ShotTracker is a basketball analytics company that provides an AI-driven suite of video, stats, and analytic tools to enhance team performance and fan engagement. It offers real-time data and insights for coaches, players, executives, referees, and rights holders, enabling smarter in-game decisions and improved on-court and broadcast coverage. The company positions itself as a global provider transforming how basketball is understood, played, and experienced through sensor-based analytics and immersive visuals. Based in the United States, ShotTracker markets solutions for practice and game day, with a focus on scalability for programs at various levels.
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