redefine Everyday Navigation with Gemini

Just used Gemini in Google Maps to find a stop on my way home from SF and it’s amazing. How did we live without conversational maps.

By Ben Bajarin
Agentic CPUs Drive Datacenter Growth Amid Specific Workloads
SocialMar 24, 2026

Agentic CPUs Drive Datacenter Growth Amid Specific Workloads

In this report, we detail why, and what workloads specifically, are causing the datacenter CPU growth cycle. A new architecture emerges as agentic native CPUs find their place in the market. Report: Secret Agent CPU https://t.co/jjdrB3k1Bt

By Ben Bajarin
Arm Projects $100B AI CPU Market by 2030
SocialMar 24, 2026

Arm Projects $100B AI CPU Market by 2030

$arm believed the dollar TAM for Arm IP, subsystems, and their AGI CPU is ~100b. That’s across customer dollars and agentic CPU dollars down their merchant solution. We do believe the new CPU server TAM across scenarios range from...

By Ben Bajarin
Purpose‑Built CPUs Drive New Cloud‑Native and Agent‑Native Markets
SocialMar 24, 2026

Purpose‑Built CPUs Drive New Cloud‑Native and Agent‑Native Markets

Purpose designed CPU for agentic workloads is the reason we will have cloud (web software) native data center CPUs and then agent native CPUs as a greenfield growth category. Good for everyone making CPUs whether Arm or x86. https://t.co/lfWNEf64U5

By Ben Bajarin
ARM Expands From IP Licensing to Chips, Boosting Revenue
SocialMar 24, 2026

ARM Expands From IP Licensing to Chips, Boosting Revenue

$arm CEO @renehaas237 emphasizing @arm now sells IP, complete subsystems, and now chips. Tapping into a much larger revenue pool than just licensing should bring $$ upside faster than most have modeled. https://t.co/VKPOyqBzLS

By Ben Bajarin
Heavy Computing Demands Lots of CPU Power
SocialMar 23, 2026

Heavy Computing Demands Lots of CPU Power

Also, since I’m publishing on this topic tomorrow… computer use require A LOT of CPUs.

By Ben Bajarin
Excited to See Arm Ecosystem Unveiled at Upcoming Event
SocialMar 23, 2026

Excited to See Arm Ecosystem Unveiled at Upcoming Event

I’ll be there. Looking forward to the news and seeing a large part of the Arm ecosystem on display.

By Ben Bajarin
TSMC to Depend Heavily on OSATs for Capacity
SocialMar 22, 2026

TSMC to Depend Heavily on OSATs for Capacity

I do genuinely enjoy some of the company names on Asian exchanges that literally make clear what they do. Global Wafers is another one. That said, TSMC is going to lean heavily on OSATs for capacity support. Interesting times....

By Ben Bajarin
Long‑term Supply Contracts Now Standard Through 2028
SocialMar 22, 2026

Long‑term Supply Contracts Now Standard Through 2028

Yep, and through 2028 now at least. Everyone in the supply chain we talk to is noting how LTA's extend with every customer conversation. Now multi-year is the standard--which is something if you know historical memory supplier agreements.

By Ben Bajarin
Elon’s 100k WPM
SocialMar 22, 2026

Elon’s 100k WPM

Still think he was better of JVing with Intel foundry. He will struggle to get ASML machines, even if @substrate is invlolved it is many years before this 100k WPM is remotely possible. I'm sure Elon is taking the...

By Ben Bajarin
Testing AI Tennis Ball Machine's Pro-Level Rallies
SocialMar 21, 2026

Testing AI Tennis Ball Machine's Pro-Level Rallies

About to play tennis with this smart AI ball machine. Apparently can simulate pro level rallies. Will get video and report back. https://t.co/YMlVxMRXD8

By Ben Bajarin
Price Barrier Leaves Millions Craving Affordable Macs
SocialMar 20, 2026

Price Barrier Leaves Millions Craving Affordable Macs

Our consumer research has always validated a large cohort of people who wanted a Mac but price was too much of a barrier. Most of these respondents were not "heavy" users. Neo success should not surprise. ~1.4B unique customers...

By Ben Bajarin
Measuring AI Factories' Value Essential for Agentic Enterprise
SocialMar 20, 2026

Measuring AI Factories' Value Essential for Agentic Enterprise

As we transition to the agentic enterprise. Stil work to be done to fully model the value of intelligence manufacturing plants (AI Factories). https://t.co/HbYZCQFhhC

By Ben Bajarin
On‑prem Token Generators Reshape Edge Hardware Strategy
SocialMar 19, 2026

On‑prem Token Generators Reshape Edge Hardware Strategy

We think these token generators that can live on-prem and serve tokens to teams are a new factor to consider in modeling where all this hardware goes and how agentic plays at the edge. Good example from @dell here with...

By Ben Bajarin
Buy‑side Questions Cycle Durability; Stay Bullish yet Cautious
SocialMar 19, 2026

Buy‑side Questions Cycle Durability; Stay Bullish yet Cautious

Talking to a lot of the buy side, it's clear that, despite understanding the constraints and the demand, the central debate is still the durability of the cycle across the board. It is ok to be bullish, but being sensitive...

By Ben Bajarin
NVIDIA's AI Factory Expansion Shrinks Competitors' Window
SocialMar 19, 2026

NVIDIA's AI Factory Expansion Shrinks Competitors' Window

$NVDA post GTC report on The @DiligenceStack The product family is now a full drop in AI factory. NVIDIA Is Expanding the AI Factory and Narrowing the Competitive Window https://t.co/N1Sb2hBqxm

By Ben Bajarin
Your Optical View Determines Semiconductor Market Position
SocialMar 19, 2026

Your Optical View Determines Semiconductor Market Position

Optical was a big discussion in my meetings with many in the semis ecosystem at GTC. This part of the discussion is a debate most underappreciated, as your view on this dictates how it plays out and who is...

By Ben Bajarin
Micron
SocialMar 19, 2026

Micron

MS note on $MU. I get it, and this both makes sense and makes no sense at the same time. https://t.co/eXaRfWNQ04

By Ben Bajarin
Earnings Calls Will Spotlight Memory, Storage Margin Growth
SocialMar 18, 2026

Earnings Calls Will Spotlight Memory, Storage Margin Growth

Remember what I said, a few quarters ago, the story will be for memory and storage. Margin expansion. You will hear it all over these earnings calls.

By Ben Bajarin
Jensen Highlights Mastery of 2,000‑Provider Supply Chain
SocialMar 17, 2026

Jensen Highlights Mastery of 2,000‑Provider Supply Chain

Jensen also mentioned that their supply chain consists of roughly 2000 providers. As I wrote in this report, they are masters of the supply chain. https://t.co/9ZCdGgQZVs

By Ben Bajarin
Groq Rack Packs 8 LPU, FPGA, CPU, DPU Per
SocialMar 17, 2026

Groq Rack Packs 8 LPU, FPGA, CPU, DPU Per

Groq rack is 8 LPU, 1 FPGA, 1 CPU, 1 BF DPU per tray and 32 trays in a rack.

By Ben Bajarin
Vera Rack Packs 256 CPUs, 64 DPUs, Liquid‑cooled
SocialMar 17, 2026

Vera Rack Packs 256 CPUs, 64 DPUs, Liquid‑cooled

Vera CPU tray. 8 CPUs per tray total 256 CPUs per rack. 64 Bluefield DPU (still a CPU) per rack. No wattage disclosed yet for a full Vera CPU rack. Fully liquid cooled. https://t.co/6bbrZEGGuP

By Ben Bajarin
Groq’s AI Rack Comb
SocialMar 17, 2026

Groq’s AI Rack Comb

Groq board. FPGA (likely Altera) and CPU head node (likely Intel) and 8 Groq LPUs on top. Groq rack also on the right paired with VR NVL72. https://t.co/CM4ni9TDyX

By Ben Bajarin
CPX Continues Independently, Partnering with Groq to Accelerate AI
SocialMar 17, 2026

CPX Continues Independently, Partnering with Groq to Accelerate AI

Getting some clarification, but CPX is not dead will go forward on its own product path along side Groq. Both have separate, but very specific jobs to accelerate AI.

By Ben Bajarin
2027 Market Nears $600B, Networking Over $60B
SocialMar 17, 2026

2027 Market Nears $600B, Networking Over $60B

2027 more likely to be closer to $600B. Networking alone could be north of $60B.

By Ben Bajarin
Optical Interconnects Will Dominate Over Copper for Scaling
SocialMar 17, 2026

Optical Interconnects Will Dominate Over Copper for Scaling

It does seem copper will be an option in Feynman, BUT, I'd bet the mix shifts heavily in favor of the optical options in this timeline. A comment was made in a session I was in yesterday that once you...

By Ben Bajarin
Agentic CPUs Demand Top Single‑Core Performance, New Architecture Needed
SocialMar 17, 2026

Agentic CPUs Demand Top Single‑Core Performance, New Architecture Needed

As always, solid interview by @benthompson with Jensen. Lots of nuggets, but one key for me is agentic CPUs requiring the best single core performance. Seems likely agentic CPUs will require a different architectural approach. https://t.co/uovoNuv1fg

By Ben Bajarin
NVIDIA’s Visual Guide to Scaling Up, Out, Across
SocialMar 16, 2026

NVIDIA’s Visual Guide to Scaling Up, Out, Across

In case it helps here is a visual on how NVIDIA describes scale up, out, and across. https://t.co/BVhQbE17Qk

By Ben Bajarin
Integrating Groq Keeps In‑House, Not Outsourced
SocialMar 16, 2026

Integrating Groq Keeps In‑House, Not Outsourced

Jensen is articulating what my main concern with Groq was in that as an independent solution why would I outsource all my inference. By integrating it as a part of the solution, it's just disaggregated but not 100% outsourced,...

By Ben Bajarin
NVIDIA's Co-Designed System Delivers 35× Efficiency Boost
SocialMar 16, 2026

NVIDIA's Co-Designed System Delivers 35× Efficiency Boost

The new system of compute from NVIDIA. Extreme co-design = 35X more throughput per MW. https://t.co/Z6JtDKckOh

By Ben Bajarin
NVIDIA's Massive Installed Base Fuels Ecosystem Strength
SocialMar 16, 2026

NVIDIA's Massive Installed Base Fuels Ecosystem Strength

Jensen is emphasizing something he has said a few years now on the strength of the NVIDIA ecosystem. Massive installed base and architecture compatibility.

By Ben Bajarin
Nvidia Can Tap Every AI Funding Stream
SocialMar 16, 2026

Nvidia Can Tap Every AI Funding Stream

Bear case aside, $NVDA can pull from almost all of these dollar buckets for AI infrastructure. https://t.co/5HKeoRjnJM

By Ben Bajarin
NVIDIA's Expanding Stack Inflates Total Infrastructure TCO
SocialMar 16, 2026

NVIDIA's Expanding Stack Inflates Total Infrastructure TCO

One of the more interesting things I'm curious about is how, as NVIDIA expands its infrastructure offerings, all new infrastructure competes for GW. The story has to be about the compounding TCO of the full solution, beyond GPU racks.

By Ben Bajarin
OpenAI’s Unified Platform Powers Three Distinct Engines
SocialMar 16, 2026

OpenAI’s Unified Platform Powers Three Distinct Engines

On the back of the report on Anthropic, publishing our full growth thesis on OpenAI. @DiligenceStack OpenAI: Three Engines, One Platform https://t.co/9inLX4EVvr

By Ben Bajarin
Future AI Agents Will Require Vastly More CPU Power
SocialMar 13, 2026

Future AI Agents Will Require Vastly More CPU Power

I would also add that agents will need a lot more CPUs.. Via MS note on software in an agentic world. https://t.co/eJpBqngKLu

By Ben Bajarin
Apple May Shift to Device-as-a-Service for Education
SocialMar 13, 2026

Apple May Shift to Device-as-a-Service for Education

This got me thinking, this could be how Apple starts to offer devices as a service to things like education, perhaps enterprise someday.

By Ben Bajarin
Nvidia Controls 86% of AI Infrastructure Market
SocialMar 12, 2026

Nvidia Controls 86% of AI Infrastructure Market

In the AI infra semiconductor TAM ~$1.4T estimated for 2030 there are 18 major sub TAM buckets of varying sizes. $NVDA plays in 12 of those 18 and that 12 $NVDA plays in = ~$1.2 T which is 86%...

By Ben Bajarin
Vertical Rack Designs Make Optical Interconnects Essential
SocialMar 12, 2026

Vertical Rack Designs Make Optical Interconnects Essential

This is when optical will move to scale. Feynman concept rack from CES, blades stacked vertically, not horizontally. Once rack designs move to this (may be training racks only), then optical becomes a must. https://t.co/CR2fBiX5kH

By Ben Bajarin
Few Know I Own Multiple Apple Devices
SocialMar 12, 2026

Few Know I Own Multiple Apple Devices

No. iPad, I think one version of watch if not more. Anyway, not the first time, just very few knew :)

By Ben Bajarin