MCV/Develop

MCV/Develop

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UK trade publication on the business of video games: studios, retail, and publishing.

[Event News] Leading Games Industry Entrepreneur Chris Van Der Kuyl CBE Joins the Games Growth Summit
NewsApr 20, 2026

[Event News] Leading Games Industry Entrepreneur Chris Van Der Kuyl CBE Joins the Games Growth Summit

Chris van der Kuyl CBE, a veteran of the global games sector, has been added as a speaker at the Games Growth Summit. With more than two decades of experience, he will discuss his role in bringing Minecraft to Microsoft,...

By MCV/Develop
[Industry News] Games Industry Shows Signs of Rebalancing as Workforce and Studios Adapt to Changing Market Conditions, Skillsearch Report Finds
NewsApr 20, 2026

[Industry News] Games Industry Shows Signs of Rebalancing as Workforce and Studios Adapt to Changing Market Conditions, Skillsearch Report Finds

The 12th annual Skillsearch Games & Immersive Salary and Satisfaction Report shows the sector entering a rebalancing phase. While workforce activity remains high, 44% of professionals say they’ve considered leaving after recent redundancies. Studios are planning modest, more selective hiring,...

By MCV/Develop
Code Wizards Announced as Key Sponsor of MCV/DEVELOP Awards 2026
NewsApr 17, 2026

Code Wizards Announced as Key Sponsor of MCV/DEVELOP Awards 2026

Code Wizards has been announced as a key sponsor of the MCV/DEVELOP Awards 2026, a ceremony that has celebrated the UK games industry for over two decades. The awards recognize achievements across game creation, recruitment, public relations, retail and media....

By MCV/Develop
[Guest Post] How Console Marketing Works
NewsApr 16, 2026

[Guest Post] How Console Marketing Works

Indie developers rely on Steam wishlists, but console stores prioritize day‑one organic visibility. Upscale Studio’s pipeline starts with direct pitches to Sony, Xbox and Nintendo, using tailored decks and exclusive trailers to secure manual features. A relentless daily content engine—two...

By MCV/Develop
[Industry News] Games for Change and Tencent Games Expand Raising Good Gamers with New Programme to Help Families Navigate Positive...
NewsApr 15, 2026

[Industry News] Games for Change and Tencent Games Expand Raising Good Gamers with New Programme to Help Families Navigate Positive...

Games for Change and Tencent Games have unveiled an expanded Raising Good Gamers programme aimed at helping families navigate video‑game play. The initiative is anchored by a new white paper that synthesizes research from 15 countries and seven languages, offering...

By MCV/Develop
[Industry News] ESL FACEIT Group and KICK Announce Strategic Global Partnership to Accelerate Esports Growth and Audience Expansion
NewsApr 14, 2026

[Industry News] ESL FACEIT Group and KICK Announce Strategic Global Partnership to Accelerate Esports Growth and Audience Expansion

ESL FACEIT Group announced a strategic partnership with livestreaming platform KICK to broaden its distribution beyond traditional broadcasters. The deal will stream all major English‑language Counter‑Strike and Dota 2 events, including IEM, ESL One and the ESL Pro League, on KICK’s...

By MCV/Develop
[Industry News] CodeDev Targets Triple-Digit Growth; Reunites Former MPG Leadership with Appointment of Andy Norman as COO
NewsApr 14, 2026

[Industry News] CodeDev Targets Triple-Digit Growth; Reunites Former MPG Leadership with Appointment of Andy Norman as COO

CodeDev, the Unreal Engine co‑development studio known as “The Unreal Guys,” announced Andy Norman as its new chief operating officer as it targets a headcount jump from 40 to 80 by the end of 2026. Norman, who previously led Keywords...

By MCV/Develop
[Event News] Global Game Jam and Lagos Games Week Partner to Launch Pan-African Game Jam Ahead of Lagos Games Week...
NewsApr 13, 2026

[Event News] Global Game Jam and Lagos Games Week Partner to Launch Pan-African Game Jam Ahead of Lagos Games Week...

Global Game Jam and Lagos Games Week have partnered to launch the Pan‑African Game Jam 2026, a virtual competition running April 24‑May 11 with a $2,500 prize pool. The jam, themed “Play Without Borders,” invites developers from across Africa, requiring 75% of...

By MCV/Develop
[Event News] Games Growth Summit Adds to Speaker Line-Up with Two More Veterans
NewsApr 13, 2026

[Event News] Games Growth Summit Adds to Speaker Line-Up with Two More Veterans

The Games Growth Summit has added two veteran industry leaders to its speaker roster: Ann Hurley, founder of Edge & Ethos, and Gina Jackson OBE, co‑founder of Pitchify. Hurley will speak on strategic growth, emphasizing predictability and resilience over sheer...

By MCV/Develop
[Event News] New Game Plus Returns Next Week with 100 Playable Games, Industry Talks, International Showcases, and Much More
NewsApr 10, 2026

[Event News] New Game Plus Returns Next Week with 100 Playable Games, Industry Talks, International Showcases, and Much More

London Games Festival’s New Game Plus returns on April 16‑17 at Exhibition White City, offering a two‑day public showcase. The event will host 100 new playable games, featuring titles from the LGF Official Selection and international partners such as BitSummit...

By MCV/Develop
[Industry News] Enter Evolvania: A Twisted, Evolution-Driven Metroidvania Coming to PC via Steam
NewsApr 10, 2026

[Industry News] Enter Evolvania: A Twisted, Evolution-Driven Metroidvania Coming to PC via Steam

Indie publisher IV Productions and solo developer Elan Manuguerra have launched a Steam demo for Evolvania, a 2D metroidvania set inside a dying organic creature. The game blends classic exploration with an evolution mechanic that lets players fuse over 100...

By MCV/Develop
[Industry News] Eyebolls Unveils Magic: The Gathering’s New Teenage Mutant Ninja Turtles Launch Trailer
NewsApr 10, 2026

[Industry News] Eyebolls Unveils Magic: The Gathering’s New Teenage Mutant Ninja Turtles Launch Trailer

Eyebolls announced a new live‑action and hand‑drawn animation trailer that places the Teenage Mutant Ninja Turtles inside the Magic: The Gathering universe, created in partnership with Wizards of the Coast. The 30‑second spot, directed by Phil Hawkins with animation direction...

By MCV/Develop
[Event News] Indie Showcase Submissions Open
NewsApr 10, 2026

[Event News] Indie Showcase Submissions Open

Develop: Brighton has opened submissions for its Indie Showcase, a competition that gives independent game studios a chance to present their latest titles to a large UK audience. Up to ten finalists will be selected by industry experts and will...

By MCV/Develop
[Industry News] GAMED Is the First Unified Identity and Monetization Layer for Gamers
NewsApr 10, 2026

[Industry News] GAMED Is the First Unified Identity and Monetization Layer for Gamers

GAMED, powered by Dizzaract, launched a unified identity and monetization platform for gamers, consolidating data from multiple gaming ecosystems into a single dashboard. The service follows a Telegram MVP that attracted over 900,000 users and tracked roughly $15 million in in‑game...

By MCV/Develop
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