Circana
About Circana
Circana is a global consumer insights company that combines behavioral data and industry analytics to help brands understand shopper behavior, market trends, and performance across product lifecycles. The company offers integrated data platforms and analytics—including Liquid Data and various solution areas like Market, Consumer, Analytics, and Supply Chain—to measure demand, forecast outcomes, and optimize growth. Its offerings cover multiple industries and retail channels, with emphasis on CP G categories, beauty, food and beverage, apparel, and consumer technology, among others. Headquartered with offices worldwide, Circana positions itself as a comprehensive source of cross‑industry data and analytics for strategic decision making.
Recent News
As Millions Lose Weight on GLP-1s, They're Starting to Turn to Retailers to Refresh Their Wardrobes
Two Japanese Blu-Ray Suppliers Commit To Physical Media
This Premium Chocolate Brand Reveals How It’s Surviving the GLP-1 Craze
Courteney Cox’s Homecourt Doubles Down on Luxe Hand Care with New Exfoliating Product
EXEC: Nike Makes Change at Innovation Chief, Suffers Another Stock Downgrade
Nude by Nature Enters Walmart with Nicole Richie as Global Ambassador
Top 5 Customer Service & CX Articles for Week of March 2, 2026
Private Label Sales Set Another Record in 2025
Big Soda Spotted It First: Why Ultrafiltered Milk Became a Billion‑dollar Bet
Most PlayStation 5 Owners Have Been Playing The Same Games Since 2022
Sony Hikes PS5 Prices by up to 50%, Signaling a Longer Console Generation
Infillion Strikes Again, This Time Buying The Retail Purchase Data Company Catalina
Better-for-You Becomes Bread Industry's Priority
As Professional Hair Care Grows in US Retail and E-Commerce, Davines Bets on Old-School Salons
5 Charts Showing the Changing Energy Drink Landscape
‘Zootopia 2’ Returns Atop Overall Disc Sales Chart; ‘Return to Silent Hill’ Tops Blu-Ray Sellers; ‘Killers of the Flower Moon’ No. 1 on 4K Chart
Are Retailers Ready for What the Weight-Loss Boom Requires?
The Cheesecake Factory, Chick-Fil-A Leads AUVs Among Major Restaurant Chains
AI Is Making Us Faster, More Productive, and Worse at Thinking
Reddit Praise for Bungie's Marathon Highlights Gender Inclusivity in an “Unc” Shooter
Nintendo Raises U.S. Physical Game Prices, Cuts Digital Costs in New Pricing Model
Private-Label Sales Reach $330B, but Growth Expected to Slow
Pokémon Cards Fuel Surge in Manhattan Hobby Shop, Turning Teens Into Traders
Call of Duty: Black Ops 7 and PS5 Top January US Charts, Switch 2 Still Carries Hardware Spending
Mid‑Price Games Like Arc Raiders and Clair Obscur Power PC Revenue Surge
The Sober Curious Movement's Big Blind Spot
GLP‑1 Weight‑Loss Drugs Prompt Fashion Retailers to Rethink Sizing
Switch 2 Pricing Shift: Nintendo Says Its Physical Games Will Cost $10 More
Red Bull, Chobani, Unilever Named CPG Leaders -- But Smaller Brands Are Coming For Them
With Prices up, Restaurant Consumers Turn to Snacking
Value Menus Are the Top Driver of Frequency for QSR Diners
Sam’s Club Expands Retail Experience Network With Measurement, Video Tools
Brooks Running Revenue up 16% in 2025
The Friday Checkout: Can Raley’s Still Become a Super-Regional Grocer?
Can Amika Conquer Body Care?
Is Xbox Betting on Cross-Platform Gaming?
How Purchase Data Is Redefining TV Ad Performance and Driving Revenue
2026 Drinks Report
Coopérative U Is Expanding Its International Reach
CRN Welcomes New Member Companies
Arc’teryx Brings on Tommy Hilfiger Vet as First Chief Brand Officer
Kevuru Games Outlines the Shift Toward Flexible Art Production in the Games Industry
American Girl Revamp Proves Dolls Are Still Controversial
‘Zootopia 2’ Leads March Disc Sales, Though ‘Wicked: For Good’ Remains No. 1 for 2026
Why Texture Is the New King of Ice Cream
Another Popular Barbecue Chain Files for Chapter 11 Bankruptcy
‘Wicked: For Good’ Spends Third Week at No. 1 on Disc Sales Charts
Constellation Brands Buys Hopwtr, Expands Nonalcoholic Portfolio
3 Growth Areas for CPG Packaging
QVC Introduces New Beauty, Wellness Products
Recent Deals
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