Fors Marsh Acquires Barú Advertising

Deal Summary

Advertising and market research firm Fors Marsh announced the acquisition of Barú Advertising Inc., a Culver City‑based agency known for its Spanish‑language and culturally nuanced public campaigns. The deal expands Fors Marsh's footprint in California, the second‑largest state buyer of its services, and adds Barú's expertise in health and safety messaging. Financial terms were not disclosed.