What a Profit Engineer Actually Does All Day
In this episode of the eCommerce Playbook, host Richard Gaffin talks with Brian, the Profit Engineer Manager at Common Threat Collective, about the day‑to‑day rhythm of a profit engineer. Brian outlines the weekly cadence—resetting the plan on Monday, diagnosing levers on Tuesday, aligning decisions with clients on Wednesday, shipping changes on Thursday, and closing the loop on Friday—while balancing roughly 50/50 strategic planning and tactical execution. He emphasizes the data‑driven, scientific approach using tools like Statless and Claude to hypothesize, test, and iterate on metrics such as traffic, AOV, conversion, and LTV. The conversation also highlights how profit engineers act autonomously, making daily adjustments without waiting for weekly client approvals, which sets them apart from traditional agency models.
The Ecommerce Forecasting Mistake That Kills Growth
In this episode, the Hammersley Brothers discuss the pitfalls of e‑commerce stock forecasting, emphasizing that a one‑size‑fits‑all algorithm doesn’t exist. They illustrate how lead times, seasonality, and product mix dramatically change forecasting strategies, using two contrasting businesses—one with a six‑month...
Searching for Trust in Agentic Commerce
In this episode of the Payments Journal, host Reema Katz and guests Jill Willard (CTO, ExoPay), Rory Harriman (CTO/COO, Zip US), and Christopher Miller (Emerging Payments Lead, Javelin Strategy) explore the emerging world of agentic commerce, where AI agents autonomously...
#526 - Stop Believing Nonsense on Amazon Rufus (Alexa For Shopping)!
In this episode Bradley Sutton examines how Amazon's AI assistant Rufus is reshaping product discovery and search on the platform. He argues that while AI like Rufus streamlines the customer journey—especially for solution discovery—it doesn’t eliminate the need for traditional...
From 0$ to 10K/Month in GMV Max Playbook For TikTok Shop
In this episode, Brywen and the Social Commerce Club team walk listeners through the step‑by‑step process of launching a TikTok Shop, from the daunting "zero to $10K" milestone to scaling up to the GMV Max program. They emphasize that early...
Join Our Growth Mastermind (Here's What's Inside)
In this solo episode of the E‑commerce Playbook, host Richard Gaffin outlines the new Next‑Level Growth Mastermind—a $500‑per‑month, month‑to‑month program that pairs e‑commerce brands (six‑ to seven‑figure revenues) with a small cohort, a dedicated growth strategist, and a suite of...
Retail Daily Minute | Google Launches Universal Cart, Lidl US Names a New CEO & SPAR Austria Expands Simbe Trial
The episode covers three major retail developments: Google’s launch of the Universal Cart, which lets shoppers add items from Search, Gemini, YouTube, and Gmail into a single AI‑driven cart that can check out via Google Pay or transfer to a...
Why 90% of Brands Fail on TikTok Shop (And the System That Fixes It)
In this 15‑minute episode, Jordan from Social Commerce Club breaks down why 90% of brands flop on TikTok Shop and outlines eight actionable steps to build a winning social‑commerce machine. He emphasizes launching with a creator blitz, turning performance into...
#522 - 15 Prime Day & AI Strategies to Maximize Amazon Sales – Part 2
In this episode, PPC veteran Vincenzo Toscano shares three Prime Day‑focused strategies: retargeting shoppers with sponsor display ads, launching category‑specific campaigns, and aggressively adjusting bids in the 48‑72 hour window before the event. He then dives into AI tactics, showing...
Amazon’s AI Overviews Changes Discovery? Shopping AI or General AI? 3 Big Questions for Amazon | Behind the Numbers
In this episode, Marcus, Marissa Jones, and Susie David‑Kenyon dissect Amazon’s latest strategic moves, focusing on three big questions: how Amazon can close the ad‑revenue gap with Google and Meta, whether its new supply‑chain services could turn Amazon into the...
What If Your Store Never Ran Out Of Options Ft. Nivoda
In this episode of In The Loop, host Michael Burpo catches up with Andre Wounds of Novota, a B2B platform that helps jewelry retailers source diamonds, lab‑grown stones, gemstones, melee and soon finished jewelry. Andre explains how Novota’s global supplier...
Commerce Riff with Sri & PVSB - May 12, 2026
In this episode of Commerce Riff, hosts Peter (PBSB) and Shree discuss four major CPG and commerce stories: Giant Eagle’s exclusive partnership with Ibotta to power performance‑based digital promotions, General Mills’ promotion of Dana McNabb to COO amid a stock...
#520 - 15 Prime Day & AI Strategies to Maximize Amazon Sales – Part 1
In this hour-long episode, host Keri Miller convenes 15 Amazon experts to reveal Prime Day and AI-driven tactics for boosting sales, with a focus on Helium 10 tools. Destiny demonstrates how to leverage Amazon Marketing Cloud (AMC) audiences and aggressive...
Inside Beardbrand's Expansion Plan
In this solo episode, Eric Bandholz, founder of Beardbrand, outlines the brand’s post‑crisis growth plan after years of legal battles, tax liens, and a $1 million loss. He explains that the traditional beard‑care market has plateaued and become a red‑ocean, prompting...
637: The AI Automation Stack Behind The Fastest Growing Ecommerce Brands With Leo Sgovio
In this episode, Leo Segovia reveals his AI‑driven automation stack that handles influencer outreach, video ad creation, and product launches without giveaways or paid ads, enabling him to sell 5,000 units before Christmas. He explains how his system scrapes and...