Craig Fuller

Craig Fuller

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Founder & CEO, FreightWaves; freight/transportation markets analyst and media leader.

Rising Fuel Costs Push Small Truckers Toward Bankruptcy
SocialMar 7, 2026

Rising Fuel Costs Push Small Truckers Toward Bankruptcy

Whenever fuel surges like it has, we see a rash of small carrier bankruptcies. Large fleets and big brokers benefit from high fuel prices due to fuel surcharges, smaller truckers get creamed.

By Craig Fuller
Freight Fraud Takes Center Stage at Rock Hall
SocialMar 5, 2026

Freight Fraud Takes Center Stage at Rock Hall

Nothing says freight fraud like Rock n Roll. So we are going to the Rock n Roll hall of fame in Cleveland, Ohio on May 20th to discuss the surge of cargo crime and freight fraud. Join us! https://t.co/cwOH4KCcUw

By Craig Fuller
Railroads Target Trucking Share Amid Tight Capacity
SocialMar 5, 2026

Railroads Target Trucking Share Amid Tight Capacity

Railroads wanting to win back share from trucking. May explain why intermodal rates haven't moved off the floor, while truckload rates surge. https://t.co/3TM3rE2uEI

By Craig Fuller
Flatbed Slowdown, Van and Reefer Volumes Rebound
SocialMar 5, 2026

Flatbed Slowdown, Van and Reefer Volumes Rebound

Slight change in direction. Flatbed volumes momentum slowing a tad bit, while van and reefer are starting to wake up again after pausing growth over past 10 days. https://t.co/bpYDZEvodV

By Craig Fuller
Outbound Tender Rejections Near Cycle High at 14.12%
SocialMar 5, 2026

Outbound Tender Rejections Near Cycle High at 14.12%

Outbound tender rejection rates trying to make a new high. +32 bps overnight. At 14.12%, the cycle high was 14.16%. https://t.co/mdeQcfAsvu

By Craig Fuller
Diesel Costs Rise $0.40/gal, Adding $0.06 per Mile
SocialMar 5, 2026

Diesel Costs Rise $0.40/gal, Adding $0.06 per Mile

Diesel prices keep surging +$.40/gallon since start of the conflict That is roughly $.06/mile https://t.co/U2lHk2MBhe

By Craig Fuller
Supply Chains Shifting Back to Americas, Leaving Middle East, Asia
SocialMar 4, 2026

Supply Chains Shifting Back to Americas, Leaving Middle East, Asia

This is a predictable trend and highlights the importance of companies moving supply chains back to the Americas. Middle East today, Asia tomorrow.

By Craig Fuller
Analysts Keep Downplaying Momentum, Repeating Past Mistakes
SocialMar 4, 2026

Analysts Keep Downplaying Momentum, Repeating Past Mistakes

I am very confused why they keep downplaying the momentum. They did the same thing in 2020 during the early days of the COVID recovery and were slow to recognize the freight recession in 2022.

By Craig Fuller
Trade Trucking Stocks by Timing the Freight Cycle
SocialMar 4, 2026

Trade Trucking Stocks by Timing the Freight Cycle

A lot of X folks that no knowing about the freight cycle simply look at PE ratios in trucking and assume that trucking stocks are way overvalued, but have zero clue how the freight cycle works. When the freight market...

By Craig Fuller
UP‑NS Merger's 2 M Truckload Claim Is Negligible
SocialMar 4, 2026

UP‑NS Merger's 2 M Truckload Claim Is Negligible

Union Pacific claims that’s its merger with NS would take 2m truckloads off the road each year. That is approx 6k trucks in total, roughly equivalent to Prime’s fleet. Pretty inconsequential in the big scheme of things.

By Craig Fuller
SONAR Data Reveals Booming Industrial Demand Surge
SocialMar 4, 2026

SONAR Data Reveals Booming Industrial Demand Surge

SONAR has been signaling a manufacturing renaissance since November. Despite a lot of pushback I’ve received over past couple of months, it’s all in the high frequency freight data. Industrial demand is popping.

By Craig Fuller
High‑frequency Freight Data Reveals SONAR’s Real‑time Signals
SocialMar 4, 2026

High‑frequency Freight Data Reveals SONAR’s Real‑time Signals

Not a prediction. I just monitor SONAR’s signals. It’s all in the high frequency freight data

By Craig Fuller
New SONAR Dashboard Tracks Surging Diesel and Oil Prices
SocialMar 4, 2026

New SONAR Dashboard Tracks Surging Diesel and Oil Prices

In light of the surge in diesel and oil prices overnight, we have added a new fuel dashboard in SONAR. https://t.co/cAWkSzmzsr

By Craig Fuller
Industrial Economy Gains Momentum, War Boosts Manufacturing
SocialMar 4, 2026

Industrial Economy Gains Momentum, War Boosts Manufacturing

ISM and flatbed freight data are showing the same thing: the industrial economy is starting to ramp up. The war in Iran will also drive more strength in manufacturing, as military related manufacturing is approx 8% of all US domestic...

By Craig Fuller
Nationwide Tightening Persists; only Atlanta Shows Loosening
SocialMar 4, 2026

Nationwide Tightening Persists; only Atlanta Shows Loosening

As we roll into March, we continue to see signs that the tightening trend has legs. Blue markets = tightening momentum Orange markets = loosening momentum Atlanta is the only major market in the US that is experiencing a...

By Craig Fuller
Class 8 Truck Orders Jump 159% as Fleets Trust Recovery
SocialMar 3, 2026

Class 8 Truck Orders Jump 159% as Fleets Trust Recovery

Class 8 (“semis”) truck orders surged 159% YoY as fleets gain confidence in recovery https://t.co/hmyEmcDtbU

By Craig Fuller
Industry Events Spark Unexpectedly Bullish Channel Outlook
SocialMar 3, 2026

Industry Events Spark Unexpectedly Bullish Channel Outlook

We had teams at multiple industry events this week. Our channel checks came back far more bullish than expected.

By Craig Fuller
Flatbed Haul Length Hits Record Low Amid Rising Demand
SocialMar 3, 2026

Flatbed Haul Length Hits Record Low Amid Rising Demand

Flatbed length of haul is shrinking and currently at the lowest levels we’ve ever seen. This is despite the fact that demand continues to surge. We believe this is because flatbed demand increases are in the rust belt and tied...

By Craig Fuller
Intermodal Rail Slashes Shipper Costs by 25%
SocialMar 3, 2026

Intermodal Rail Slashes Shipper Costs by 25%

Shippers that route freight by intermodal rail versus trucking are saving more than they have since 2022, approx 25% https://t.co/Xrb8PprDhI

By Craig Fuller
Freight Rates Set for Fastest Rise Since 2022
SocialMar 3, 2026

Freight Rates Set for Fastest Rise Since 2022

The LMI, a survey of 400+ shipper executives, affirms that freight rates should see substantial increases in coming months as transportation capacity remains tight and should tighten further. “Transportation prices are expected to significantly expand over the next 12 months, with...

By Craig Fuller
DAT's Models Fail in Tight Market, Choose SONAR
SocialMar 2, 2026

DAT's Models Fail in Tight Market, Choose SONAR

Maybe if Ken wasn't so out of touch with the market, he would realize that DAT's models aren't working in a tightening market. His clients see it, he doesn't. When your data models rely strictly on the spot market and...

By Craig Fuller
Stop Guessing Freight Prices—Use SONAR for Real‑Time Insight
SocialMar 2, 2026

Stop Guessing Freight Prices—Use SONAR for Real‑Time Insight

Our SONAR team just did a one-call close with a Fortune 500 shipper that had DAT because they aren't getting answers on what is happening in real-time in the freight market and feel left astray. Don't guess with DAT. Know...

By Craig Fuller
Driver Shortage Myth Fuels Broker Rise, Small Fleet Surge
SocialMar 2, 2026

Driver Shortage Myth Fuels Broker Rise, Small Fleet Surge

The truck driver shortage lie has been around for decades. The fleet execs that pushed for it bever imagined that freight brokers would gain such a significant footing and drivers would bypass large fleets and join the smallest.

By Craig Fuller
UPS Drivers Skew BLS Wage Data, Ignoring Small Fleets
SocialMar 2, 2026

UPS Drivers Skew BLS Wage Data, Ignoring Small Fleets

Mr Spear’s argument about truck driver pay going up during the truck driver shortage is flawed. He fails to mention that the BLS survey picks up UPS truck drivers, which received the largest bump in pay in their history and make...

By Craig Fuller
ATA Admits Truck Driver Shortage Narrative Was Flawed
SocialMar 2, 2026

ATA Admits Truck Driver Shortage Narrative Was Flawed

The ATA's Chief Economist has suddenly reversed course on the truck driver shortage after their member fleets realized how damaging this narrative was to their own interests. The ATA has attacked me and accused me of "peddling narratives" to drive...

By Craig Fuller
ATA's Driver Shortage Stance Reveals Capture Gone Awry
SocialMar 2, 2026

ATA's Driver Shortage Stance Reveals Capture Gone Awry

The ATA's position on the truck driver shortage has never made sense to me. After all, the whole goal of regulatory capture is to restrict new participants from joining the industry. Regulatory capture gone wrong.

By Craig Fuller
Flatbed Truckloads Surge 61% on Manufacturing Demand
SocialMar 2, 2026

Flatbed Truckloads Surge 61% on Manufacturing Demand

YoY truckload volumes, by mode: Flatbed +61% Reefer +17% Van +3% Flatbed volumes are at all time highs, led by manufacturing and heavy industry, not housing https://t.co/qst2cb1rhu

By Craig Fuller
DAT’s Blind Spot Fuels Non‑Compliant Carrier Boom
SocialMar 1, 2026

DAT’s Blind Spot Fuels Non‑Compliant Carrier Boom

The ability for non compliant motor carriers to thrive is directly related to activity that takes place on load boards. How can DAT, the largest load board in the country, not realize how pervasive the compliance crisis had become? It’s because they...

By Craig Fuller
DAT's Warning on CDL Rules Proved Market Reality
SocialMar 1, 2026

DAT's Warning on CDL Rules Proved Market Reality

Let’s hope that no one investing money in trucking stocks listened to DAT last summer when they consistently said that enforcement of English Language Proficiency and non-domiciled CDLs would have a negligible impact on the market.

By Craig Fuller
SONAR Tender Rejections Predict Trucking Stock Moves
SocialMar 1, 2026

SONAR Tender Rejections Predict Trucking Stock Moves

The connection is clear: Large trucking equities trade based on forward trucking market conditions and the best signal is SONAR's Tender Rejections Chart: SONAR Truckload Rejections vs. JB Hunt Stock Price https://t.co/R8Mc1l5UyF

By Craig Fuller
Hedge Funds Flock to SONAR Amid Rising Tender Rejections
SocialMar 1, 2026

Hedge Funds Flock to SONAR Amid Rising Tender Rejections

This SONAR chart: Outbound Tender Rejection Index (blue) vs. Knight-Swift stock price (yellow). There is a reason that hedge funds buy SONAR and it is our fastest growing cohort. https://t.co/erT8QvKIr6

By Craig Fuller
Defense Production Outpaces Auto, Drives Truck Freight
SocialMar 1, 2026

Defense Production Outpaces Auto, Drives Truck Freight

US automotive production is $180B. US defense manufacturing is $220B. Don’t understimate the impact of defense production on American trucking freight.

By Craig Fuller
Defense Manufacturing Tiny; Truckers Thriving Today
SocialFeb 28, 2026

Defense Manufacturing Tiny; Truckers Thriving Today

5% of US maufacturing is related to defense production. Today is a good day for truckers.

By Craig Fuller
Driver Anonymity Fuels Organized Crime in Freight Networks
SocialFeb 28, 2026

Driver Anonymity Fuels Organized Crime in Freight Networks

The issue is we literally have no idea who hundreds of thousands of truck drivers are due to the elimination of barriers to entry over the past decade. Organized crime is coordinating illicit activities against our freight networks every single day.

By Craig Fuller
Intelligence Warns: Fill Tanks; Energy Sites Likely Terrorist Targets
SocialFeb 28, 2026

Intelligence Warns: Fill Tanks; Energy Sites Likely Terrorist Targets

Spoke with a senior intelligence official that recommended everyone top their tanks off, not due to a known threat, but the high probability that energy assets are prime targets for terrorists.

By Craig Fuller
SONAR Surpasses DAT After Starting Under $1M ARR
SocialFeb 28, 2026

SONAR Surpasses DAT After Starting Under $1M ARR

SONAR did less than $1m in ARR five years ago, so we win this one by a mile despite DAT’s attempt to exploit their market share in load boards to prevent customers from working with competitive data offerings.

By Craig Fuller
DAT's Load-to-Truck Ratio Skewed by Ghost Loads
SocialFeb 28, 2026

DAT's Load-to-Truck Ratio Skewed by Ghost Loads

Anyone that has used DAT knows that a signification portion of the postings are ghost loads, hence the reason that DAT’s load to truck ratio data is garbage.

By Craig Fuller
Agentic AI Poised to Disrupt Load Board Industry
SocialFeb 28, 2026

Agentic AI Poised to Disrupt Load Board Industry

If you believe that DoorDash or MasterCard/Visa could be disrupted by agentic AI, then it’s inevitable that agentic AI could disrupt load boards. Who is building this? We will partner with you on data

By Craig Fuller
DAT Prioritizes Load Board Over Data Services
SocialFeb 28, 2026

DAT Prioritizes Load Board Over Data Services

You can tell that DAT was never meant to be a data company. Freight market data is secondary to the load board. That is their focus.

By Craig Fuller
Higher Diesel Prices Boost Profits for Large Truck Fleets
SocialFeb 28, 2026

Higher Diesel Prices Boost Profits for Large Truck Fleets

A weird irony is that most mid and large trucking fleets make more money with higher diesel prices due to fuel surcharges.

By Craig Fuller
English‑language Violations Ground 104 Trucks Daily, Record High
SocialFeb 28, 2026

English‑language Violations Ground 104 Trucks Daily, Record High

Trucks taken out of service for English Language violations just hit an all time high. 104 trucks per day. https://t.co/fTIcZIXxJi

By Craig Fuller
Truck Deaths Outpace 9/11; We Must Identify Drivers
SocialFeb 28, 2026

Truck Deaths Outpace 9/11; We Must Identify Drivers

During September 11, 2700 Americans died. America implemented massive security procedures for aircraft, fought two wars, and spent trillions to ensure it would never happen again. We created massive surveillance and implemented identity tracking at airports to ensure we know...

By Craig Fuller
Illinois Risk Pool Bleeds From Fraudulent Chameleon Carriers
SocialFeb 28, 2026

Illinois Risk Pool Bleeds From Fraudulent Chameleon Carriers

The Illinois State risk pool is an insurer of last resort. Unfortunately, due to the massive amount of fraud coming from chameleon carriers and fleets with fabricated safety records, it is bleeding out. https://t.co/PttPnIgNtk

By Craig Fuller
Key Industry Court Case Hearing Scheduled for Next Week
SocialFeb 28, 2026

Key Industry Court Case Hearing Scheduled for Next Week

The hearing for one of the most important court cases in the industry is coming up next week

By Craig Fuller
Free 30-Day Access to SONAR Freight Data for Comparison
SocialFeb 28, 2026

Free 30-Day Access to SONAR Freight Data for Comparison

I agree, I am unhinged. That is why I am giving SONAR's freight data for free for the next 30 days. Now users can compare SONAR's market data vs. DAT's to see which dataset reflects market conditions better. In the...

By Craig Fuller
War Historically Fuels U.S. Trucking Demand
SocialFeb 27, 2026

War Historically Fuels U.S. Trucking Demand

I was asked if a war with Iran would be bad for the trucking market. We looked at the data and have yet to find a single American military engagement in the past 50 years that didn’t stimulate goods movement across...

By Craig Fuller
Illinois Trucking Fraud: State Insurers Allow Under‑insured Carriers
SocialFeb 27, 2026

Illinois Trucking Fraud: State Insurers Allow Under‑insured Carriers

Trucking has become a cesspool of fraud - this time involving the State of Illinois and its insurance pool. Carriers are criminally under insured and the state agency is aware of it. Often, they will own many trucks and only...

By Craig Fuller
Midwest Freight Surge Signals Major Shift From Coastal Decline
SocialFeb 27, 2026

Midwest Freight Surge Signals Major Shift From Coastal Decline

Freight from the midwest and rustbelt have been on fire, while the coastal cities have been very quiet. SONAR has been picking this up for the past two months - and it is a massive shift from the freight economy...

By Craig Fuller
Early KNX Investors Would See 50% Gains, Attracting Hedge Funds
SocialFeb 27, 2026

Early KNX Investors Would See 50% Gains, Attracting Hedge Funds

If you had bought KNX when we first started to talk about the freight market movement due to the compliance crackdown, you’d be up 50%. That is why SONAR’s fastest growing clients are financial firms and hedge funds. https://t.co/nW6G2BWC6n

By Craig Fuller