Diversifying into digital services positions Omani telcos for sustainable growth and aligns the market with regional 5G and IoT trends, enhancing consumer choice and economic resilience.
The TRA’s call for digital diversification reflects a broader shift across the Gulf, where operators are scrambling to replace eroding voice margins with high‑value services. By championing IoT, cloud platforms, and advanced connectivity, Oman aims to capture enterprise spend that traditionally flows to global tech firms. This strategy not only opens new revenue streams but also strengthens the country’s position in the regional race to monetize 5G infrastructure and smart‑city initiatives.
Statistical evidence underscores the momentum: IoT connections surged to 1.63 million, fiber subscriptions more than doubled, and fixed‑wireless 5G uptake jumped from 76,000 to 220,000 users. These figures translated into OMR 961 million in sector revenue, a 25% increase over four years, while average mobile download speeds rose from 44 Mbps to 113 Mbps. Faster, more reliable networks improve consumer experience and reduce churn, creating a virtuous cycle that encourages further investment in value‑added services.
Automation and workforce development are integral to the regulator’s vision. Emphasizing skills in data analytics, cybersecurity, and software development prepares the labor market for a digitally‑centric economy and mitigates the displacement risks of automation. Expanded regulatory oversight into cloud, data centers, and IoT ensures consumer protection while fostering innovation. For investors and industry observers, Oman’s proactive stance signals a maturing telecom ecosystem poised to capture emerging digital demand across the Middle East.
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