How a Party Side Hustle Became a Six-Figure Brand
EcommerceDigital Marketing

Shopify Masters

How a Party Side Hustle Became a Six-Figure Brand

Shopify MastersJan 8, 2026

AI Summary

In this episode, Bashify founder Bre Giglio explains how she transformed a modest party‑planning side hustle into a $600,000 balloon brand by launching small, leveraging social media, and prioritizing trust, transparency, and exceptional customer experience. She details the strategic use of content to build community, the importance of authentic brand storytelling, and the operational steps that scaled the business. Listeners walk away with actionable insights on turning niche expertise into a profitable e‑commerce venture.

Episode Description

Bashify founder Bre Giglio turned a party-planning side hustle into a $600,000 balloon brand by starting small and leaning into social content. In this interview, she shares how trust, transparency, and customer experience fueled Bashify’s growth.

For more on Bashify and show notes click here

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Show Notes

Episode Summary

Bashify founder Bre Giglio turned a party‑planning side hustle into a $600,000 balloon brand by starting small and leaning into social content. In this interview, she shares how trust, transparency, and customer experience fueled Bashify’s growth.

Episode Notes

Bashify founder Bre Giglio turned a party‑planning side hustle into a $600,000 balloon brand by starting small and leaning into social content. In this interview, she shares how trust, transparency, and customer experience fueled Bashify’s growth.

For more on Bashify and show notes click here

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