Ethan Mollick

Ethan Mollick

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Wharton professor; startups/innovation/AI and evidence-based tactics.

AI Maps Lighthouses, Then Turns Them Into Monster‑warding Game
SocialMar 11, 2026

AI Maps Lighthouses, Then Turns Them Into Monster‑warding Game

I had Codex create a version of the map of the lighthouses of the Northern seas, including real colors, light patterns & distances But then I had it also create a mode set in a Lovecraftian 1920s where you need to...

By Ethan Mollick
Weak AGI Already Passed Turing, Winograd, SAT—Only Atari Remains
SocialMar 10, 2026

Weak AGI Already Passed Turing, Winograd, SAT—Only Atari Remains

Lets look at the criteria for "weak AGI": ✅Loebner prize was a weak Turing Test, equivalent achieved by GPT-4.5 ✅Winograd passed by GPT-3 ✅SAT passed at 75% by GPT-4 Only remaining thing is playing an old Atari game from 1984. The...

By Ethan Mollick
AI Isn’t Inherently Homogenizing; Prompts Unlock Diverse Ideas
SocialMar 10, 2026

AI Isn’t Inherently Homogenizing; Prompts Unlock Diverse Ideas

The claim that AI is inevitably homogenizing is not what research finds. By default, AI produces similar answers, but with better prompting, context, or human interaction, you can get a lot of idea diversity.

By Ethan Mollick
AI Labs Prioritize Self‑improving Models over Consumer Products
SocialMar 10, 2026

AI Labs Prioritize Self‑improving Models over Consumer Products

The core focus for the AI Labs really is "make the smartest model you can so it can make better models so it can make a superintelligence 1st." That is where the money goes The fact that they ship a whole...

By Ethan Mollick
Funding Surge Fuels Diverse AI Paths Beyond LLMs
SocialMar 10, 2026

Funding Surge Fuels Diverse AI Paths Beyond LLMs

There are now over a half dozen extremely well-funded companies from famous AI researchers building alternative approaches to AI, betting LLM-based technologies hit a wall. The overall effect is that there are now more pathways than ever for keeping AI...

By Ethan Mollick
NotebookLM's Video AI Crafts Witty Sauron Strategy
SocialMar 10, 2026

NotebookLM's Video AI Crafts Witty Sauron Strategy

NotebookLM: Do a deep research report and make a video where a consultant gives Sauron a strategy for actually winning the War of the Ring: "All you need to do is sign off to put a simple door on...

By Ethan Mollick
Even a Pause, AI Will Reshape White‑Collar Jobs
SocialMar 10, 2026

Even a Pause, AI Will Reshape White‑Collar Jobs

We really could stop AI development right now and it would still transform a substantial portion of white collar work, often unrecognizably, over the next 5-10 years as people figure out how to make the technology work in various industries,...

By Ethan Mollick
Overbroad AI Governance Stifles Distributed Decision-Making
SocialMar 9, 2026

Overbroad AI Governance Stifles Distributed Decision-Making

It seems it was unfortunate that companies lumped every concern about AI into the overall labels of "governance" or "responsible AI" It creates a giant tangle around discussions of the risks and rewards of AI use cases, and often centralizes decisions...

By Ethan Mollick
AI's Real Power Lies in Boosting Organizational Efficiency
SocialMar 9, 2026

AI's Real Power Lies in Boosting Organizational Efficiency

The "how does AI improve individual productivity" discussion is much less interesting than "how does AI improve organizational efficiency?" We have a lot of answers to the former, but it will always get eaten by the latter if we don't...

By Ethan Mollick
Microsoft's New Cowork Clone Raises Transparency and Longevity Concerns
SocialMar 9, 2026

Microsoft's New Cowork Clone Raises Transparency and Longevity Concerns

Microsoft seems to be launching its own branded version of Cowork (though I hesitate to discuss products I haven’t tried) A big question is whether it will continue to use lower-end models without telling you. Also whether it will keep up...

By Ethan Mollick
New Slay the Spire 2 Release Derails My Productivity
SocialMar 9, 2026

New Slay the Spire 2 Release Derails My Productivity

Oh no, Slay the Spire 2 just came out, and I was being so productive.

By Ethan Mollick
AI Frontier Stable Until LLM Plateau, Market Reshapes
SocialMar 9, 2026

AI Frontier Stable Until LLM Plateau, Market Reshapes

The frontier AI field seems pretty set, and it is unlikely to add new players until LLM-centric progress starts to plateau. If/when that happens the market will change a lot. On the LLM side, two unknowns: Can Meta re-enter the race?...

By Ethan Mollick
AI Productivity Gains Finally Appear in Macro Data
SocialMar 5, 2026

AI Productivity Gains Finally Appear in Macro Data

Alex has been tracking the evidence on whether AI is showing up in the productivity stats. Seems like that may have actually started.

By Ethan Mollick
Outdated IT Policies Still Block AI, Others Deploy Freely
SocialMar 5, 2026

Outdated IT Policies Still Block AI, Others Deploy Freely

It is amazing how many companies I talk to STILL have AI effectively blocked by IT & legal departments for out-of-date reasons when many companies in highly regulated industries have figured out ways to deploy enterprise ChatGPT, Claude & Gemini...

By Ethan Mollick
Dedicated AI Labs Drive Real Value in Large Enterprises
SocialMar 4, 2026

Dedicated AI Labs Drive Real Value in Large Enterprises

Kli is doing awesome work at Colgate-Palmolive & his results provide a really good example of the benefits of having a dedicated "AI Lab" inside of large companies run by a company veteran who actually gets what these sorts of...

By Ethan Mollick
AI Sparked No Major Corporate Shifts in 2025
SocialFeb 25, 2026

AI Sparked No Major Corporate Shifts in 2025

As someone who has spent a lot of time with large companies talking about AI, I can say fairly confidently that no big organizational changes happened as a result of AI in 2025 I don’t think that tells us...

By Ethan Mollick
AI Shrinks Education Skill Gap by 75% on Tasks
SocialFeb 24, 2026

AI Shrinks Education Skill Gap by 75% on Tasks

New randomized experiment shows AI narrows skill gaps. We found this among talent levels at the same job, but this paper looks at education. They find that AI reduces the gap between more & less educated people on a business...

By Ethan Mollick
AI Adoption Slower Than Expected, Short‑Term Limits Overlooked
SocialFeb 22, 2026

AI Adoption Slower Than Expected, Short‑Term Limits Overlooked

People on this site systematically overestimate the speed at which companies can deeply adopt AI & underestimate the impact of AI’s jagged abilities in limiting AI’s utility in the short run. Work will certainly start to change but companies have a...

By Ethan Mollick
AI Call Transcripts Are Everywhere—Establish Clear Usage Rules
SocialFeb 20, 2026

AI Call Transcripts Are Everywhere—Establish Clear Usage Rules

At this point, in any call, it is likely someone is AI transcribing, whether they tell you (& whether that is legal or not). We really need clear norms & rules about how these transcripts can be used, since AI makes...

By Ethan Mollick
AI-Driven Redesign Lets Small Groups Shape Future Systems
SocialFeb 16, 2026

AI-Driven Redesign Lets Small Groups Shape Future Systems

Underestimated moment of agency/leverage is that many systems are being redesigned for AI & fluid for the first time in a long time (how do you hire? How does scientific publishing work?) That creates an opening for small groups to set...

By Ethan Mollick
AI Data Center Funding Proves Massive, Rapid Growth
SocialFeb 12, 2026

AI Data Center Funding Proves Massive, Rapid Growth

There are reasons to argue about financial bubbles in the funding of data centers, but it is increasingly clear from the numbers that the frontier AI companies are showing that AI is, indeed, a very massive business with high demand...

By Ethan Mollick
Seedance 2.0 Crafts 15‑Second Narrative Arcs
SocialFeb 12, 2026

Seedance 2.0 Crafts 15‑Second Narrative Arcs

The most interesting thing about Seedance 2.0 is that clips can be just long enough (15 seconds) to have something interesting happen, and the LLM behind it is good enough to actually make a little narrative arc, rather than cut...

By Ethan Mollick
AI Adoption Requires Leadership, Not Just Employee Compliance
SocialFeb 9, 2026

AI Adoption Requires Leadership, Not Just Employee Compliance

A corporate position that workers should "just use AI to do stuff" has never been enough. AI use in companies is a leadership problem that involves answering fundamental questions about what people should do with their time, how work is...

By Ethan Mollick