Toast Links Dining to Instacart’s Marketplace; Ingenico Launches Its 360 Platform Plus AXIUM Terminals
•February 10, 2026
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Companies Mentioned
Why It Matters
The Toast‑Instacart tie‑up gives restaurants a fast, integrated supply chain, boosting revenue and operational efficiency, while Ingenico’s unified hardware and platform accelerates global payment innovation and reduces complexity for merchants.
Key Takeaways
- •Toast integrates Instacart Marketplace for real‑time restaurant ordering.
- •Instacart Business offers same‑day produce delivery to Toast users.
- •SmartScan and catalog tools simplify e‑commerce onboarding for merchants.
- •Ingenico launches AXIUM terminals with Android 14 and PCI compliance.
- •Ingenico 360 unifies device management, analytics, and AI‑ready payments.
Pulse Analysis
The restaurant technology landscape is rapidly converging with grocery logistics, and Toast’s new alliance with Instacart exemplifies that shift. By embedding the Instacart Marketplace directly into its cloud‑based POS, Toast gives operators instant access to a nationwide network of food‑and‑beverage suppliers. This real‑time connection eliminates the traditional lag between inventory checks and order placement, allowing chefs to replenish ingredients on the fly. For a sector still recovering from pandemic‑induced labor shortages, the ability to source produce and pantry staples within an hour represents a tangible competitive advantage.
Beyond the marketplace link, Toast is leveraging Instacart Business, a procurement platform designed for small enterprises, to streamline same‑day deliveries. The combined use of SmartScan barcode optimization and Instacart’s enhanced catalog attribution reduces the friction of adding new SKUs to a restaurant’s online storefront. Restaurants can also tap into Instacart+ subscription benefits, sharing access across staff and earning cash‑back rebates. These tools collectively transform a traditional point‑of‑sale system into an e‑commerce‑ready hub, positioning Toast customers to capture incremental sales from both dine‑in and delivery channels.
On the payments side, Ingenico’s introduction of the next‑generation AXIUM terminals and the Ingenico 360 cloud platform signals a move toward a unified, AI‑ready payment ecosystem. Running Android 14 and certified to PCI PTS v7, the new AXIUM family supports a range of form factors—from mobile to self‑service kiosks—while maintaining stringent security standards. Ingenico 360 consolidates device management, transaction processing, analytics, and developer tools into a single SaaS offering, delivering real‑time monitoring and remote updates. For merchants seeking to scale globally, the combined hardware‑software stack reduces integration complexity and accelerates the rollout of innovative payment services.
Toast Links Dining to Instacart’s Marketplace; Ingenico Launches Its 360 Platform Plus AXIUM Terminals
Toast Inc. announced early Tuesday it is partnering with online grocery-delivery and-pickup service Instacart to connect restaurants to the Instacart Marketplace, an aggregator of food and beverage suppliers. The move will enable food-and-beverage retailers on the Toast platform to align their product catalog with in-store stock and provide restaurants with a real-time solution for last-minute orders, Toast says.
In addition, Toast will make Instacart Business available to its restaurant customers. Access to Instacart Business will enable Toast’s restaurant customers to order fresh produce and pantry staples for same-day delivery, usually within an hour. Instacart Business is a procurement platform within the Instacart app for small businesses, offices, restaurants, and coffee shops in the United States and Canada.
Restaurants will also be able to leverage Instacart Business offers, such as Instacart+ subscriptions, which allow businesses to share their subscriptions across team members and earn cash back on orders. Toast’s SmartScan for barcode optimization, together with Instacart’s enhanced catalog attribution workflows, will also help Toast retailers become e-commerce ready by simplifying the process of adding new items to their Instacart storefront, Toast says.
Toast plans to roll out the new services to its U.S. clients later this year.
“We’re enabling our retail and restaurant customers to tap into North America’s largest grocery delivery marketplaces—right from the Toast platform—giving our customers a powerful way to help grow their revenue streams and manage their businesses more efficiently,” says Toast Co-founder and President Steve Fredette, in a statement.
In related news, POS terminal maker Ingenico has launched the next-generation of its AXIUM devices and Ingenico 360, a cloud-based payments platform. The new AXIUM terminals support mobile, countertop, multilane, self-service, PIN pad, and SoftPOS form factors. The terminals are PCI PTS v7 certified and run the Android 14 operating system to ensure PCI compliance and security.
Ingenico’s 360 platform integrates device management, transaction services, POS connectivity, applications, merchant tools, data and analytics, digital receipts, and developer capabilities through a single platform. The platform also provides real-time monitoring, analytics, and remote-management capabilities. The platform is live in Europe, the Americas, and the Asia-Pacific region.
“AXIUM and Ingenico 360 were designed together as a single platform,” Erik Vlugt, chief product officer for Ingenico says in a statement. “With the next-generation AXIUM family, we deliver a unified, AI-ready payment foundation with shared certifications, upgrade paths, and extended capabilities.” Combined, the two technologies “enable our customers to scale globally, innovate faster, and launch new services without increasing operational complexity,” Vlugt says.
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